October 2-6, 2006

[Toups]

CBS having a lot of teen viewers is just a fluke. Once and a while they'll have the most, then they go back down to their usual 10,000 - 20,000 viewers.

[Soapsuds]

I don't think it's a fluke. The teens probably tuned during ATWT slasher storylines and decide to view more of CBS daytime. That's a good sign that more teens are tuning in to CBS. Whether or not they drop the following week.

[Toups]

So you really think CBS soaps will CONSISTENTLY be beating ABC/NBC soaps in teens viewers?

[SpiritualJunkie]

That'd be interesting to see. Someone did one for the ABC soaps not so long ago but I'd like to see a graph showing the total number of viewers for all 9 soaps.

[Soapsuds]

Nope I didnt say that. It is just nice to see them up there in that category. Passions constantly hogged up the #1 spot and now they dont even have that. And not much teen stuff was on ATWT last week. Y&R and GL have had a lot of 20 something storylines for a while now. The one thing that would me happy would be for CBS to be on top of the 18-49 category. But then again u will say it is a fluke.

Btw, thanks Rugrat for your breakdowns of the daily ratings....Top 9 shows of each day. And Lskreet for having those ratings bright and early on Thursday.

[Angela]

It's probably a fluke, AMC was a clear #1 in 12-17 for the week of 9/25 - fluke.

[Soapsuds]

Well, ATWT has been #2 in 12-17 before not sure about AMC. I dont recall. Refering to lately in the ratings. Use to love AMC but I cant get into the new teen scene. And the whole Babe/Josh/JR is stupid. One day JR is jealous for no reason and the next day he is dumb as dirt. The writing is so bad.

[R!ck]

Here's a look at the 3 week average for the new season. ( ) represents gain/loss from the 3 week average from 2005

Total Viewers

1. Y&R - 5,427,000 (+236,000)

2. B&B - 4,100,000 (+14,000)

3. ATWT - 3,221,000 (-42,000)

4. DAYS - 3,112,000 (-125,000)

5. GH - 3,097,000 (-113,000)

6. AMC - 2,996,000 (+28,000)

7. OLTL - 2,964,000 (-93,000)

8. GL - 2,838,000 (+20,000)

9. PSNS - 1,786,000 (-290,000)

Households

1. Y&R 4.2 (+.1)

2. B&B 3.2 (same)

3. DAYS 2.5 (-.1)

3. ATWT 2.5 (-.1)

3. GH 2.5 (-.2)

6. AMC 2.4 (-.1)

6. OLTL 2.4 (-.2)

8. GL 2.2 (same)

9. PSNS 1.4 (-.2)

Women 18-49 Viewers

1. Y&R 1,336,000 (+92,000)

2. DAYS 1,169,000 (43,000)

3. GH 1,164,000 (+8,000)

4. OLTL 1,089,000 (-24,000)

5. AMC 1,058,000 (-29,000)

6. B&B 989,000 (-53,000)

7. PSNS 843,000 (-34,000)

8. ATWT 824,000 (+49,000)

9. GL 799,000 (+67,000)

Women 18-49

1. Y&R 2.0 (+.1)

2. DAYS 1.8 (same)

2. GH 1.8 (same)

4. OLTL 1.7 (same)

5. AMC 1.6 (same)

6. B&B 1.4 (-.2)

7. PSNS 1.3 (same)

8. ATWT 1.2 (-.1)

9. GL 1.2 (same)

Women 18-34

1. DAYS 1.8 (-.2)

2. PSNS 1.5 (-.1)

3. GH 1.4 (+.1)

4. Y&R 1.3 (-.1)

4. OLTL 1.3 (+.1)

6. AMC 1.2 (same)

7. B&B 0.9 (-.4)

7. GL 0.9 (-.1)

9. ATWT 0.8 (-.2)

Men 18+ Viewers

1. Y&R 1,245,000 (+33,000)

2. B&B 939,000 (+31,000)

3. ATWT 686,000 (+50,000)

4. DAYS 620,000 (+42,000)

5. GL 609,000 (+55,000)

6. AMC 500,000 (-23,000)

7. OLTL 440,000 (+4,000)

8. GH 431,000 (-60,000)

9. PSNS 352,000 (-53,000)

Females 12-17

1. Y&R 47,000 (+26,000)

2. GH 45,000 (-24,000)

3. PSNS 42,000 (-2,000)

3. DAYS 42,000 (-12,000)

3. AMC 42,000 (+13,000)

6. ATWT 32,000 (+14,000)

7. OLTL 31,000 (-36,000)

8. B&B 29,000 (+15,000)

9. GL 24,000 (+2,000)

[LookingGlass]

Lol, you couldnt be further from the truth. But you already knew that.

[Steveo4]

Thanks for posting these numbers for the new season! I thought that it had started a few weeks ago....

[EricaKane4life]

REALLY GREAT POST PONZ.

I sincerely hope that NBC is savy enough to give Hogan Sheffer at least a good YEAR before they expect to see big payoffs.

The show is instantly much better and it's moving really well, but it takes time for word of mouth to really spread with the Non-internet, Non-political majority of soap viewers.

Time is needed and NBC needs to really stay back and just put some trust in this man's track record. He's won a bunch of Emmys and raised ATWT from cancellation. I hope NBC doesn't screw up.

[Ilovemydays]

I'm not worried in the least. Corday is an excellent EP and since he has gotten his power back from NBC he has shown that he knows what is best for the show. There is no way he is going to screw anything up now.

from about.com

http://daysofourlives.about.com/od/news/a/10000episodes.htm

The concept and inspiration for Days of Our Lives came from Ted and Betty Corday with loving help from Irna Phillips. The shows rights and legacy was been passed down from Ted Corday to his devoted wife Betty in 1966 after he became ill and passed away. Then in 1981, their son Ken Corday officially came aboard, as the second generation of the Corday family to produce the show. It is the longest running family owned and produced soap opera ever.

[Sylph]

[SteveFrame]

I think there are many that will disagree with you there. Corday is an okay producer (not an excellent one at all). I fully believe he is one of the big reasons why the show has faltered. He made a great decision by hiring Sheffer, but many of the mistakes he made before JER has caused great problems for the show. Many say that JER is what ruined Days and put it where it is now. But Days problems started with Langan and Corday who turned Days into daytime's version of Saved By The Bell. They just continued on through esp. with Higley. Much of Days core audience left during the Saved By The Bell years. I know I and many I know did. Many of them never came back. I did and enjoyed alot of things after that esp. the Brash/Cwikley time. Hated Higley's time. Even enjoyed the majority of JER (not all but most). The show lost me again this summer while in transition and with some proposed decisions I won't go into again. My main point here is about Corday. His Mom and Dad were excellent (even great), but their son did not get their gift.

[Jess]

You look at the numbers and the age breakdown and you can see how dominant Young and the Restless is. What is really amazing with ABC is that Frons invests so much in those 23,000 12 to 17 year old viewers -- and to no avail. The fact that he goes out of his way to piss off older viewers -- which clearly makes up more than half of ABC's total fanbase is even more amazing.

The chart of ABC declines is Frons' legacy. He has failed as ABCD president.