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ARTICLE: Daytime Broadcast Ratings for the Week of June 20-24, 2022


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Cameron Johnson, Lamon Archey, Days of our Lives, DAYS, DOOL, #DAYS, #DOOL, #DaysofourLives

The week of June 20-24, 2022 was another brutal one for daytime broadcast with further losses among Total Viewers for most shows, particularly “The Young and the Restless” (3.048 million) and “Days of our Lives” (1.535 million), caused by numerous preemptions as a result of ongoing news coverage of the January 6th Committee hearings on the 2021 Capitol Assault. 

Daytime’s top drama lost the most viewers week to week, down -225,000 viewers, and was also down year to year for the first time in ages. Compared to the same week last year, the soap had the second-largest viewership drop among all daytime broadcast shows with a dip of -220,000. The second half-hour of “Let’s Make a Deal” (2.456 million) managed to also lose viewers week to week, down -112,000 viewers, and had the biggest overall loss across daytime broadcast year to year, down -267,000 viewers.

Despite remaining under three million viewers for the second consecutive week, “The Bold and the Beautiful” (2.918 million) actually gained viewers over the prior week, up +171,000 viewers, and was one of few shows to see an uptick year to year, up +42,000 viewers. In fact, the soap is also up compared to its rerun-filled week in 2020, gaining +1.364 million viewers, making it one of only two daytime broadcast shows to be up week to week, year to year, and up from its performance in 2020. Further, there were just 130,000 viewers separating third place “Y&R” and fourth place “B&B” among Total Viewers (3.048 million vs 2.918 million).

“General Hospital” (2.060 million) aired just three episodes for the week which included the show’s 15,000th episode. The soap was down -87,000 viewers week to week and down -216,000 viewers compared to the same week last year. Meanwhile, “The View” (2.199 million) saw a small drop in viewers week to week, down -11,000 viewers, and another -63,000 viewers compared to the same week last year.

“Days of our Lives” lost -188,000 viewers week to week, the first full week in which the show aired five episodes after being preempted for sports coverage the two prior weeks. The soap was up slightly from its series low last year, gaining +46,000 viewers year to year.

“The Talk” (1.458 million) remains ahead of “TODAY with Hoda & Jenna (1.336 million) in Total Viewers, and has seen overall increases week to week (+69,000 viewers), year to year (+176,000 viewers) and over its performance in 2020 (+143,000 viewers), making it the only other daytime broadcast series to see an uptick in viewers in the aforementioned categories. Despite the increases, however, the show’s viewership remains on the low side.

What follows is a breakdown of how the daytime broadcast shows performed during the week of June 20-24, 2022 in Women 18-49 rating, Women 25-54 rating, Households and Total Viewers, including a look at their comparable performance in 2021 and 2020, respectively. A closer look at the daytime soaps, including their daily performance in the demos, will be posted soon.

Week Of June 20-24, 2022 Rankers

Women 18-49 Rating

Rank / Show / NetworkThis WeekLast WeekLast Year2020
1. The Price is Right 2 (CBS)0.5/100.40.40.6
2. The Price is Right 1 (CBS)0.4/90.40.40.5
2. The Young and the Restless (CBS)0.4/70.30.50.2**
4. The Bold and the Beautiful (CBS)0.3/60.30.40.2**
4. The View (ABC)0.3/70.30.30.4
4 TODAY 3rd Hour (NBC)0.30.30.40.5
4. Let’s Make a Deal 2 (CBS)0.3/60.30.30.4
4. TODAY with Hoda & Jenna (NBC)0.30.30.30.4
4. General Hospital (ABC)0.3/60.30.4NR**
10. Let’s Make a Deal 1 (CBS)0.2/50.20.30.3
10. Days of our Lives (NBC)0.2/40.20.20.3
10. GMA3: What You Need to Know (ABC)0.2/40.20.30.3
10. The Talk (CBS)0.2/40.10.20.2
Source: Nielsen

Women 25-54 Rating

Rank / Show / NetworkThis WeekLast WeekLast Year2020
1. The Price is Right 2 (CBS)0.7/100.70.70.9
2. The Price is Right 1 (CBS)0.6/90.60.60.8
3. The Young and the Restless (CBS)0.5/80.50.70.4**
3. The Bold and the Beautiful (CBS)0.5/70.50.70.3**
3. TODAY 3rd Hour (NBC)0.50.50.60.5
6. The View (ABC)0.4/60.40.50.7
6. TODAY with Hoda & Jenna (NBC)0.40.40.50.8
6. Let’s Make a Deal 2 (CBS)0.4/60.40.40.6
6. General Hospital (ABC)0.4/60.40.6NR**
6. Let’s Make a Deal 1 (CBS)0.4/60.30.40.5
11. Days of our Lives (NBC)0.3/50.30.40.5
11. GMA3: What You Need to Know (ABC)0.3/40.30.40.5
11. The Talk (CBS)0.3/40.30.30.3
Source: Nielsen

Households

Rank / Show / NetworkThis WeekLast WeekLast Year2020
1. The Price is Right 2 (CBS)2.7/132.82.83.5
2. The Price is Right 1 (CBS)2.4/122.42.53.1
3. The Young and the Restless (CBS)2.1/102.32.31.4**
4. The Bold and the Beautiful (CBS)2.0/91.92.01.2**
5. Let’s Make a Deal 2 (CBS)1.6/81.71.82.3
5. The View (ABC)1.6/81.61.62.2
7. Let’s Make a Deal 1 (CBS)1.5/81.51.61.9
8. General Hospital (ABC)1.4/61.51.6NR**
9. TODAY 3rd Hour (NBC)1.31.3N/A1.7
10. Days of our Lives (NBC)1.1/51.21.11.3
11. GMA3: What You Need to Know (ABC)1.0/51.11.01.2
11. The Talk (CBS)1.0/51.00.91.0
13. TODAY with Hoda & Jenna (NBC)0.91.0N/A1.2
Source: Nielsen

