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September 20 - 24, 2010

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  • Member

GH 2,378,000 (-263,000/-292,000)

DAYS 2,376,000 (-134,000/-488,000)

AMC 2,270,000 (-117,000/-252,000)

OLTL 2,220,000 (-107,000/-242,000)

HH

GH 1.8/6 (-.2/-.2)

AMC 1.7/6 (-.1/-.3) <- ties low rating (Last time: August 23-27, 2010)

OLTL 1.7/6 (-.1/-.2)

DAYS 1.7/6 (-.1/-.4) <- new low

DAYS 1.0/7 (-.1/-.3)

OLTL 1.0/7 (same/-.2)

AMC 0.9/6 (same/-.2)

So many 1.6's and 1.7's for the these shows......the ratings dont surprise me one bit.

  • Replies 142
  • Views 26.3k
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  • Member

AMC is TOAST!

Sad but true. I give it another year at best. I don't know why they hired Brown & Esensten back, their writing was so freaking boring and K&S are just such bad and boring writers too.

  • Member

AMC is TOAST!

Sadly that's true. AMC was improving then it just wasn't. You could practically see the moment AMC made the U-turn back to all the crap that didn't work before: Rylee, Zendall, black hats vs hypocritical white hats, Ryan's concubines constantly talking about how wonderful he is, etc... That's why I'm not crying over the ratings. They have only themselves to blame.

  • Member

Sadly that's true. AMC was improving then it just wasn't. You could practically see the moment AMC made the U-turn back to all the crap that didn't work before: Rylee, Zendall, black hats vs hypocritical white hats, Ryan's concubines constantly talking about how wonderful he is, etc... That's why I'm not crying over the ratings. They have only themselves to blame.

Rylee sucks the life out of the show. Hasnt anyone at AMC realized this already?? I am so sick of seeing Cameron Mathesion!

Edited by Soapsuds

  • Member

Does anyone know how The Price Is Right did in ATWT's former timeslot?

That's a good question. I had forgotten about that.

  • Member
Sadly that's true. AMC was improving then it just wasn't. You could practically see the moment AMC made the U-turn back to all the crap that didn't work before: Rylee, Zendall, black hats vs hypocritical white hats, Ryan's concubines constantly talking about how wonderful he is, etc... That's why I'm not crying over the ratings. They have only themselves to blame.

Add the quick U-turn on Liza and Damon's budding attraction. You could tell focus groups and the pending Kendall return changed the storyline direction.

  • Member

Add the quick U-turn on Liza and Damon's budding attraction. You could tell focus groups and the pending Kendall return changed the storyline direction.

Focus groups don't know squat. Look what focus groups have brought to AMC...horendous ratings.

  • Member

Rylee sucks the life out of the show. Hasnt anyone at AMC realized this already?? I am so sick of seeing Cameron Mathesion!

Once AMC goes down i'm 99.9% sure Ryan will end up in Lanview or Port Charles ,along with Greenlee and Kendall.

  • Member

It depends on the show. I can't think of a recent show which I felt was canceled too soon (perhaps because I don't watch that much primetime now -- my parents would say Moonlight, the Gates, Flash Forward). I can think of a number of shows which have run way too long (CSI being #1).

Shows that make money (or networks hope will EVENTUALLY make money, such as Jerico) are usually safe. Without a trace might have died early but production costs were too high. NBC thought JAG was toast; CBS saw potenial and today we have NCIS. I think it is often a matter of what idiot runs the network. Some would say ATWT died too fast (look at Days numbers) but maybe Days has just lived to long.

I find it interesting how most soaps seem to be in a race to the bottom. ATWT this year had roughly GL numbers from last year; Days this year seems to be holding ATWT HH numbers from last year. By this logic, within a year we should be seeing at least one show hitting a 1.5 HH rating. I thought the genre had bottomed out and ratings would remain stable for a while. I can't believe what has happened to Days. Noticed the show has zero buzz these days so watched an episode--it was well done compared to ATWT and even GH but dry as melba toast. Unless Days does something radical, NBCU/Comcast will ax the show. I'd love for Comcast to be smart and move it to USA. The Passions cable ordeal doesn't really count (You had to have Direct TV) but I'd love to see how a soap would do on cable with one or two repeats a day. Airing a show at Noon, 10pm and 3am night just pull together enough viewers.

