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Ratings from the 80's


Paul Raven

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Watching bits of Nov. 1981 and Diane has been killed (September) and Alan is in Tenerife hiding out with Hope. Vanessa was a suspect but a housekeeper has corroborated one of her lies. Ross and Carrie (Jane Elliot) seem to be quite romantic, but Ross is unaware that Carrie actually killed Diane- so I'm assuming that was revealed sometime between  Nov and Jan., because Ross and Carrie get married sometime in Feb. 82. Nola is pregnant and seems to have caused a big mess in her friend group because of her last for Kelly. Ross is also aware that Phillip isn't Alan's and something about getting him to sign something in the will.

Sorry, I couldn't be more detailed. 

On a side note, Anna Stuart as Vanessa is fantastic. 

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I'll have to check it out. I think the stories at this time are well executed and I can understand why GL was holding up so well against GH.

On a separate note, I don't understand CBS's motivation to part with SFT. Its numbers have dipped from a year ago when it was performing very well, but so have YR's. Either way, the numbers are still reasonable. It could have easily been retuned, although its dip most likely had to do with timeslot change more than anything else. 

I wonder if demos weren't as great due to it being an older soap. 

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Search for Tomorrow
1981-1982 TV Season Demos (as of 3/26/82, last CBS telecast)
 
117 telecasts, 6.8 rating, 23 share; 5,540,000 viewers
 
TOTAL: 1266

LADY OF HOUSE: 772
WORKING WOMAN: 127
 
TOTAL WOMEN: 885
18-34: 187
18-49: 374
25-54: 351
35-64: 408
55+: 452
 
TOTAL MEN: 266
18-34: 59
18-49: 93
25-54: 78
35-64: 102
55+: 155
 
TOTAL TEENS (12-17): 50
TEEN GIRLS: 35
TEEN BOYS: 15
 
TOTAL KIDS (2-11): 65
2-5: 36
6-11: 29

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 4/5/82-4/9/82 & 4/12/82-4/16/82:

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FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS (FAST NATIONALS): WEEK OF 4/19/82-4/23/82:

Edited by JAS0N47
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Here you go!

The Young and the Restless
1981-1982 TV Season Demos (as of 4/4/82)
 
127 telecasts, 7.4 rating, 28 share; 6,030,000 viewers
 
TOTAL: 1283
 
LADY OF HOUSE: 792
WORKING WOMAN: 145
 
TOTAL WOMEN: 920
18-34: 267
18-49: 474
25-54: 389
35-64: 396
55+: 391
 
TOTAL MEN: 253
18-34: 78
18-49: 112
25-54: 91
35-64: 94
55+: 122
 
TOTAL TEENS (12-17): 40
TEEN GIRLS: 26
TEEN BOYS: 14
 
TOTAL KIDS (2-11): 70
2-5: 38
6-11: 32
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Wow! What happened that caused this huge jump for Y&R in week of 19 April??

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Also, RH seems to be jumping up and down:

March 8 - 5,8

March 15 - 7,0

March 22 - 6,6

March 29 - 5,8

April 5 - 7,4

April 12 - 6,0

April 19 - 6,7

It seems it is up and down more so than others...

 

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You are a rock star Jason!  Very interesting to see Search for Tomorrow's final rating from CBS and first week on NBC.  I wonder what CBS thought of Capital's ratings?  Falling fast!

It would also be interesting to see the same scenario for The Edge of Night's last week on CBS November 29, 1975 and first week on ABC December 6, 1975.   By any chance can you go back that far?

 

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Nothing. That was me seeing it as 8.9 on the Fast National page. When I noticed your message, I looked at the page again and it actually says 6.9. The Fast National weeks are sometimes a little harder to read, and I don't always do a double-check of them because they are different than the usual 2-weeks-per-issue issues, which are listed by time period (just the like the order I have them listed on the charts I type up), as opposed to the Fast Nationals, which are only listed alphabetically.  

So, if you ever notice something weird like that, please point it out. I've done my best to put the accurate numbers each week. I double check the 2-weeks-per-issue issues, so there's much less of a chance I have anything wrong in those. So the ones to be on the lookout would be random jumps in the Fast National weeks. I have replaced the wrong chart above and issued the correct one, with YR at 6.9 for that week:

 

 

 

1978-1989 at the moment. 1977 coming next. Probably next year will be the earlier years of the 1970's, so you need patience until 2024!

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