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January 19-23, 2009


Toups

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Numbers are based on Live+Same Day ratings

Ratings for the week January 19-23, 2009

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 5,217,000 (-206,000/-548,000)

2. B&B 3,581,000 (-154,000/-535,000)

3. DAYS 2,989,000 (+7,000/+80,000)

4. GH 2,771,000 (-96,000/-567,000)

5. ATWT 2,688,000 (-2,000/-521,000)

6. AMC 2,606,000 (-29,000/-193,000)

7. OLTL 2,478,000 (-125,000/-279,000)

8. GL 2,052,000 (-127,000/-630,000)

HH

1. Y&R 3.7/11 (-.2/-.4)

2. B&B 2.6/8 (-.1/-.3)

3. DAYS 2.2/7 (+.1/+.1)

4. GH 2.1/6 (same/-.5)

5. AMC 2.0/6 (same/-.2)

6. OLTL 1.9/6 (-.1/-.3) <-------- ties low rating

6. ATWT 1.9/6 (-.1/-.4)

8. GL 1.5/4 (-.1/-.5)

Women 18-49 Viewers

1. Y&R 1,247,000 (-85,000/+54,000)

2. GH 1,017,000 (+27,000/-138,000)

3. DAYS 908,000 (-16,000/-12,000)

4. B&B 892,000 (+4,000/-22,000)

5. OLTL 799,000 (+1,000/-155,000)

6. AMC 772,000 (-28,000/-140,000)

6. ATWT 772,000 (+61,000/-106,000)

8. GL 618,000 (+18,000/-236,000)

Women 18-49 Rating

1. Y&R 1.9/11 (-.1/+.1)

2. GH 1.5/8 (same/-.3)

3. DAYS 1.4/8 (same/same)

4. B&B 1.3/7 (same/-.1)

5. OLTL 1.2/7 (same/-.2)

5. ATWT 1.2/7 (+.1/-.1)

5. AMC 1.2/6 (same/-.2)

8. GL 0.9/5 (same/-.4)

Girls 12-17 Viewers

1. DAYS 43,000 (-1,000/-15,000)

2. OLTL 41,000 (+7,000/-10,000)

3. AMC 36,000 (+6,000/-2,000)

3. GH 36,000 (+10,000/-29,000)

5. Y&R 20,000 (-10,000/-41,000)

5. ATWT 20,000 (+7,000/-39,000)

7. B&B 12,000 (+3,000/-42,000)

8. GL 7,000 (+3,000/-37,000)

Women 18-34 Rating

1. Y&R 1.3/7 (-.2/+.2)

2. GH 1.1/6 (same/-.1)

3. DAYS 1.0/6 (-.2/-.1)

4. B&B 0.9/5 (same/+.2)

5. ATWT 0.8/5 (+.1/+.1)

5. AMC 0.8/5 (-.1/-.1)

7. OLTL 0.7/4 (-.1/-.2)

8. GL 0.6/4 (same/same)

Men 18+ Viewers

1. Y&R 1,320,000 (-26,000/-249,000)

2. B&B 837,000 (-57,000/-233,000)

3. DAYS 661,000 (-60,000/-2,000)

4. ATWT 566,000 (-22,000/-185,000)

5. AMC 505,000 (-39,000/-28,000)

6. GH 433,000 (-87,000/-157,000)

7. GL 431,000 (-88,000/-184,000)

8. OLTL 418,000 (-102,000/-68,000)

--------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 2.2/2,932,000

Tuesday:

Wednesday: 2.0/2,737,000

Thursday: 2.0/2,363,000

Friday: 1.9/2,394,000

ATWT

Monday: 2.2/3,072,000

Tuesday:

Wednesday: 2.0/2,728,000

Thursday: 1.8/2,520,000

Friday: 1.7/2,431,000

B&B

Monday: 2.8/3,934,000

Tuesday:

Wednesday: 2.5/3,308,000

Thursday: 2.5/3,645,000

Friday: 2.4/3,437,000

DAYS

Monday: 2.2/3,186,000

Tuesday:

Wednesday: 2.2/2,959,000

Thursday: 2.1/2,802,000

Friday: 2.2/3,008,000

GH

Monday: 2.4/3,189,000

Tuesday:

Wednesday: 2.2/2,746,000

Thursday: 2.1/2,735,000

Friday: 1.8/2,414,000

GL

Monday: 1.7/2,196,000

Tuesday:

Wednesday: 1.6/2,252,000

Thursday: 1.4/1,805,000

Friday: 1.4/1,956,000

OLTL

Monday: 2.2/2,854,000

Tuesday:

Wednesday: 2.0/2,590,000

Thursday: 1.9/2,430,000

Friday: 1.7/2,038,000

Y&R

Monday: 4.1/5,706,000

Tuesday:

Wednesday: 3.6/5,169,000

Thursday: 3.6/5,080,000

Friday: 3.5/4,914,000

----------------------

For the SEASON September 22, 2008 through January 25, 2009

HH

1. Y&R 3.7

2. B&B 2.7

3. GH 2.3

4. DAYS 2.1

4. OLTL 2.1

6. ATWT 2.0

6. AMC 2.0

8. GL 1.5

Women 18-49 Rating

1. Y&R 1.8

2. GH 1.5

3. DAYS 1.4

4. B&B 1.3

4. AMC 1.3

4. OLTL 1.3

7. ATWT 1.1

8. GL 0.9

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I have mixed feelings. I want GL to post big numbers for their sake and the sake of soap opera, but the Natalia and Olivia story is so wrong on so many levels. I do not want it to be rewarded.