  • Member

This is a great point. As well--issues about quality (which are major) aside, I think most soap fans kinda see it as a dieing genre--why get invested in another replacement show if it'll probably only last another couple of years? I mean in this day and age many people won't even commit to a primetime show till they've seen it can last a season, then they catch up on DVDs or something--I ALWAYS hear people say, when I recommend some new show, that they don't wanna watch it and have it canceled. (Even more extreme I know people who, say, ever since Fox canceled Firefly early, won't trust any new Fox show, etc). With soaps it takes MUCH more investment to get "into" the show--why bother?

Furthermore, with people having so much less time, particularly in the daytime, the days of when someone would watch a solid block of soaps are long gone. Most people, in my experience, have whittled whatever they may have watched in the past to one or at most two soaps to keep up with. So when one goes... that's it. It's not like in the past where you might look for another show to fill that 30 min gap between your two other faves, or to fill the time before you pick up the kids from school, or whatever. I think these factors are as important as quality in reasoning why when a soap is canceled you don't see its audience, or even a significant fraction of its audience just move to a rival network... (By the same token, I doubt, for example a significant part of Let's Make a Deal's audience are ex GL watchers...)

I'm 34 (very old seeing as how media has transformed), grew up watching CBS, and can remember my mother being familiar with most of the 'rival' soap stars. Over the years, she had watched Days, The Doctors, RH, so it would have been easy for her to flip to another show and quickly figure out what was going on. I am somewhat familar with Llanview, Pine Valley and Salem and, if I really wanted a new soap, flip easily enough. I don't get how people have become such network 'loyalists' in the era of the remote control. (I still have a dial TV and don't mind getting up off the couch1) I'm starting to think the genre is dead and viewers know it. They assume that Days will be equally bad TV as AMC.

I still wonder what the 40% of Americans without cable watch and if it is these people who keep the genre going? People on Son tend to be hardcore TV fans so I'm not really counting them in the math.If a person only has 4 or 5 channels to choose from, Days may seem a good option but, when you have 100 channels, the chances of that same person watching Days must drop. I expected soaps to gain viewers with rising unemployment figures. Those who are out of work are highly likely to drop cable in order to save money. The gov has the figure at 9%, economists say the real number is at about 14% so it would be logical to expect ratings gains. I still question how the ratings are collected and whether low income people really get fairly counted.

This would hardly make a difference, but weren't the rating numbers readjusted this year so that a point represents more viewers than before? I know they do that every so often--but am not sure if I'm remembering it right. Nonetheless that shouldn't affect the actual figures.

  • Member

Focus groups don't know squat. Look what focus groups have brought to AMC...horendous ratings.

Don't blame the focus groups, blame the people who run them. Focus groups can be manipulated just like surveys. I've been in focus groups, observed them (music not TV) and seen how the reports change between the raw data and the finals given to management. Focus groups are just a tool managers use to justify getting what they want.

  • Member

I don't know if I'd call AMC's death on a week where 5 of the 6 soaps went down over 100,000 viewers and where that put AMC as just the forth most lost viewers from last year. It's too uniform of an ugly drop for the whole genre. Was it unusually hot on the week of the 20th in the U.S.?

If I'd call AMC's potential death on anything, I'd call it on the fact that their 18-49 demographic can not get out of the low-middle, back of the pack even with nearly 3 million viewers like earlier this year. Earlier this year, for a while, they were challenging and beating GH in total viewers but could barely get over even OLTL in 18-49 the few times they did.

It's unusual for the numbers for all the soaps (except for Y&R) to go down this low in September. September usually notes the slow climb back to cold-weather numbers.

  • Member

It's unusual for the numbers for all the soaps (except for Y&R) to go down this low in September. September usually notes the slow climb back to cold-weather numbers.

Exactly, that's why the soaps left are in deep trouble.

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