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August 10-14, 2009


Toups

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Numbers are based on Live+Same Day ratings

Ratings for the week August 10-14, 2009

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 4,884,000 (+181,000/-170,000)

2. B&B 3,444,000 (+77,000/-27,000)

3. DAYS 2,569,000 (+38,000/-540,000)

4. GH 2,524,000 (+82,000/-347,000)

5. OLTL 2,379,000 (-97,000/-169,000)

6. AMC 2,319,000 (-91,000/-55,000)

7. ATWT 2,299,000 (+73,000/-237,000)

8. GL 1,930,000 (-65,000/-304,000)

HH

1. Y&R 3.5/11 (+.1/-.1)

2. B&B 2.5/8 (+.1/same)

3. DAYS 1.9/6 (+.1/-.5)

3. GH 1.9/6 (same/-.3)

5. AMC 1.8/6 (-.1/same)

5. OLTL 1.8/6 (-.1/-.1) <------ ties low rating (Last time: July 20-24, 2009)

7. ATWT 1.7/5 (+.1/-.1)

8. GL 1.4/4 (-.1/-.2)

Women 18-49 Viewers

1. Y&R 1,054,000 (-35,000/-47,000)

2. GH 776,000 (+9,000/-152,000))

3. B&B 767,000 (+18,000/+45,000)

4. DAYS 740,000 (+91,000/-87,000)

5. OLTL 685,000 (-68,000/-88,000)

6. AMC 656,000 (-79,000/-73,000)

7. ATWT 560,000 (+28,000/-57,000)

8. GL 448,000 (+12,000/-129,000)

Women 18-49 Rating

1. Y&R 1.6/10 (same/-.1)

2. GH 1.2/7 (same/-.2)

2. B&B 1.2/7 (+.1/+.1)

4. DAYS 1.1/7 (+.1/-.2)

5. OLTL 1.0/7 (-.1/-.2) <----- ties low ratings (Last time: April 20-24, 2009)

5. AMC 1.0/6 (-.1/-.1)

7. ATWT 0.8/5 (same/-.1)

8. GL 0.7/4 (same/-.2)

Girls 12-17 Viewers

1. GH 58,000 (-1,000/+10,000)

2. OLTL 47,000 (-9,000/-25,000)

2. DAYS 47,000 (-8,000/-23,000)

4. Y&R 33,000 (-4,000/-34,000)

5. B&B 24,000 (-2,000/-40,000)

6. AMC 21,000 (-4,000/-49,000)

7. ATWT 13,000 (-4,000/-40,000)

8. GL 9,000 (-4,000/-37,000)

Women 18-34 Rating

1. Y&R 1.1/7 (+.1/+.2)

2. AMC 0.8/5 (-.1/+.1)

2. GH 0.8/5 (same/-.2)

2. OLTL 0.8/5 (-.1/same)

2. DAYS 0.8/5 (same/-.3)

6. B&B 0.7/4 (+.1/+.2)

7. ATWT 0.6/4 (+.2/+.1)

8. GL 0.4/3 (same/same)

Men 18+ Viewers

1. Y&R 1,085,000 (+57,000/-157,000)

2. B&B 653,000 (-5,000/-142,000)

3. DAYS 485,000 (+6,000/-316,000)

4. AMC 451,000 (+7,000/+12,000)

5. GH 419,000 (+70,000/-108,000)

6. OLTL 410,000 (+15,000/-43,000)

7. ATWT 368,000 (-30,000/-154,000)

8. GL 340,000 (-42,000/-122,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 1.9/2,507,000

Tuesday: 1.8/2,396,000

Wednesday: 1.8/2,295,000

Thursday: 1.8/2,407,000

Friday: 1.6/1,992,000

ATWT

Monday: 1.7/2,243,000

Tuesday: 1.7/2,446,000

Wednesday: 1.7/2,335,000

Thursday: 1.7/2,158,000

Friday: 1.7/2,313,000

B&B

Monday: 2.6/3,618,000

Tuesday: 2.5/3,548,000

Wednesday: 2.5/3,503,000

Thursday: 2.4/3,201,000

Friday: 2.4/3,348,000

DAYS

Monday: 1.9/2,671,000

Tuesday: 1.8/2,499,000

Wednesday: 1.9/2,508,000

Thursday: 1.9/2,599,000

Friday: 1.9/2,567,000

GH

Monday: 2.0/2,668,000

Tuesday: 1.8/2,564,000

Wednesday: 1.8/2,457,000

Thursday: 1.9/2,560,000

Friday: 1.8/2,373,000

GL

Monday: 1.4/1,860,000

Tuesday: 1.5/2,118,000

Wednesday: 1.5/1,984,000

Thursday: 1.4/1,816,000

Friday: 1.4/1,874,000

OLTL

Monday: 1.9/2,683,000

Tuesday: 1.8/2,440,000

Wednesday: 1.7/2,333,000

Thursday: 1.8/2,325,000

Friday: 1.6/2,114,000

Y&R

Monday: 3.6/5,171,000

Tuesday: 3.5/5,000,000

Wednesday: 3.4/4,795,000

Thursday: 3.5/4,731,000

Friday: 3.4/4,722,000

----------------------

For the SEASON September 22, 2008 through August 16, 2009

HH

1. Y&R 3.7

2. B&B 2.6

3. DAYS 2.2

4. GH 2.1

5. AMC 2.0

5. OLTL 2.0

7. ATWT 1.9

8. GL 1.6

Women 18-49 Rating

1. Y&R 1.8

2. GH 1.5

3. DAYS 1.4

4. B&B 1.2

4. AMC 1.2

4. OLTL 1.2

7. ATWT 1.0

8. GL 0.8

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This was the first Olympic week for DAYS last year, right? That´s why the ratings were so much better.