Total Viewers

Rank / Show / NetworkThis WeekLast WeekLast Year2020
1. The Price is Right 2 (CBS)4,133,0004,209,0004,325,0005,018,000
2. The Price is Right 1 (CBS)3,605,0003,686,0003,268,0004,389,000
3. The Young and the Restless (CBS)3,048,0003,273,0003,268,0001,920,000**
4. The Bold and the Beautiful (CBS)2,918,0002,747,0002,876,0001,554,000**
5. Let’s Make a Deal 2 (CBS)2,456,0002,568,0002,723,0003,217,000
6. Let’s Make a Deal 1 (CBS)2,271,0002,246,0002,400,0002,717,000
7. The View (ABC)2,199,0002,210,0002,262,0002,848,000
8. General Hospital (ABC)2,060,0002,147,0002,276,000NR**
9. TODAY 3rd Hour (NBC)1,841,0001,895,000N/A2,247,000
10. Days of our Lives (NBC)1,535,0001,723,0001,489,0001,747,000
11. GMA3: What You Need to Know (ABC)1,505,0001,511,0001,521,0001,673,000
12. The Talk (CBS)1,458,0001,389,0001,282,0001,315,000
13. TODAY with Hoda & Jenna (NBC)1,336,0001,412,000N/A1,547,000
Source: Nielsen

Note: The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m. – 3:00 a.m, and are courtesy of Nielsen. Household ratings are the percentage of TV homes in the U.S. tuned into television.

*Notable Preemptions/Schedule Changes

  • “The Bold and the Beautiful” was preempted on Tuesday, June 21 due to CBS News coverage of the January 6th Committee hearings. A repeat aired in timezones not impacted by news coverage. A repeat aired in timezones not impacted by news coverage. The show’s weekly average is based on four days (Monday, Wednesday, Thursday and Friday).
  • “Days of our Lives” was preempted on Tuesday, June 21 due to NBC News coverage of the January 6th Committee hearings. The all-new episode was made available to viewers on Peacock and NBC On Demand. The show’s weekly average is based on four days (Monday, Wednesday, Thursday and Friday).
  • “General Hospital” was preempted on Tuesday, June 21 due to ABC News coverage of the January 6th Committee hearings. A repeat aired in timezones not impacted by news coverage. The show aired a repeat on Thursday, June 23 in anticipation of ABC News coverage of the January 6th Committee hearings which did not begin until 3:00 p.m. ET. The repeat is counted into the show’s weekly average which is based on four days (Monday, Wednesday, Thursday and Friday).
  • “GMA3: What You Need to Know”  was preempted on Tuesday, June 21 and Thursday, June 23 due to ABC News coverage of the January 6th Committee hearings. The show’s weekly average is based on three days (Monday, Wednesday and Thursday).
  • “Let’s Make a Deal” was preempted on Tuesday, June 21 and Thursday, June 23 for its first half-hour due to CBS News coverage of the January 6th Committee hearings. The same occurred on Thursday, June 23 for the show’s second half-hour. Reruns of both half hours aired on Monday, June 20 and Friday, June 24. The show’s weekly average which is based on three days for the first half-hour (Monday, Wednesday and Friday) and four days for the second half-hour (Monday, Tuesday, Wednesday and Friday).
  • “The Price is Right” was preempted on Tuesday, June 21 due to CBS News coverage of the January 6th Committee hearings. Both half hours aired reruns on Wednesday, June 22; Thursday, June 23; and Friday, June 24 which are included in the show’s weekly average. The show’s weekly average is based on four days (Monday, Wednesday, Thursday and Friday).
  • “The Talk” was preempted on Tuesday, June 21 and Thursday, June 23 due to CBS News coverage of the January 6th Committee hearings. The all-new episode aired in timezones not impacted by news coverage and was later made available for viewing on the CBS App, CBS On Demand and Paramount+. The show’s weekly average is based on three days (Monday, Wednesday and Friday).
  • “The View” was coded as a breakout on Tuesday, June 21 due to ABC News coverage of the January 6th Committee hearings. On Friday, June 24, the show was again coded as a breakout due to due to ABC News coverage of the Supreme Court ruling on abortion. The show’s weekly average is based on three days (Monday, Wednesday and Thursday).

Notes: Viewing levels were hitting multi-year highs in 2020 during the initial shutdown of the country due to COVID-19. “The Bold and the Beautiful” and “The Young and the Restless” began their months-long era of classic episodes which continued through late July 2020 and early August 2020, respectively. Comparable 2020 figures for “General Hospital” will return in August as the show aired reruns for most of the summer that year and was not rated (NR) by Nielsen.



Note: The post Daytime Broadcast Ratings for the Week of June 20-24, 2022 appeared first on the Soap Opera Network website.

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LOL  You can usually credit a big week in story when the ratings have been stabilized (not dropping a lot, not gaining a lot) for many weeks, and then you see a big gain.   So this was obvious situation where they just got back some of viewers from the massive 300,000+ drop.

 

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