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The Price Is Right: Sweeping Changes Are In the Air


Sylph

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I understand the ageism, to a point.

If I made a product that was only bought by old people, there is a chance I could lose my market. So I always want to cultivate a new market.

(Unless I'm selling adult diapers, when a new generation will come along to replace current diaper users).

But for the soaps, and TPIR, the issue is dying-WITHOUT-replacement. So, then you need to appeal to younger people to try to encourage replacement. Up to that point, I theoretically understand "revamps".

But it ONLY works in theory. It never, ever works in practice. You always kill the franchise when you do this kind of thing.

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The ratings fell 15% from the time BB left to the time DC started.

That was not some huge drop.

They need to leave well enough alone, because I'm not in the mood to hear she blames everyone else when this tanks this season.

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One thing I don't get is that if they were planning to do all of this all along, why did they make new designs for the doors and turntable for season 36? If they knew they were just gonna take all of that stuff down, wouldn't it have made sense to just keep it the way it was?

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Bob Barker has said that this has gone on for years... they've always wanted to update the show every few years, but he insisted on keeping TPIR in the 70s. And it worked. TPIR's cheesy 70s style is/was charming.

It's depressing, although I have to say that the show died for me when Drew took over.

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Juppiter, although it is indeed surprising, TPIR has terrible demos. For many years, the commercials on TPIR have been almost exclusively for denture paste, "mobility solutions," and life insurance. However, that being said, I am a strong believer that total viewers are far more important than demos. Unfortunately, all TV executives believe the exact opposite; their misguided efforts towards pursuing the young demos have led to the freefall in ratings that every soap has been experiencing.

I have visited golden-road.net very recently, and unfortunately, Y&RWorldTurner was incorrect when he/she stated that these rumors are false. (In other words, that article that Y&RWorldTurner posted is itself wrong.) In actuality, the truth is even worse than we imagined: apparently even the big wheel is going to be tampered with in a big way (according to the chatter on golden-road.net, it will either be drastically redesigned--possibly even digitalized--or it will disappear altogether).

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http://www.sitcomsonline.com/boards/showthread.php?t=228852

The first episode to be taped of Price is Right's 37th season (it's 6th aired) is in the books. Among the changes at the first taping:

*The new producer is longtime Price staffer Kathy "Fingers" Greco

*The show is being aired in high definition starting this season.

*The red/black sides of the Big Wheel are now some sort of purple design with a large silver TPiR Font (Pricedown) dollar sign down each side.

*Apparently for this week (2nd week to air) only, the formerly black spaces on the wheel (IE: Everything but .05, 1.00, and .15) are purple. Apparently they realized how ugly that would look, as Drew told the audience the spaces would change back to black at next weeks' tapings

*The show has now adopted the nighttime set entirely with the exception of the floor, which is still white.

*The winnings for bonus spins have increased: Getting the .05 or .15 now earns you $10,000; hitting the dollar in your bonus spin is now worth $25,000.

*A few pricing games are getting boosts for inflation (Check Game is one, and I know of at least one other )

Info courtesy TPiR fansite: Golden Road.net

AS for the bigger changes rumored: We're not out of the woods quite yet - no one's sure whether they'll occur at all, or November, or February, or some random Thursday in October.

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that is a relief, though you're probably right that it'll change more as next season goes along. In the 70s they always thought skewing young in your demos were a BAD thing because teenagers didn't make the buying decisions. Oh to have that kind of thinking in daytime today.

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