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April 5 - April 9, 2010


Toups

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Wasn't ATWT pre-empted on Monday (at least 40 minutes of it) in some markets for Tiger Woods latest mea culpa? I'm sure that didn't help. JM was probably limited for a couple of reasons: 1) her schedule and 2) pay scale. She may have been an "under 5 line" player that day. Huge difference in pay.

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Pretty good week for soaps, except for AMC in demos. Y&R had a Kick-Ass week and they deserved it for the Masquerade Ball explosion/Adam's "death" and the Lauren/Sarah reveal - the stories aren't the greatest but I can't help it but enjoy certain episodes and scenes. I was impressed by the 3.8's on Monday/Tuesday and then again a Friday, a day that usually gets low ratings. What was the promotion for last week?

Glad to see DAYS' downfall streak end. But I think this is probably a fluke and they'll continue to fall again.

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