December 8-12, 2008

[Toups]

If you're going to copy/paste, please link. Thank you.

Numbers are based on Live+Same Day ratings

Ratings for the week December 8-12, 2008

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 5,170,000 (+154,000/-610,000)

2. B&B 3,880,000 (+283,000/-193,000)

3. DAYS 2,894,000 (+158,000/+226,000)

4. GH 2,794,000 (-59,000/-30,000)

5. ATWT 2,793,000 (+99,000/-416,000)

6. AMC 2,567,000 (+26,000/+91,000)

7. OLTL 2,491,000 (-127,000/+12,000)

8. GL 2,139,000 (+128,000/-487,000)

HH

1. Y&R 3.7/12 (+.1/-.5)

2. B&B 2.8/9 (+.1/-.2)

3. GH 2.2/7 (same/same)

4. DAYS 2.1/7 (+.1/same)

5. ATWT 2.0/7 (same/-.4)

5. AMC 2.0/6 (+.1/same)

5. OLTL 2.0/6 (same/same)

8. GL 1.6/5 (+.1/-.4)

Women 18-49 Viewers

1. Y&R 1,105,000 (-10,000/-183,000)

2. GH 973,000 (+34,000/+32,000)

3. DAYS 964,000 (+134,000/+44,000)

4. B&B 890,000 (+19,000/-51,000)

5. OLTL 801,000 (-6,000/+15,000)

6. AMC 773,000 (+7,000/+50,000)

7. ATWT 723,000 (-14,000/-78,000)

8. GL 578,000 (+8,000/-146,000)

Women 18-49 Rating

1. Y&R 1.7/10 (same/-.3)

2. GH 1.5/9 (+.1/+.1)

2. DAYS 1.5/8 (+.2/+.1)

4. B&B 1.3/8 (same/-.1)

5. AMC 1.2/7 (same/+.1)

5. OLTL 1.2/7 (same/same)

7. ATWT 1.1/6 (same/-.1)

8. GL 0.9/5 (same/-.2)

Girls 12-17 Viewers

1. Y&R 39,000 (+19,000/-34,000)

2. DAYS 24,000 (-5,000/-1,000)

3. ATWT 21,000 (+8,000/-10,000)

4. GH 20,000 (-3,000/-12,000)

4. OLTL 20,000 (-14,000/+8,000)

6. B&B 18,000 (+8,000/-12,000)

6. GL 18,000 (+12,000/-11,000)

8. AMC 12,000 (-12,000/-7,000)

Women 18-34 Rating

1. DAYS 1.2/7 (+.1/+.1)

1. Y&R 1.2/7 (+.1/+.1)

3. GH 1.0/6 (-.1/+.1)

4. B&B 0.8/5 (-.1/+.1)

4. AMC 0.8/5 (-.1/+.1)

6. ATWT 0.7/4 (-.2/+.1)

6. OLTL 0.7/4 (-.1/same) <------ ties low rating

8. GL 0.5/3 (-.1/same)

Men 18+ Viewers

1. Y&R 1,348,000 (+95,000/-89,000)

2. B&B 919,000 (+170,000/-70,000)

3. DAYS 661,000 (+27,000/+90,000)

4. ATWT 620,000 (+77,000/-136,000)

5. AMC 564,000 (+67,000/+7,000)

6. GL 509,000 (+106,000/-45,000)

7. GH 503,000 (+9,000/-61,000)

8. OLTL 459,000 (+12,000/-49,000)

----------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 2.0/2,524,000

Tuesday: 2.0/2,637,000

Wednesday: 2.1/2,628,000

Thursday: 1,8/2,462,000

Friday: 2.0/2,583,000

ATWT

Monday: 1.9/2,577,000

Tuesday: 2.1/2,914,000

Wednesday: 2.2/2,863,000

Thursday: 1.9/2,766,000

Friday: 2.0/2,843,000

B&B

Monday: 2.9/4,128,000

Tuesday: 2.9/3,978,000

Wednesday: 2.9/3,710,000

Thursday: 2.6/3,744,000

Friday: 2.7/3,840,000

DAYS

Monday: 2.1/2,987,000

Tuesday: 2.1/2,923,000

Wednesday: 2.2/2,805,000

Thursday: 2.0/2,935,000

Friday: 2.1/2,819,000

GH

Monday: 2.4/2,967,000

Tuesday: 2.2/2,919,000

Wednesday: 2.1/2,668,000

Thursday: 2.1/2,800,000

Friday: 2.1/2,615,000

GL

Monday: 1.5/2,058,000

Tuesday: 1.7/2,351,000

Wednesday: 1.6/2,108,000

Thursday: 1.5/2,057,000

Friday: 1.5/2,122,000

OLTL

Monday: 2.0/2,496,000

Tuesday: 1.9/2,468,000

Wednesday: 2.0/2,418,000

Thursday: 2.0/2,608,000

Friday: 2.0/2,464,000

Y&R

Monday: 3.8/5,352,000

Tuesday: 3.7/5,281,000

Wednesday: 3.8/5,096,000

Thursday: 3.5/5,033,000

Friday: 3.6//5,088,000

----------------------

For the SEASON September 22, 2008 through December 14, 2008

HH

1. Y&R 3.7

2. B&B 2.6

3. GH 2.3

4. DAYS 2.1

4. OLTL 2.1

6. ATWT 2.0

6. AMC 2.0

8. GL 1.5

Women 18-49 Rating

1. Y&R 1.7

2. GH 1.5

3. DAYS 1.4

4. OLTL 1.3

5. B&B 1.2

5. AMC 1.2

7. ATWT 1.1

8. GL 0.9

[TMOTVSoaps]

This should be a very interesting week for the soap ratings. With most soaps going down last week, you can expect this to be an up week and some shows like B&B, which episodes were so emotional and featured traditional s/ls and characters last week. I wouldn't be surprised if B&B got a 2.8 or higher.

