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November 22-26, 2010


Toups

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Numbers are based on Live+Same Day ratings

Ratings for the week November 22-26, 2010

Total Viewers

1. Y&R 4,937,000 (-82,000/+29,000)

2. B&B 3,114,000 (+44,000/-86,000)

3. DAYS 2,462,000 (+30,000/-638,000)

4. AMC 2,443,000 (+94,000/-175,000)

5. GH 2,422,000 (+78,000/-245,000)

6. OLTL 2,357,000 (+6,000/-104,000)

HH

1. Y&R 3.4/11 (-.2/-.2) <- ties low rating (Last time: November 1-5, 2010)

2. B&B 2.1/7 (-.1/-.2) <- ties low rating (Last time: May 24-28, 2010)

3. DAYS 1.8/6 (same/-.4)

3. AMC 1.8/6 (same/-.2)

3. OLTL 1.8/6 (+.1/-.1)

3. GH 1.8/5 (same/-.2)

Women 18-49 Viewers

1. Y&R 1,047,000 (-16,000/-60,000)

2. GH 721,000 (-32,000/-164,000)

3. DAYS 692,000 (-31,000/-198,000)

4. OLTL 625,000 (-21,000/-71,000)

5. B&B 611,000 (-37,000/-42,000)

6. AMC 565,000 (-1,000/-119,000)

Women 18-49 Rating

1. Y&R 1.6/10 (same/-.1)

2. GH 1.1/7 (same/-.2)

3. DAYS 1.0/7 (-.1/-.3)

4. B&B 0.9/6 (-.1/-.1) <- ties low rating (Last time: November 1-5, 2010)

4. AMC 0.9/6 (same/-.1)

4. OLTL 0.9/6 (-.1/-.2) <- ties low rating (Last time: November 1-5, 2010)

Girls 12-17 Viewers

1. Y&R 65,000 (+30,000/+26,000)

2. B&B 36,000 (+5,000/+14,000)

3. DAYS 25,000 (-6,000/-35,000)

4. OLTL 23,000 (+4,000/-15,000)

5. GH 17,000 (+1,000/-19,000)

6. AMC 15,000 (-1,000/+3,000)

Women 18-34 Rating

1. Y&R 1.0/6 (+.2/same)

2. DAYS 0.7/5 (same/-.3)

3. B&B 0.6/4 (+.1/same)

3. GH 0.6/4 (-.2/-.3) <- ties low rating (Last time: October 25-29, 2010)

5. AMC 0.5/3 (same/-.3) <- ties low rating (6th straight week)

5. OLTL 0.5/3 (-.1/-.2) <- ties low rating (Last time: October 18-22, 2010)

Men 18+ Viewers

1. Y&R 1,175,000 (-21,000/-5,000)

2. B&B 705,000 (+45,000/-7,000)

3. DAYS 580,000 (+29,000/+26,000)

4. AMC 519,000 (+73,000/-7,000)

5. GH 467,000 (+37,000/+2,000)

6. OLTL 432,000 (+25,000/+5,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 1.8/2,366,000

Tuesday: 1.9/2,540,000

Wednesday: 1.8/2,422,000

Thursday: 0.8/1,070,000 (repeat - did not count)

Friday:

B&B

Monday: 2.3/3,329,000

Tuesday: 2.0/2,989,000

Wednesday: 2.2/3,023,000

Thursday:

Friday:

DAYS

Monday: 1.8/2,570,000

Tuesday: 1.8/2,430,000

Wednesday: 1.7/2,387,000

Thursday:

Friday: 1.8/2,568,000 (did not count)

GH

Monday: 1.9/2,474,000

Tuesday: 1.7/2,306,000

Wednesday: 1.9/2,485,000

Thursday: 0.5/651,000 (repeat - did not count)

Friday:

OLTL

Monday: 1.8/2,413,000

Tuesday: 1.7/2,242,000

Wednesday: 1.8/2,415,000

Thursday: 0.5/604,000 (repeat - did not count)

Friday:

Y&R

Monday: 3.4/4,916,000

Tuesday: 3.5/4,967,000

Wednesday: 3.4/4,929,000

Thursday:

Friday: 2.0/3,061,000 (repeat - did not count)

----------------------

For the SEASON September 20, 2010 through November 28, 2010

HH

1. Y&R 3.6

2. B&B 2.3

3. GH 2.0

4. DAYS 1.9

5. AMC 1.8

5. OLTL 1.8

Women 18-49 Rating

1. Y&R 1.7

2. GH 1.4

3. DAYS 1.2

4. OLTL 1.1

5. B&B 1.0

6. AMC 0.9

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I hope OLTL goes up. I am loving the re-inventing of Clint as a bad ass.. Days is rocking too. I hope this will be a good ratings week for soaps.

OLTL has a lot of good things going for it but I agree with Scotty's assessment that there's still some stuff that's not working.

The scenes with Bo and Nora yesterday were amazing along with Clint the manipulator. I did enjoy seeing Joey and Kelly interact finally.

However I have a problem with the Fords. Yesterday came across more as "One Ford to Prop" although based on the dialogue between Todd and Tea yesterday, it was nice to see that Todd is not drinking the Ford kool-aid.

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However I have a problem with the Fords. Yesterday came across more as "One Ford to Prop" although based on the dialogue between Todd and Tea yesterday, it was nice to see that Todd is not drinking the Ford kool-aid.

I agree about the Ford brothers. I think all three are lame. I'm not invested in any of them. However, the good on OLTL out weigh the bad for me.. I am so loving Bo, Nora, Clint, Vicki, Dorian & even Marty being front and center.. For the first time since Kelly returned, I am truly enjoying her.

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This is all very serene. Someone needs to mention The Talk or OLTL/AMC or something.

