This answers our question, it's being developed as an HOUR

 

Doesn't B&B only follow Y&R in about 50% of the country? In many cities: it's Y&R, local news, B&B. 

CBS tried to get B&B to expand to an hour in the 90s, but the Bells refused. While that worked when the schedule had 4 soaps, I think it's hurt them during the past decade. The narrow format has really hampered the show's ability to add depth to the canvas. It's the same merry-go-round and that's really burned them since 2021.

1 minute ago, edgeofnik said:

Doesn't B&B only follow Y&R in about 50% of the country? In many cities: it's Y&R, local news, B&B. 

CBS tried to get B&B to expand to an hour in the 90s, but the Bells refused. While that worked when the schedule had 4 soaps, I think it's hurt them during the past decade. The narrow format has really hampered the show's ability to add depth to the canvas. It's the same merry-go-round and that's really burned them since 2021.

Yeah I watch a feed from I think New York for CBS when I wanna catch BOLD, and it is YR, News then BOLD

At least they seem committed to not rushing the writing and production to get it on air. That’s key to really give MVJ time to develop a good Bible, and pre-production to get ahold of the finances and things like casting. Every new soap takes some time to find its groove, but a commitment to the show and giving it time in advance of airing to work out some of the kinks should hopefully go a long way. 

I like the "Accelerated development" part, it seems not to rush it but to also not go too slow either

Kind of what I had suspected of P&G over their recent IR reports— they wanted to get back into the production of soaps but didn’t want the onus to be on them to produce them. I guess partnering with entities that have some stability is a better option for the type of corporation that P&G has evolved to over the years.
Interesting, when we all think back to all that talk about P&G refusing CBS’s offer to purchase the production rights to As The World Turns. 

Just now, DramatistDreamer said:

Kind of what I had suspected of P&G over their recent IR reports— they wanted to get back into the production of soaps but didn’t want the onus to be on them to produce them. I guess partnering with entities that have some stability is a better option for the type of corporation that P&G has evolved to over the years.
Interesting, when we all think back to all that talk about P&G refusing CBS’s offer to purchase the production rights to As The World Turns. 

Also all the offers they refused to keep AW on the air, either by selling it outright or partnering with some other company. 

27 minutes ago, dragonflies said:

This answers our question, it's being developed as an HOUR

 

Thank you so much for finding this & posting it! I love it that someone was ready to be more specific!!

On 3/13/2024 at 5:14 PM, Khan said:

Frankly, I'm not convinced that "The Gates" isn't just a working title.

On 3/13/2024 at 5:16 PM, BetterForgotten said:

Agreed, I feel like it was just an easy working title to feed to the press when this news broke, and it tied into the supposed premise of the show being about a gated community of sorts. 

Perhaps the family will be called Gates as well. 

I thought it was cause wasn't something mentioned about a "Gated community" lol 

Michael FairmanTv

3 hours ago, Sapounopera said:

Perhaps the family will be called Gates as well. 

The last daytime soap opera that used the family’s name that I can think of is Ryan’s Hope, which at least, wasn’t too straightforward thankfully. As soap fans, I think we’re generally used to titles that are a little more elaborate on some level. I think that’s why it comes off as a working title for so many.

If the writing and performances are top-notch, I can overlook a generic series title.

3 hours ago, dragonflies said:

I thought it was cause wasn't something mentioned about a "Gated community" lol 

The family has been described as living in a gated community. The title comes across as very ‘on the nose’ is probably why it reads like a working title but hey, if the quality is great (and ups the ante for the remaining soaps to improve their storytelling), tptb can call it Bebay’s Bay Ridge Hideaway and I would deal with it.

Edited March 15, 20241 yr by DramatistDreamer

I like the name The Gates. They could always rename it to Gated or whatever the community is ultimately called, but I don't see a problem with the name.

4 hours ago, edgeofnik said:

Doesn't B&B only follow Y&R in about 50% of the country? In many cities: it's Y&R, local news, B&B. 

CBS tried to get B&B to expand to an hour in the 90s, but the Bells refused. While that worked when the schedule had 4 soaps, I think it's hurt them during the past decade. The narrow format has really hampered the show's ability to add depth to the canvas. It's the same merry-go-round and that's really burned them since 2021.

In Minnesota it is that way, Y&R is on from 11-12, local news from 12-12:30, then B&B. 

4 hours ago, edgeofnik said:

Doesn't B&B only follow Y&R in about 50% of the country? In many cities: it's Y&R, local news, B&B. 

CBS tried to get B&B to expand to an hour in the 90s, but the Bells refused. While that worked when the schedule had 4 soaps, I think it's hurt them during the past decade. The narrow format has really hampered the show's ability to add depth to the canvas. It's the same merry-go-round and that's really burned them since 2021.

Here it's:

• 7am: CBS Mornings
• 9am: Local CBS News
• 9:30am: The Drew Barrymore Show
• 10am: Let's Make a Deal (former Guiding Light time slot)
• 11am: The Price is Right
• 12pm: Local CBS News
• 12:30pm: The Young and the Restless
• 1:30pm: The Bold and the Beautiful
• 2pm: The Talk (former As the World Turns time slot)
• 3pm: Hot Bench
• 4pm: Judge Judy

1 hour ago, Soapsuds said:

Michael FairmanTv

Michele Val Jean retweeted this article/post as well. So, it appears the creative mind behind this show is feeling supported by the network/production company - at least for now.