Still, not bad. DAYS as an absolut must see soap now, IMO, so it´s good people noticed. I hope next week we will get back in 2´s. The show really deserves it.

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This was the first Olympic week for DAYS last year, right? That´s why the ratings were so much better.

Yeah, it was Olympic week last year - that's why DAYS was so high.

Still, not bad. DAYS as an absolut must see soap now, IMO, so it´s good people noticed. I hope next week we will get back in 2´s. The show really deserves it.

I agree and I hope so too. I just hope ratings don't fall further because Corday is known to panic and I'm afraid he's going to do something stupid to ruin Tomlin's momentum.

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Hey Toups. Thanks for the ratings. I have to laugh at how much our definition of "decent" has transformed. I just keep remembering that GL had to sustain 1.8 to avoid cancellation. I would kill somebody to know how they arrived at that number because I'm sure it wasn't plucked out of thin air. It had to constitute some sort of breakeven, or minimum financial threshhold to justify profit objectives.

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Hey Toups. Thanks for the ratings. I have to laugh at how much our definition of "decent" has transformed. I just keep remembering that GL had to sustain 1.8 to avoid cancellation. I would kill somebody to know how they arrived at that number because I'm sure it wasn't plucked out of thin air. It had to constitute some sort of breakeven, or minimum financial threshhold to justify profit objectives.

That was definitely a myth, the "1.8 threshold." Total viewers, households, teens, 18-34....none of that matters. The networks sell their ads in daytime based solely on the 18-49 demo. And in that demo, the "threshold" for cancellation would vary by show, and by network. ABC's could probably drop the lowest in that demo and still be sustainable since they own them and could make their own budget cuts.

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1.(1) Y&R: Monday: 3.6/5,171,000 (+541,000)

2.(2) B&B: Monday: 2.6/3,618,000 (+146,000)

3.(5) OLTL: Monday: 1.9/2,683,000 (+309,000)

4.(6) DAYS: Monday: 1.9/2,671,000 (+391,000)

5.(3) GH: Monday: 2.0/2,668,000 (+143,000)

6.(4) AMC: Monday: 1.9/2,507,000 (+20,000)

7.(7) ATWT: Monday: 1.7/2,243,000 (+46,000)

8.(8) GL: Monday: 1.4/1,860,000 (-87,000)

1.(1) Y&R: Tuesday: 3.5/5,000,000 (-171,000)

2.(2) B&B: Tuesday: 2.5/3,548,000 (-70,000)

3.(5) GH: Tuesday: 1.8/2,564,000 (-104,000)

4.(4) DAYS: Tuesday: 1.8/2,499,000 (-172,000)

5.(7) ATWT: Tuesday: 1.7/2,446,000 (+203,000)

6.(3) OLTL: Tuesday: 1.8/2,440,000 (-243,000)

7.(6) AMC: Tuesday: 1.8/2,396,000 (-111,000)

8.(8) GL: Tuesday: 1.5/2,118,000 (+258,000)

1.(1) Y&R: Wednesday: 3.4/4,795,000 (-205,000)

2.(2) B&B: Wednesday: 2.5/3,503,000 (-45,000)

3.(4) DAYS: Wednesday: 1.9/2,508,000 (+9,000)

4.(3) GH: Wednesday: 1.8/2,457,000 (-107,000)

5.(5) ATWT: Wednesday: 1.7/2,335,000 (-111,000)

6.(6) OLTL: Wednesday: 1.7/2,333,000 (-107,000)

7.(7) AMC: Wednesday: 1.8/2,295,000 (-101,000)

8.(8) GL: Wednesday: 1.5/1,984,000 (-134,000)

1.(1) Y&R: Thursday: 3.5/4,731,000 (-64,000)

2.(2) B&B: Thursday: 2.4/3,201,000 (-302,000)

3.(3) DAYS: Thursday: 1.9/2,599,000 (+91,000)

4.(4) GH: Thursday: 1.9/2,560,000 (+103,000)

5.(7) AMC: Thursday: 1.8/2,407,000 (+112,000)

6.(6) OLTL: Thursday: 1.8/2,325,000 (-8,000)

7.(5) ATWT: Thursday: 1.7/2,158,000 (-177,000)

8.(8) GL: Thursday: 1.4/1,816,000 (-168,000)

1.(1) Y&R: Friday: 3.4/4,722,000 (-9,000)

2.(2) B&B: Friday: 2.4/3,348,000 (+147,000)

3.(3) DAYS: Friday: 1.9/2,567,000 (-32,000)

4.(4) GH: Friday: 1.8/2,373,000 (-187,000)

5.(7) ATWT: Friday: 1.7/2,313,000 (+155,000)

6.(6) OLTL: Friday: 1.6/2,114,000 (-211,000)

7.(5) AMC: Friday: 1.6/1,992,000 (-415,000)

8.(8) GL: Friday: 1.4/1,874,000 (+58,000)

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Glad to see ATWT go up. I was hoping for a 1.8 but considering last week was the best week in a long time. I can see some still not watching. At least the numbers were solid down the board with 1.7 and viewers going up and Friday's numbers up too for Holden's accident. This week has been another good week. Maybe ATWT will go up another point next week.

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