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January 25-29, 2010


Toups

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Took the words right out of my mouth. I don't see any "ouch" here for Days. Not every week is going to see gains, and they didn't suffer that big of a drop in total viewers. And all during a relatively quiet week on the show. I'm still in awe of how this show has turned around its ratings/viewership.

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1.(1) Y&R: Monday: 3.9/5,428,000 (+363,000)

2.(2) B&B: Monday: 2.6/3,579,000 (+239,000)

3.(3) DAYS: Monday: 2.3/3,266,000 (+69,000)

4.(4) AMC: Monday: 2.3/3,130,000 (+244,000)

5.(6) GH: Monday: 1.9/2,673,000 (+29,000)

6.(5) ATWT: Monday: 2.0/2,620,000 (-36,000)

7.(7) OLTL: Monday: 1.8/2,505,000 (-6,000)

1.(1) Y&R: Tuesday: 3.7/5,133,000 (-295,000)

2.(2) B&B: Tuesday: 2.4/3,340,000 (-239,000)

3.(3) DAYS: Tuesday: 2.2/3,009,000 (-257,000)

4.(4) AMC: Tuesday: 2.1/2,763,000 (-367,000)

5.(5) GH: Tuesday: 2.0/2,745,000 (+72,000)

6.(6) ATWT: Tuesday: 1.8/2,510,000 (-110,000)

7.(7) OLTL: Tuesday: 1.8/2,315,000 (-190,000)

1.(1) Y&R: Wednesday: 3.8/5,346,000 (+213,000)

2.(2) B&B: Wednesday: 2.5/3,482,000 (+142,000)

3.(3) DAYS: Wednesday: 2.2/3,149,000 (+140,000)

4.(4) AMC: Wednesday: 2.1/2,818,000 (+55,000)

5.(5) GH: Wednesday: 2.0/2,775,000 (+30,000)

6.(6) ATWT: Wednesday: 1.9/2,657,000 (+147,000)

7.(7) OLTL: Wednesday: 1.9/2,576,000 (+261,000)

1.(1) Y&R: Thursday: 3.9/5,228,000 (-118,000)

2.(2) B&B: Thursday: 2.5/3,334,000 (-148,000)

3.(3) DAYS: Thursday: 2.0/2,847,000 (-302,000)

4.(5) GH: Thursday: 2.0/2,810,000 (+35,000)

5.(4) AMC: Thursday: 2.1/2,786,000 (-32,000)

6.(6) ATWT: Thursday: 2.0/2,724,000 (+67,000)

7.(7) OLTL: Thursday: 1.9/2,624,000 (+48,000)

1.(1) Y&R: Friday: 3.7/5,049,000 (-179,000)

2.(2) B&B: Friday: 2.4/3,458,000 (+124,000)

3.(3) DAYS: Friday: 2.3/3,275,000 (+428,000)

4.(4) GH: Friday: 2.2/3,053,000 (+243,000)

5.(5) AMC: Friday: 2.0/2,739,000 (-47,000)

6.(6) ATWT: Friday: 1.9/2,646,000 (-78,000)

7.(7) OLTL: Friday: 1.9/2,510,000 (-114,000)

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I'm not surprised Days didn't hold their 2.3 HH rating. It's only hit a 2.3 a couple of other times since the Sami/Nicole slapfest. Too bad Thursday dragged the week down as the rest of the week had good numbers. If they had done better on that day they could have maintained their rating. I agree that this isn't a big ouch for Days.

I am surprised all the other soaps increased in number of viewers resulting in a rise or staying the same in HH rating.

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Days had one bad day on Thursday with the 2.0 so how is that an "ouch?" Losing only 84,000 and staying over 3 million for the week is not an "ouch" LOL. Losing like 200,000 viewers would be an "ouch."

Anyone know of any preemptions on Thursday? It's weird how Days was getting 2.2-2.3 every day but one day. That was a massive drop from Wednesday to Thursday followed by a massive recovery from Thursday to Friday. Just makes me wonder.

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I'm really thrilled to see AMC doing so well lately and making these gains every week. Just think, this is before the move to LA and the change in headwriter! I'm optimistic that AMC may eventually return to its longstanding #2 spot in the ratings again.

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Kudos to Y&R. Kicking butt and taking names in the key women demos. Despite the complaints here, the reguar viewers are tuning in.

ABC has got to happy with GH's start to February sweeps. A couple hundred thousand people turned in for Sonny shooting Dante on Friday and most of them appear to be in that 18 to 34 demo. GH's remaining casual fans love the gun violence. We need to accept that truth.

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