July 2-6, 2007

[PhoenixRising05]

Exactly and, like so many have said, the show has a drop like this every year in recent years. It happens. It happened last year . Days and summer holidays just don't mix as low numbers always tend to happen during those periods. Days will probably rebound to about 2.0-2.1 next week and then continue to do so. Hopefully, they can start making strides from there because it's going to take more then 2 months of improvement to get viewers back. Reilly really did screw the show and I think that was his and NBC's intention all along.

[Angela]

DAYS Wimbeldon Falls. They should bounce back to the 2's next week if history tells us anything.

6/25/01.......3.....3.9.....13...*2) 2.9/18

7/2/01.......*7.....3.3.....07

7/9/01.........3.....4.0.....13.....1) 2.9/20

6/24/02.......3.....3.6.....12.....1) 2.8/19.....1) 3.7/24

7/1/02.........3.....3.5.....11.....1) 2.9/19.....1) 4.1/26

7/8/02.........2.....3.9.....13.....1) 3.2/21.....1) 4.2/26

6/23/03.......7.....2.8.....09...*2) 2.1/14.....1) 2.8/17

6/30/03.......8.....2.6.....08.....6) 1.8..........1) 2.3/15

7/7/03..........5.....2.9.....09.....3) 2.1/14.....1) 2.7/18

6/21/04.......4.....3.0.....10...*2) 2.2/14.....1) 2.6/16

6/28/04.....*6.....2.6.....08.....4) 1.9/12.....1) 2.2/13

7/5/04.......*4.....2.9.....09...*4) 2.0/12.....2) 2.3/13

6/26/06.....*3.....2.6.....08.....2) 1.9/12.....1) 1.8/11.....3) 3,390,000

7/3/06.........7.....2.3.....07.....2) 1.8/10...*1) 1.6/09.....7) 3,160,000

7/10/06.......3.....2.6.....08.....2) 2.0/12.....1) 1.9/11.....3) 3,372,000

JULY 4th, 2006

3.(3) ATWT: Tuesday, 7/4: 2.5/3,626,000 (+201,000)

4.(6) GH: Tuesday, 7/4: 2.6/3,488,000 (+614,000)

5.(4) AMC: Tuesday, 7/4: 2.6/3,471,000 (+428,000)

5.(5) OLTL: Tuesday, 7/4: 2.5/3,471,000 (+522,000)

7.(8) DAYS: Tuesday, 7/4: 2.2/2,938,000 (+245,000)

8.(7) GL: Tuesday, 7/4: 2.1/2,862,000 (+21,000)

[Soapsuds]

I was hoping for better. I dont know why but I was. Hopefully Luke coming out to Noah will bring in at least a 2.3.

[MichaelGL]

Thanks Angela for the info. Looking forward to next weeks.

[Evan]

More excuses for DAYS ratings!

I appreciate DAYS fans want to support the show, but the attempts at spinning bad figures are getting beyond a joke.

So far, the Dimera/Brady stuff isn't the ratings bonanza so many predicted!

[daysfan]

For me, it is.

Low 2s are still pretty bad, but honestly the fact they managed to even climb into the 2.3 range is very good. They are slowly getting back into the top four.

The DiMera story, featuring vets, is proving to at least grab some ratings. Back in late winter and Spring, we were in the high one's. Now we've managed to get 2.4's. Sad but impressive. The story's not a complete waste, and I have a feeling things will only get better.

This past week had Wimbledon, the fourth holiday, and nothing really happened. I can see why they sunk, but I have a feeling they are going to crawl back up. So far this week has actually been moderate, and again I have a feeling things will get better.

Days can still do good. It can do very good. Hogan just has to write this feud correctly. Because it is such a delicate story, one mistake will bring ratings down. If he can just get things going I'm sure Days will continue to climb.

[PhoenixRising05]

Is it really excuses when there are facts, as Angela so kindly posted, that back up the assertion that this happens every year?

If this was a normal week, I would worry. It's not so let's just see what the next two weeks bring. It's going to take awhile for Days to regain viewers. They lost their viewers over a 4 month period and it will probably take just as long to get them back, if they ever. NBC's lack of support doesn't help either.

[Y&RWorldTurner]

IMO, as Rick alluded to earlier, Days has clearly lost its core audience. Much like what happened to GL a few years back. At this point, it's going to take a miracle for Days to start challenging GH and B&B again. With daytime viewership on the whole down, it may very well never happen.

[whyamcwhy]

Does anyone know if July is considered a sweeps month???

Thanks

[Southofnowhere]

Yes July is a sweeps month.

[Scotty]

Next year should be interesting, considering the 4th of July will be on a Friday (because 2008 is a leap year). It will be interesting to see how low the soaps get at the beginning of a three day holiday weekend.

If OLTL is as bad as everyone says it is, then why does it constantly rank either 4th or 5th out of a 9 soap field, and often beats AMC to make it ABC's 2nd highest soap? I'm not saying that OLTL is good right now, but apparently a lot of people think it is better than about half the soaps currently on the air.

[alwaysAMC]

^^OLTL doesn't often beat AMC, I would say it's either the other way around, where AMC usually beats or ties OLTL, or they go back and forth often.

And no, I'm not trying to turn this into a 'competition' - bc that'd be stupid - but I just had to say it.

[Scotty]

I think it OLTL passes AMC more often than it falls below it. But I agree that this shouldn't be a 'competition'. Either way you look at it, if ABC were to cancel a soap AMC and OLTL would both be fair game.

However, I think ABC is the most solid of the three networks with their soaps. Sure CBS has two soaps at the top of the ratings, but they also have two soaps near the bottom. And NBC is nearly a lost cause. The three ABC soaps often seem to finish in the 3rd, 4th, and 5th spots....one right after the other.

[DaysFanJean]

Wimbleton caused Days to be shown at different time slots on Mon, Tues and Wed. I even missed one day by not being alert to the time it was shown. But, the 4th of July when all fans who read knew Frances Reid and so many of our beloved stars would be together for the 4th picnic, I was just certain the ratings would be good. What a shock. I'm very disappointed and sad.

Talking about Santos and Colleen. I'm rather enjoying the story, but the placement in time is so wrong. 50 years ago when Shawn and Stefano were seven years old definitely puts them to be 57 years old now and both of these men have children around 50 years old. The time just doesn't fit at all. Shawn Sr. and Caroline have to be up in their 70's or even 80 already on the show. Frank Parker is about 72 and that is about what Shawn should be, too. Anyway, to me that takes away from the whole "reveal".

[ChangedBYSon]

You won't believe this, but many soap stars have in their contracts that they must be portrayed

as 10 to 15 years younger than they actually are.

I wouldn't be surprised if Stefano and Tony's contracts prohibit their real life age being applied to

their on-screen characters.

I know for sure that Deidre Hall's contract doesn't allow her to be mentioned as "60" and both she and Susan

Lucci have had scripts changed where they were too frequently referred to as "grandma". They keep

those scripts to a bare mininum if you notice.

Writers and Producers have to work around the "perks" in the star's contracts and "age" is a major

bone of contention, because youth is everything in this business and everyone wants to be appear

young and marketable.

Peter Reckell is about 57, only a few years away from 60, but you wouldn't ever think about that

because they wouldn't dare write him (or Hope) as their real life ages.