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SOAPnet to go off the air on March 23rd

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  • Member

It was 0.0 for AW.

Oh carp! Was it really that. That's insane.

I'm sure some people were watching. It's just that Neilsen ratings are full of crap and they need to go to a new system where everyone is counted.

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  • Member

It may have been wiser to start AW reruns from '94 or so, around the time Iris shot Carl, when the show felt more au courant. Then maybe start a couple years earlier if it was successful enough to run a second time after the '99 finale.

  • Member

It may have been wiser to start AW reruns from '94 or so, around the time Iris shot Carl, when the show felt more au courant. Then maybe start a couple years earlier if it was successful enough to run a second time after the '99 finale.

That would mean inflicting JFP on people...

I think the biggest problem was the place they started in 1987. I will never understand the logic behind starting at a time when the town was almost empty and the main story was weeks of MJ "I WAS A WHORE!" McKinnon.

  • Member

I thought AW's 0.0 rating was for 18-49 women. As for DVD sales, I'm sure they'll do well as this is the kind of thing that the older soap fan would enjoy more (as well as the younger generation who care about the genre). So for once, the older demo will equal $$$!

  • Member

Part of AW's problems when they got the 0.0 was that it was on at the same time as OLTL and ATWT. Some of us were watching one or the other instead of Another World (and recording AW overnight etc).

  • Member

Yeah to be fair a 24/7 kids channel isn't so bizarre IMHO--I remember when I was little we had family friends who worked nights and (though I'm not sure this was ideal) their preschoolers would sleep through much of the day with them and be up at night... Still I can't see it being a massive audeince.

It's too bad, with more and more diverse cable stations, you would think that there'd be even MORE room for a network like SoapNet on. At least we got one last OLTL marathon out of it I suppose...

  • Member

I get, in theory, why tthe change is happening: Ratings for the Junior block on the actual Disney channel are great, so why not a channel? And, conversely, for whatever reason, Soapnet ratings tanked overall. (I think I recall reading someplace that AW was averaging a baely there 0.2 or 0.3 before its repeats were pulled, for example, but I forget where and it bugs me!)

But a 24/7 kids station? Who the hell - good parents, anyway - has their kids up at, say, 3:00 a.m.? Such a channel when put in this context seems wasteful and ridiculous. But, oh well, it's all about the money, honey.

Soapnet in its first two or three years was a cool concept and I thank Deborah Blackwell. And say thanks for nothing to Brian Frons for taking her place and running the channel iinto the ground.

Actually, there is already a 24/7 kids channel on cable/satellite....we have it here in Kentucky on Comcast. It is called Sprout, and is an offchute of PBS.

http://en.wikipedia.org/wiki/PBS_Kids_Sprout

  • Member

http://www.tvguide.c...ch-1041380.aspx

This network is going to flop, I say that because I'm going by comments people who have kids(and aren't even soap fans) have made that there isnt a need for a channel like this, kids don't even stay up that late

The network will be fine, it certainly won't flop. It's almost an impossibility. The Disney Junior block has done incredibly well since it debuted on the mother-ship and there's no reason to think that it won't do just as well spun-off on it's own. PBS's Sprout and Nick Jr., networks aimed at the same demographics, have done extremely well, and Disney has built in brand recognition.

My sister has a 19 month old and she and her fellow mommy friends are thrilled about it. Their kids like Nick Jr. and Sprout but Disney Jr. shows are some of their kids' favorites so they look forward to having them available throughout the day and night.

But a 24/7 kids station? Who the hell - good parents, anyway - has their kids up at, say, 3:00 a.m.? Such a channel when put in this context seems wasteful and ridiculous. But, oh well, it's all about the money, honey.

The programming during those hours of the night is aired so that parents can DVR episodes they forgot earlier or older shows that aren't aired during the day. Nick Jr. & Sprout frequently re-air their earlier lineups in their entirety in the middle of the night for this purpose and now that DVRs are included in the ratings, their graveyard shift numbers are pretty decent because of it.

Jim Romanovich is saying it's not going off the air in March, and that a retraction will be printed soon

JimRomanovich: SOAPNET IS NOT, REPEAT, NOT GOING OFF IN MARCH

JimRomanovich Jim You will see a retraction soon. Hang tight.

JimRomanovich Jim If I'm wrong, I will cancel my Twitter account

Romanovich is already backpedaling and saying that SoapNet is indeed going off the air, but that TVGuide and SOD got the date wrong, which is possible but I doubt it.

  • Member

Part of AW's problems when they got the 0.0 was that it was on at the same time as OLTL and ATWT. Some of us were watching one or the other instead of Another World (and recording AW overnight etc).

SoapNet wasn't even available in my area when it was running AW. It's still only available on the higher-tier cable packages.

  • Member

The network will be fine, it certainly won't flop. It's almost an impossibility. The Disney Junior block has done incredibly well since it debuted on the mother-ship and there's no reason to think that it won't do just as well spun-off on it's own. PBS's Sprout and Nick Jr., networks aimed at the same demographics, have done extremely well, and Disney has built in brand recognition.

My sister has a 19 month old and she and her fellow mommy friends are thrilled about it. Their kids like Nick Jr. and Sprout but Disney Jr. shows are some of their kids' favorites so they look forward to having them available throughout the day and night.

Agreed. It's not going to flop. If it's one thing I've learned from my nieces its that you can never have too many options for entertainment to keep them busy. Nickelodeon, Sprout, Netflix streaming of those Pixar movies over and over and over again like freaking water torture, it doesn't matter. They can consume anything you throw at them. Plus, yeah it's Disney. Are we going to pretend they don't know their way around children's programming?

Romanovich is already backpedaling and saying that SoapNet is indeed going off the air, but that TVGuide and SOD got the date wrong, which is possible but I doubt it.

I always have to ask: who is this guy and what power does he have with the soaps?

  • Member

I will miss SoapNet. So much potential for classic episodes and specials, they just did not market or package their product very well.

  • Author
  • Member

The network will be fine, it certainly won't flop. It's almost an impossibility. The Disney Junior block has done incredibly well since it debuted on the mother-ship and there's no reason to think that it won't do just as well spun-off on it's own. PBS's Sprout and Nick Jr., networks aimed at the same demographics, have done extremely well, and Disney has built in brand recognition.

Disney Junior is just that a BLOCK, it's not a 24/7 channel(at least not yet), I don't think it's going to do as well as some think it will. and DVR'ing stuff missed means nada unless they're a Neilsen household LOL.

Nick JR also isn't a 24/7 channel and for a reason wink.png

Edited by dragonflies

  • Member

Nick Jr is very much a 24/7 channel and has been for over two years.

And watching anything at all means nothing unless you're a Nielsen household, so...

Edited by All My Shadows

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