HOLIDAY MIRACLE: Prospect Park Back On Track To Revive AMC and OLTL

[marceline]

Oh honey, don't even get your hopes up like that. He'll be back.

[EnglishTea]

Maya also wasn't in the room.

[Vee]

Please, Ms. Strasser, for the sake of my sanity, do not "check" Justin Bieber's "motives" or vice versa. I can't deal with even the suggestion of a euphemism.

[John]

Anyone here watch Devanity. My god is so Dynasty but so love the dialogue. Would love to see AMC & OLTL go edgy like this

http://vimeo.com/55206527

[hsfolk]

^^ I was just thinking the other day while watching the new Dallas how great it would be if they could do a next generation of Dynasty with Blake & Krystal's daughter

[allmc2008]

^^^^^

Dallas + Dynasty + One Life to Live + All My Children =

http://www.youtube.com/watch?v=f0G8XJNz4bY

[jfung79]

LOL yeah it is lofty ambition, but I don't think her tweets are crazy or indecipherable.

[Chris B]

I understand this and also the need for secrecy since AMC ended on a cliffhanger, but in terms of social media promotion I feel they are failing. Even with all of that stuff that needs to be done, they should have hired one or two people who could be putting content on their website, regularly, and sending out emails to help build traffic to their website and let people know this is really happening.

With the people who they have announced, they should be doing interviews on their website, we should have pictures, there should be editorial articles. Instead of the writers doing teasers on their Facebook pages, they should be doing teaser interviews on their website. And things need to stop being leaked. EW, TV Line, Hollywood Reporter, etc. seem willing to report, so they need a PR person to release these things officially. It just looks sloppy to me.

The biggest worry for me now is that these shows will get off the ground, but they won't do a good job of promoting them. This is a mistake they haven't learned from the last time.

[dragonflies]

+1

[KMan101]

I don't see what they can do until the cast is firmly locked in and filming begins. Why tease something that could still not happen? Why post photos, interviews, etc. If they don't start doing this by March or April, I'll definitely jump on the "PR sucks" (well, I think it kinda does right now, TBH). I do agree they should be doing all of those things though, I just think it's expecting something too soon, if you think about it from the fact that nothing is even filmed or taped. Sets are probably still be finished, etc. The writers have been writing for maybe a month. We really only got "official" word on this in late January, even though we've known since before Christmas.

[dragonflies]

The problem is they're not doing anything. THEY are the ones who should be having a PR person announcing casting and whatnot, and they're not. This just makes them look unprofessional, it doesn't build alot of faith in them that they know what they're doing

[Errol]

Robin's tweet is in relation to the fact that Justin Bieber is one of the hottest stars out right now, and he's signed to Universal Music Group. You know, the record label that Prospect Park has a contract with that allows them to use their music on the soaps? She's not nuts cause that's exactly related to what the contract states re: "artist participation"

http://www.soapoperanetwork.com/2013/01/universal-music-group-and-prospect-park-resume-partnership

[skiman12082004]

When I said Robin Strasser was "nuts" I was referring to her comments in general not the comment about Justin Bieber. I totally get she is trying to get some publicity for OLTL, which is very smart btw. I just feel most of her comments are "out there" and I don't mean that in a negative way.

[Chris B]

I would agree with you if they were planning a summer or fall launch, but as far as we know they're trying to get these soaps out as soon as possible. Thom Racina said we should be seeing them sometime in April. That is an INCREDIBLE turnaround. Considering they want to launch them so soon, they absolutely need to be promoting and building buzz. Even if it doesn't happen, they have to act like it IS going to happen. Honestly, one of the first things I'd do once the actors are on set is create teaser promos that can be used both on TV and on the web to build suspense. There are so many different things and I'm sure it wouldn't be hard to pluck someone like say Cheap21 from this board to do graphics and promos and a blogger like Errol who could do interviews and other social media. And thats off the top of my head.

[KMan101]

True. There are a lot of things they probably could be doing right now.