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January 23-27, 2012


Toups

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The Revolution is down to a 0.5 in women 18-49, less than half of OLTL's recent numbers:

CBS's Daytime Talker Delivers its Largest Audience Ever and Matches its Best Women 18-49 Rating

THE TALK, CBS's daytime talk show, delivered its largest audience ever and matched its all-time best women 18-49 ratings, according to Nielsen live plus same day ratings for the week ending Jan.27.

THE TALK averaged 2.45 million viewers, 0.9/06 in women 18-49 and 1.1/07 in women 25-54, which matches its second-highest rating in that key demographic.

Compared to the same week last year, THE TALK was up +8 in viewers (vs. 2.27m), +13% in women 18-49 (vs. 0.8/05) and +10% in women 25-54 (from 1.0/06).

In head-to-head competition, THE TALK also topped ABC's "The Revolution" by decisive margins in viewers and key women demographics. THE TALK out-rated "The Revolution" in viewers by +60% (2.45m vs. 1.53m), by +80% in women 18-49 (0.9/06 vs. 0.5/03) and by +57% in women 25-54 (1.1/07 vs. 0.7/04)

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I hope B&B can keep it up.

They sure did! I'm telling you, Hope/Liam/Steffy/Bill/Katie is gold, it's classic soap opera and should be played out for YEARS. Keep playing Hope/Liam as "the rooted couple" and Steffy/Bill as the interlopers who keep them apart.

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I really believe Hope/Liam/Steffy/Bill/Katie can at least tie Y&R in the demos. There needs to be a big secret that is dragged out for months and have a big reveal. My suggestion: a pregnancy secret that keeps Liam/Hope apart. It's an easy formula here. I can see the storyline in my head. LOL Don't screw it up, Brad!

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I really believe Hope/Liam/Steffy/Bill/Katie can at least tie Y&R in the demos. There needs to be a big secret that is dragged out for months and have a big reveal. My suggestion: a pregnancy secret that keeps Liam/Hope apart. It's an easy formula here. I can see the storyline in my head. LOL Don't screw it up, Brad!

LOL it is too bad that he likes to speed through stories. The whole blood clot wa story had the beginning, middle and end in like 2 or 3 weeks. I do think that another roadblock will be a Steffy pregnant.

Also forgot to talk about the demos wow a 1.3! I don't think any soap but Y&R has been that high in more than a year.

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I'm telling you, Hope/Liam/Steffy/Bill/Katie is gold, it's classic soap opera and should be played out for YEARS. Keep playing Hope/Liam as "the rooted couple" and Steffy/Bill as the interlopers who keep them apart.

That's a great observation. This marks one of the few times Toups and I actually agree on something.

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