The soaps did great in the important demo last week where the soaps make their money from advertisers, so we'll see if they can stabilize those numbers.

Most of the soaps have been great to watch so any soaps going down would be a bad thing.

[dannigold]

'DAYS OF OUR LIVES' EARNS ITS BIGGEST WOMEN 18-49 RATING IN MORE THAN SEVEN MONTHS AND MATCHES ITS BIGGEST WOMEN 18-34 RATING IN 10 MONTHS

'DAYS OF OUR LIVES' EARNS ITS BIGGEST WOMEN 18-49 RATING IN MORE THAN SEVEN MONTHS AND MATCHES ITS BIGGEST WOMEN 18-34 RATING IN 10 MONTHS

FOR THE DECEMBER 8-12 WEEK, 'DAYS' TIES FOR #2 IN WOMEN 18-49 AND TIES FOR #1 IN THE VALUABLE WOMEN 18-34 CATEGORY

UNIVERSAL CITY, Calif. – December 18, 2008 – NBC's "Days of our Lives" has delivered its top-rated week among women 18-49 in more than seven months and matched its highest women 18-34 rating in 10 months.

For the week of December 8-12, "Days" scored a 1.5 rating, 8 share among women 18-49, its top weeklong average since the week of April 21-25, and a 1.2/7 among women 18-34, equaling its top rating in this category since February 4-8.

"Days" tied for #2 for the week among network daytime programs in women 18-49 and tied for #1 in the women 18-34 race. This is the eighth time in 10 weeks that "Days" has ranked #1 or tied for #1 in the valuable women 18-34 category.

Season to date, "Days" is #4 in the women 18-49 race and #1 among women 18-34.

Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

[dowwwe]

My fingers are crossed for DAYS. I'm hoping for a 2.1 or 2.2.

[Jane1978]

For real? Wow! 1.5 in 18-49 that´s huge!

I quess Dena, Chris and Gary can read all the b*tching and hating on the MB´s with the same smirk on her face like Melanie, the newest Salem bitch, has. All vets backburnered, two biggest star fired, no so called supercouples together and the show is gaining the right kind of viewers like it´s the most natural thing on earth.

[GregNYC]

Dena Higley is a ratings magnet!

[buttoneer]

Glad Whitesell's on a show on the rise--he's endlessly inventive.

[amazing7]

So ABC Daytime Soaps probably didn't do that well.

[Toups]

Sadly, he's not getting the chance to do anything, same with Tomlin. The show is so boring and bad. There are no signs of Tomin/Whitesell's imagination.

[jdawg1077]

I think the Nicole/EJ/Sami story might be gaining the interest of casual Days viewers. This is the main story on the show right now, and is clearly slated to be the "A" story of 2009. If the story is played out correctly over the next 6-8 months (which should be the length of the story at a minimum, given how many natural story-beats are built into it, not to mention all of the close-call reveals), it could build to a decent spike in the ratings. I, for one, am really enjoying the story. But then again, I love long, drawn-out stories that build slowly and naturally to a climax with a dozen-or-so characters involved. For this story you have Nicole, EJ, Sami, Rafe, Lucas, Chloe, Brady and Stefano all orbiting around this main story, with more people to be sucked in as it progresses. Lots of secrets to be revealed, slowly, to various characters on the canvas, all of which will/should take time.

On a side note, I'm also wondering if the spiking unemployment in the country will lead to an increase of people being at home and tuning in, especially over the next 3 months when winter weather will be so prevelant. It'd be ironic if a horrible economy ends up *helping* some soaps...

[marceline]

People keep speculationg about that. Frankly I don't think it will because there are still other things to watch. I don't think people are going to get rid of cable especially since many people use that for internet access. I know some people have gotten rid of their premium channels but that still leaves basic cable and that leaves plenty of options other than soaps.

[Toups]

The story has potential, but pieces need to be moved into places before I can truly enjoy it. Like once Nicole gets busted, "who" is going to be "rewarded"? The Sami/EJ fans? Are they the couple to "root for", if so, why are they setting up Sami/Rafe? I want Nicole to be built up more as a villainess. For this story to work, the bad guy needs to be doing something to keep the couple seperated. So far, they haven't established who that couple is. The structure of the storyline isn't right for me.

The close calls is classic soap and Reilly-ish, so of course I don't mind that. The only thing is I wish they would make it a bit more dramatic, and that's on the director and music direction.

I so want to consult on DAYS!! LOL

[DaytimeFan]

The shows that deserved to rise...did.

Lovely.

[Toups]

Y&R above 5 million for all 5 days is awesome.

[dm.]

Nice to see Y&R above 5 mil....