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February 28 - March 4, 2011


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Numbers are based on Live+Same Day ratings

Ratings for the week February 28 - March 4, 2011

Total Viewers

1. Y&R 4,464,000 (-162,000/-552,000) * <---- new low

2. B&B 2,830,000 (-97,000/-379,000)

3. GH 2,788,000 (-137,000/+206,000)

4. DAYS 2,646,000 (-110,000/-327,000)

5. OLTL 2,391,000 (-142,000/-72,000)

6. AMC 2,249,000 (-256,000/-479,000)

* Previous low: 4,603,000 (July 13-17, 2009)

Households

1. Y&R 3.3/11 (same/-.3)

2. B&B 2.1/7 (same/-.3)

2. GH 2.1/7 (-.1/+.2)

4. DAYS 1.9/6 (-.1/-.3)

5. AMC 1.8/6 (-.1/-.2)

5. OLTL 1.8/6 (-.1/same)

Women 18-49 Viewers

1. Y&R 912,000 (+38,000/-247,000)

2. GH 811,000 (-63,000/-48,000)

3. DAYS 694,000 (-45,000/-172,000)

4. B&B 572,000 (+53,000/-128,000)

5. OLTL 543,000 (-127,000/-195,000) * <---- new low

6. AMC 469,000 (-107,000/-262,000) * <---- new low

* OLTL previous low: 570,000 (February 14-18, 2011)

* AMC previous low: 497,000 (February 14-18, 2011)

Women 18-49 Rating

1. Y&R 1.4/10 (+.1/-.4)

2. GH 1.2/8 (-.1/-.1)

3. DAYS 1.1/7 (same/-.2)

4. B&B 0.9/6 (+.1/-.2)

5. OLTL 0.8/6 (-.2/-.3) <---- new low

6. AMC 0.7/5 (-.2/-.4) <---- new low

Girls 12-17 Viewers

1. DAYS 37,000 (+15,000/+18,000)

2. Y&R 30,000 (-19,000/+12,000)

3. B&B 23,000 (-14,000/+10,000)

4. GH 19,000 (-10,000/-16,000)

4. OLTL 19,000 (-3,000/-12,000)

6. AMC 9,000 (-5,000/-21,000)

Women 18-34 Rating

1. Y&R 0.8/6 (+.2/-.2)

1. GH 0.8/5 (same/-.1)

3. DAYS 0.6/4 (same/-.4)

4. B&B 0.5/4 (+.1/-.2)

4. OLTL 0.5/4 (-.1/-.2)

6. AMC 0.4/3 (same/-.4) <---- ties low (3rd straight week)

Men 18+ Viewers

1. Y&R 1,029,000 (+15,000/-69,000)

2. DAYS 639,000 (-6,000/+52,000)

3. B&B 581,000 (-32,000/-127,000)

4. GH 504,000 (+8,000/+36,000)

5. OLTL 429,000 (+2,000/+15,000)

6. AMC 426,000 (-48,000/-80,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 1.9/2,419,000

Tuesday: 1.7/2,197,000

Wednesday: 1.8/2,382,000

Thursday: 1.6/1,982,000

Friday: 1.8/2,266,000

B&B

Monday: 2.2/2,971,000

Tuesday: 2.0/2,773,000

Wednesday: 2.0/2,717,000

Thursday: 2.1/2,712,000

Friday: 2.2/2,974,000

DAYS

Monday: 2.0/2,699,000

Tuesday: 1.9/2,731,000

Wednesday: 1.8/2,505,000

Thursday: 1.8/2,655,000

Friday: 1.9/2,641,000

GH

Monday: 2.2/2,996,000

Tuesday: 2.0/2,722,000

Wednesday: 2.2/2.972,000

Thursday: 2.0/2,533,000

Friday: 2.0/2,716,000

OLTL

Monday: 1.9/2,627,000

Tuesday: 1.7/2,261,000

Wednesday: 1.9/2,629,000

Thursday: 1.7/2,118,000

Friday: 1.8/2,320,000

Y&R

Monday: 3.3/4,508,000

Tuesday: 3.2/4,380,000

Wednesday: 3.3/4,638,000

Thursday: 3.4/4,545,000

Friday: 3.2/4,250,000

----------------------

For the SEASON September 20, 2010 through March 6, 2011

HH

1. Y&R 3.7

2. B&B 2.3

3. GH 2.1

4. DAYS 2.0

5. OLTL 1.9

5. AMC 1.9

Women 18-49 Rating

1. Y&R 1.7

2. GH 1.4

3. DAYS 1.2

4. B&B 1.0

4. OLTL 1.0

6. AMC 0.9

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http://tvbythenumbers.zap2it.com/2011/03/10/general-hospital-hits-four-month-high-among-women-18-34/85340

via press release:

ABC is Daytime’s No. 1 Network in Women 18-34 for the 2nd Straight Week

The Week of the Aftermath of Brenda’s Kidnapping and the Shock That Sam Was in the Explosion, “General Hospital” Hits a 4-Month High Among Women 18-34;

Stands as Daytime’s No. 1 Program for the 3rd Straight Week

“The View” Ties “General Hospital” as Daytime’s No. 1 Program in Women 18-34

ABC Daytime

ABC ranked as Daytime’s No. 1 network among Women 18-34 (0.6 rating/212,000 – tie) for the second consecutive week. Delivering its best numbers in 4 months – since week of 11/8/10 – “General Hospital” stood as Daytime’s No. 1 program in Women 18-34 (0.8 rating/274,000 – tie) for the 3rd consecutive week.

