Jump to content

Ratings from the 60's


Paul Raven

Recommended Posts

  • Members

Variety May 19th 1965

CBS TV's answer to ABC-TV's "Peyton Place" ,"Our Private World," registered a rating of 15.1 and a 25 share of audience for it's preem. The Friday (7) "Private World" chapter, two nights later, only drew an 11.9 rating and a 21 share. The 11.9. compares to an 11.1 rating for the daytime soaper "As the World Turns," from which it is based.

Interesting, thanks!

Yes, Eric. Bell started on Days July 5, 1966. However, I really do not think his departure from World Turns really affected the ratings negatively other than it created more competition in general for CBS. CBS ruled the roost in daytime with no real threats until around 1967. Bell at Days, Aggie Nixon at Another World, and Rita Lakin at The Doctors began to create serious competition for CBS, luring viewers away. With Dark Shadows on ABC, and later One Life to Live, younger audiences were flocking to the Alphabet Network. The world was changing, too. 1967 was the era of the summer of love, everybody and their Aunt Ilene experimenting with mind altering substances, unbridled creativity and an openness to alternative thought. A greater segment of viewers began to turn away from the staid and the conservative. Sure, World Turns remained a solid number one. The institution wasn't falling yet, but there were cracks in the plaster.

I love this. :) You have a way with words.

Link to comment
Share on other sites

  • 1 year later...
  • Replies 87
  • Created
  • Last Reply

Top Posters In This Topic

Top Posters In This Topic

Posted Images

  • Members

Television Magazine reported in August 1960 that Edge of Night was daytime's #1 program, airing 4.30 -5.00. This was the last time that ATWT was not #1 on a weekly basis until 1971 when DOOL took the crown..

Edited by Paul Raven
Link to comment
Share on other sites

  • Members

One reason for a decline in August of 1967 could have been that Ms. Phillips was preparing her new show (Love Is a Many Splendored Thing) and was paying less attention to the older show.

Was she still working on A Time for Us in 1967?

Link to comment
Share on other sites

  • Members

There could be two reasons why Our Private World was called CBS's answer to Peyton Place.

It was serialized drama that aired more than once a week in primetime.

Also, Irna Phillips had developed the storyline for Peyton Place and was the creator and co-writer of Our Private World.

Link to comment
Share on other sites

  • 4 months later...
  • 2 weeks later...
  • Members

Nielsen Ratings: Week of November 3-November 7, 1969

1. As the World Turns CBS 12.9/44
2. The Edge of Night CBS 10.3/37
3. Another World NBC 9.7/34
*. Search for Tomorrow CBS 9.7/39
5. The Guiding Light CBS 9.3/34
6. Love Is a Many Splendored Thing CBS 8.9/31
7. The Secret Storm CBS 8.5/30
8. Days of Our Lives NBC 8.4/29
*. The Doctors NBC 8.4/31
10. Love of Life CBS 8.2/37
11. General Hospital ABC 8.1/28
12. Dark Shadows ABC 7.3/25
13. Where the Heart Is CBS 6.9/29
14. One Life to Live ABC 6.7/24
15. Bright Promise NBC 4.9/18

Link to comment
Share on other sites

  • Members

Love Is a Many Splendored Thing was doing quite well at that time. It was the only relatively new soap opera in the top ten beside shows that had been on the air for many years.

I am guessing that this was during the Jean Garrison storyline. I heard people say at the time that Jean was much meaner than Lisa (on As the World Turns) had ever thought about being.

Link to comment
Share on other sites

Please sign in to comment

You will be able to leave a comment after signing in



Sign In Now
  • Recently Browsing   0 members

    • No registered users viewing this page.
×
×
  • Create New...

Important Information

By using this site, you agree to our Terms of Use and Privacy Policy