Not a dream, not an imaginary story, folks.

Like sands through the hourglass, another iconic TV title is switching to streaming: NBC’s Days of our Lives will become a Peacock exclusive starting September 12, Vulture has learned. The move will end the show’s 57-year run on broadcast television and also marks the exit of NBC from a genre it pioneered 73 years ago with the launch in 1949 of These Are My Children, widely credited as TV’s first-ever daytime sudser. It comes as two other major broadcast titles — Thursday Night Football and ABC’s Dancing with the Stars — prepare to shift to streaming this fall.

In the case of Days, there has been industry speculation about it jumping to Peacock for some time now. The series, produced by Corday Prods. in association with Sony Pictures Television, has dodged cancellation multiple times over the past 15 years, with Sony and NBC often engaged in very last-minute negotiations to hammer out deals which make financial sense to both parties. Days has been the least-watched of the four remaining network daytime dramas for years now, making it increasingly difficult for NBC execs to justify keeping the show around absent reduced license fees (which Sony has largely been able to deliver).

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“This programming shift benefits both Peacock and NBC and is reflective of our broader strategy to utilize our portfolio to maximize reach and strengthen engagement with viewers,” Mark Lazarus, chairman, NBCUniversal Television and Streaming said of the decision. “With a large percentage of the Days of Our Lives audience already watching digitally, this move enables us to build the show’s loyal fanbase on streaming while simultaneously bolstering the network daytime offering with an urgent, live programming opportunity for partners and consumers.” NBC will fill the gap left by Days with a new one-hour news program, NBC News Daily, anchored by Kate Snow, Aaron Gilchrist, Vicky Nguyen and Morgan Radford.

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Full article in Twitter link.

 

I was just gonna post that LOL 

Yeah knowing them "past episodes" is probably last year lol

^Right! 

This library is more likely to include anything from 2010 and forward knowing our luck 😂

9 minutes ago, dragonflies said:

I was just gonna post that LOL 

Yeah knowing them "past episodes" is probably last year lol

Or at most the Last Decade, I still think that if they wanted Money and Increase Peacock Subscribers all they had to do was uploading Classic Days of Our Lives Episodes 1965 - 2005 seems to raise a lot of interest, Or Episodes of The Past Soaps, Instead to save a few Pennys they're basically condemning Days 

 

 

What I think they should do, is start the new episodes off on the free tier, then after like a week or so add them to the paid tier along with classics. I think that would be an incentive

 

I watched Days on and off over the years. But was a AMC and OLTL viewer for decades. Good bye DAYS. I hope it does well on Peacock premium but I am not going to pay more to watch it. Not when I already have Prime, Netflix, HBO Max, Hulu and Disney+.  What I see happening is DAYS will end its run in 2023 on Peacock premium. If Days was on basic Peacock I would be more confident on its longevity. This was a business decision. Nearly 7 to 8 months of Days episodes for the 2022 to 2023 season have been filmed. The remaining costs are already budgeted for.  As for old episodes, SONY owns Days and Peacock would have to pay for those episodes and I do not think it will happen purely from a business/financial perspective.

I'll be genuinely -- and pleasantly -- shocked if we get anything resembling a full archive of classic episodes available on Peacock. Even highlights from each year would be something, but I'm dubious, especially on such short notice.

Does Corday own any part of Days at all?

57 minutes ago, dragonflies said:

I was just gonna post that LOL 

Yeah knowing them "past episodes" is probably last year lol

They probably have that short-lived library from 2010/2011 episode they were shown briefly on was it Bravo or E! a year or two ago? 

While we'd all like to see it succeed, it doesn't really make much sense to think a show that barely attracts 1.5 million daily viewers when it's completely free is somehow going to exponentially increase "paid subscriptions" to a streaming platform.   If people ain't watching for free, they're not apt to pay for the privilege.   

(Y&R's "library" is merely the current season.  You can view the past five episodes free on the CBS site, but if you'd like to watch anything else from September 2021 till now, you have to subscribe.)  

19 minutes ago, dragonflies said:

Does Corday own any part of Days at all?

No. It is 100% owned by SONY.

Respectfully, i will let this play out before speaking anything else. Hoping for the best. Finger's crossed for Bill Bell's episodes to pop up in that library. 

I just checked on peacock and Days only goes back to April 2021. 

3 hours ago, Paul Raven said:

Maybe there was some trepidation  at TGL when they moved to TV but CBS already had two successful soaps underway with SFT and LOL and they were probably happy to be chosen to be part of a new medium that was taking off.

what actually happened was that shortly after sft and lol premiered, irna approached pgp about moving tgl to television. according to her unfinished memoir, ‘all my worlds,’ head of pgp production, william craig rejected her idea, saying that only a serial created for television would succeed.

so irna and ted corday adapted two tgl scripts, and irna paid for the pilot out of her own pocket. the fact that the show would be available on both radio and television was a big part of why pgp agreed. 

Edited August 4, 20223 yr by wonderwoman1951

5 minutes ago, JoeCool said:

No. It is 100% owned by SONY.

Wow for some reason I thought he and or his parents, at one time he owned some portion of the show