Among Women 18-34, “The View” (0.8 rating/261,000) tied “General Hospital” as the No. 1 program in Daytime.

Following are the Daytime Lineup averages, plus Top 5 Programs Ranks –

Daytime Rank: Total Viewers Women 18-49 (Rtg/000s)

No. 1 CBS 3.42 million No. 1 NBC 1.1/694,000

No. 2 ABC 2.81 million No. 2 ABC 1.0/651,000

No. 3 NBC 2.65 million No. 3 CBS 0.9/617,000

Top 5 Daytime Programs in Women 18-49 (rank based on rating)

Program Net Rtg/000s

The Young & The Restless CBS 1.4/912,000

General Hospital ABC 1.2/811,000

The View ABC 1.2/782,000

Days Of Our Lives NBC 1.1/694,000

Price is Right 1/2 CBS 1.0/646,000

Source: NTI, Live + Same Day: Week of 2/28/11. All ranks/ties based on rating unless otherwise noted. ”Price is Right” = 11:00 a.m. – 12:00 p.m.

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Either AMC, OLTL or both hit a new low in W18-49. I wouldnt care if it was OLTL. the show was terrible last week.

I agree. OLTL demos have to be .9 or lower. Not the best time to shake up all the characters/couples when there is talk of potentially cancelling a soap.

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I agree. OLTL demos have to be .9 or lower. Not the best time to shake up all the characters/couples when there is talk of potentially cancelling a soap.

There were no strong couples in the first place, so I'm not sure whether that affected ratings. The main problem is bad stories made up as they go along, centered around unsympathetic characters played by actors who can barely make their way through a scene.

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There were no strong couples in the first place, so I'm not sure whether that affected ratings. The main problem is bad stories made up as they go along, centered around unsympathetic characters played by actors who can barely make their way through a scene.

I haven't been watching much over the past few weeks (Ford bros. eye candy can draw me in only so much)...but from what I've read, the fallout from that big wedding centered on the wrong characters and was a total anticlimactic let-down.

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I haven't been watching much over the past few weeks (Ford bros. eye candy can draw me in only so much)...but from what I've read, the fallout from that big wedding centered on the wrong characters and was a total anticlimactic let-down.

The only purpose was:

- isn't Aubrey awesome

- isn't Joey stupid

- isn't it hot to see Kelly and Natalie fight over John

- isn't John the world's biggest victim

- isn't Tess hot and fun

- isn't Ford the world's biggest victim

- isn't Rex a big victim, why are Clint and Bo mean to him

Rinse and repeat. Storytelling always takes a backseat to propping.

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Rinse and repeat. Storytelling always takes a backseat to propping.

Do you expect anything different from ABC Daytime? :) Everything has been agenda-driven for years. I'm digging the whole Tad-Cara thing on AMC; the Griffin-Kendall stuff not at all really. But I think we all know that when it comes down to it, these plots are all about pimping Cara and Griffin and trying to sell them to the audience. Sometimes you can ignore it and enjoy the story...and sometimes--when the story sucks to high heaven--you can't.

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You're right, but I do expect them to at least find actors who don't seem to be drugged right before taping. The only way this type of material could work is if the actors could salvage it, and it seems like just about every lead actor the show has chosen cannot.

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You're right, but I do expect them to at least find actors who don't seem to be drugged right before taping. The only way this type of material could work is if the actors could salvage it, and it seems like just about every lead actor the show has chosen cannot.

I know I probably sound really shallow, but I really only watch OLTL lately for the hot guys LOL, but even that gets old and stale real fast. Some of their younger set, while very attractive, are really embarrassing to watch. It seems that RC and FV are trying to recapture the OTT camp quality from the Rauch 80s, and that's fine...but without the heart & soul and good actors to sell that type of material. Say what you want about the Rauch era, but the show did have heart and those actors WORKED IT like nobody's business!

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You don't sound shallow at all. Even if John Loprieno weren't a talented actor, I could probably stare at him (especially in his first run) and ignore the rest.

I can see where the guys on the show now would be appealing but I think they are all too similar - emotionally distant, waxed, unpleasant, untalented, uncharismatic. There is no diversity.

The camp also isn't very good. The key to camp is that it doesn't seem like camp, IMO. Rauch's camp worked that way - so much of Tina and Gabrielle was crazy, people like Ursula were crazy, but you still somehow believed it because the actors sold it.

Now camp amounts to smirky one-liners and mugging. It just makes the characters seem fake.

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OLTL is horrible and there's no excuse for it. The character assassination of Charlie; Ford/Tess debacle, insane Natalie propping; existence of Aubrey and Cutter; continued non acting by TSJ; god awful teens... I could go on but why bother. The poor shoddy writing is ruining the show. OL deserves to tank.

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LOL, all this ragging on OLTL and it's probably AMC, or AMC is probably right behind. Though, I think the last few weeks while slow moving in terms of plot...AMC hasn't been, horrible. Bad, yes. Horrible...not so much.

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