I tend to focus more on the bad than good on OLTL but there is some good. For me the stuff that isn't good I find offensive, especially the propping and the awful leading men and the sick rapists = good guys stuff, but I do like seeing more of Viki and I think this story has given her some of her fire back after years of passivity.

I know that GH is still ABC's most important soap, especially with 18-49 and that their soaps aren't going to go up or down much, just slowly down, but I have to admit I still in some weird way look forward to seeing how they shift each week, even if it is only just -.1 or whatever.

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This is all very serene. Someone needs to mention The Talk or OLTL/AMC or something.

I tend to focus more on the bad than good on OLTL but there is some good. For me the stuff that isn't good I find offensive, especially the propping and the awful leading men and the sick rapists = good guys stuff, but I do like seeing more of Viki and I think this story has given her some of her fire back after years of passivity.

I know that GH is still ABC's most important soap, especially with 18-49 and that their soaps aren't going to go up or down much, just slowly down, but I have to admit I still in some weird way look forward to seeing how they shift each week, even if it is only just -.1 or whatever.

Yeah..I am curious as to how The Talk is doing in the ratings.

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Fearless Predictions

1)Y&R 3.5 (1.7)

2)B&B 2.2 (1.1)

3)DOOL 1.9 (1.1)

4)GH 1.8 (1.2)

4)OLTL 1.8 (1.1)

4)AMC 1.8 (.9)

The ABC soaps have become so close in households that it's like a crap shoot. OLTL was good last week, the Thanksgiving stuff well done--aside from the 'Remains of the Day' butler who reminded me so much of JP writing during her painful ATWT tenure. GH was just dull, dry like Melba Toast, and Guza didn't even bother to feature Monica which would have been the perfect time to showcase such a marginalized character. Instead, we got Tracy...

Hopefully, no one will overcompensate by tantruming like an insecure and pre-menstrual school girl this week.

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“The Talk” DELIVERS IMPRESSIVE GROWTH AMONG WOMEN 25-54 ON CBS OWNED STATIONS IN NOVEMBER SWEEP

CBS’s New Daytime Talk Show Is Up +33% in Women 25-54 on CBS-Owned Stations Compared to Same Time Period Last November

CBS Stations in New York, Los Angeles and Denver Score Largest

Year-to-Year Growth

Nationally During Thanksgiving Week, “The Talk” Delivered Its Largest Audience and Matches Highs in Key Women Demos

The Talk, CBS’s new daytime talk show, delivered impressive growth among women 25-54 on the CBS-owned stations during the recently concluded November sweep, according to Nielsen live plus same day metered market ratings for the period of Oct. 28-Nov. 24.

On the 14 CBS-owned stations, The Talk improved the year-ago time period among women 25-54 by +33% (0.8 from 0.6).

Among the CBS stations seeing the biggest year-to-year increases in women 25-54 were KCNC, Denver, up +175%; KCBS, Los Angeles, up +67%; WCBS, New York, up +57%; and WFOR, Miami, up +33%.

Other CBS Stations posting November-to-November time period gains were KDKA, Pittsburgh, up +25%; KTVT, Dallas, up +20%; and WJZ, Baltimore and WBZ, Boston, both up +20%.

Nationally during a shortened Thanksgiving week, The Talk delivered 2.29 million viewers — its largest audience since its premiere — and matched series highs in women 18-49 (0.8/05), women 25-54 (1.0/06) and women 18-34 (0.6/04), according to Nielsen live plus same day ratings for the week ending Nov. 26.

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There was a report that the show has been averaging 2.1 million viewers over the past few weeks.

All the people talking about how bad their ratings have been. 2.1 million sounds pretty decent for a new daytime talk show. Not that I like The Talk but I would think CBS must be pretty happy with it.

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“The Talk” DELIVERS IMPRESSIVE GROWTH AMONG WOMEN 25-54 ON CBS OWNED STATIONS IN NOVEMBER SWEEP

CBS’s New Daytime Talk Show Is Up +33% in Women 25-54 on CBS-Owned Stations Compared to Same Time Period Last November

CBS Stations in New York, Los Angeles and Denver Score Largest

Year-to-Year Growth

Nationally During Thanksgiving Week, “The Talk” Delivered Its Largest Audience and Matches Highs in Key Women Demos

The Talk, CBS’s new daytime talk show, delivered impressive growth among women 25-54 on the CBS-owned stations during the recently concluded November sweep, according to Nielsen live plus same day metered market ratings for the period of Oct. 28-Nov. 24.

On the 14 CBS-owned stations, The Talk improved the year-ago time period among women 25-54 by +33% (0.8 from 0.6).

Among the CBS stations seeing the biggest year-to-year increases in women 25-54 were KCNC, Denver, up +175%; KCBS, Los Angeles, up +67%; WCBS, New York, up +57%; and WFOR, Miami, up +33%.

Other CBS Stations posting November-to-November time period gains were KDKA, Pittsburgh, up +25%; KTVT, Dallas, up +20%; and WJZ, Baltimore and WBZ, Boston, both up +20%.

Nationally during a shortened Thanksgiving week, The Talk delivered 2.29 million viewers — its largest audience since its premiere — and matched series highs in women 18-49 (0.8/05), women 25-54 (1.0/06) and women 18-34 (0.6/04), according to Nielsen live plus same day ratings for the week ending Nov. 26.

Impressive growth? If that were true, they wouldn't be messing with the sample data.

"Of the 14 CBS-Owned stations..". Last I checked, there are more than 14 CBS stations in the country.

ABC's press releases seem to refer to the market as a whole (counting owned and affliates) and CBS' only seem to refer to the markets where they own their stations.

I would be curious how the Talk does compared to other programming if ABC and CBS used the same metrics.

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