I think we have gotten into the habit for some anyway just to want a gay story that they throw out all reasoning just to get it. It is the same with the Luke/Noah story there are so many things wrong with it on so many levels. I am thankful for it but I cannot praise it because there are so many things wrong. And unless AMC starts doing better with the Bianca/Reese story it is falling into that category too.

I just can't get behind one until they do it right.

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Their dealing drugs on OLTL and its got me interested again to make a full commitment to taping each episode. Starr's dad Todd continues to be the most crazed man in the soaps right now.

Y&R has made the soap opera genre respectable again with its ratings so here's hoping to a big rating on MLK Day last week.

B&B is the one soap where you're ready to take a break from it, they just suck you in as that s/l with Rick was amazing during that week.

DAYS had the goodbye for John & Marlena so expect some swells in viewership there.

GH had the hospital sickness s/l so they should be up too.

The ratings that's the most important will be GL as we move closer to Edmund and Phillip making an impact on the show.

Look out for Monday's ratings as that was MLK Day.

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I think the Olivia/Natalia story is or has the potential to be the most organic gay love story I have seen on an American soap. Their relationship has slowly changed over the course of a year, both women have changed, and both characters have been strengthened by the relationship. If properly told, it's everything a soap romance should be, and if it's not a romance, it's everything a soap friendship should be. They have such a bond which I have never seen with Reese and Bianca. Either way, I think GL has improved from where it has been the past few years and I'm hoping for an increase, although I'm not expecting one.

I'm wondering if AMC lost any viewers when they realized what a pointless stunt Josh's death was or if AMC is bottomed out.

The Tarty tedium has run its course, I'm looking forward to seeing whether OLTL will have any change, up or down, thanks to David's return and the sharper writing for Jessica's struggles.

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My guess is a modest gain for GH - nothing for AMC or OLTL, I have been predicting OLTL to fall to a 1.9 for weeks, and I stand by that. (Even though I don't want it to happen)

Y&R probably at a 3.9 for the week...

Days will probably have a 2.3. This is the one soap that surprises me with its moderately healthy ratings. I cannot wait to see what the ratings reflect over the next month. Its nice that one soap can jump so much. I still have no desire to watch anything Dena Higley writes.

I have to agree that B&B was quite watchable last week. I enjoy any storyline on B&B involving fashion. Despite the absolute worst acting on television. I can see B&B getting a .1 or .2 rise..

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Well I know it won't have anything to do with these ratings and may not even next week, but yesterday's last few segments of GH was one of the best directed segments I have seen all year. All the overshots of each person's faces as Kate moved toward the meeting room and Patrick running up the stairs and so many other faces was wonderfully put together.

Just had to throw that out there while it was on my mind.

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Well I know it won't have anything to do with these ratings and may not even next week, but yesterday's last few segments of GH was one of the best directed segments I have seen all year. All the overshots of each person's faces as Kate moved toward the meeting room and Patrick running up the stairs and so many other faces was wonderfully put together.

Just had to throw that out there while it was on my mind.

It was good. It reminded me of that Grey's Anatomy Episode where the SWAT guy died from the bomb that was in the OR. Very well done.

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Fringe Ratings Report: ABC Daytime Programming

Week of January 19, 2009

ABC is Daytime's No. 1 Network in Women 18-49

The Week "General Hospital's Bio Toxin Crisis unfolded,

the Drama Hits a 5-Month High in Women 18-49

For the Third Straight Week, "The View" Ranks as Daytime's Third-Most-Watched Program in Total Viewers, Placing a Competitive No. 2 in Women 18-49

ABC Daytime

* ABC ranked as Daytime's No. 1 network in Women 18-49 (1.4 rating/895,000 - tied on rating).

* "General Hospital" stood as Daytime's No. 2 program in Women 18-49 (1.5 rating/1.02 million tied in rating with "The View"), hitting 5-month high levels in the key demo (since week of 9/29/08).

* For the third straight week, "The View" ranked as Daytime's third-most-watched program in Total Viewers (4.6 million), and places a competitive No. 2 in Women 18-49 (1.5 rating/993,000 - tied in rating with "General Hospital").

Following are the Daytime Lineup averages, plus Top 5 Programs Ranks - Week of January 19, 2009:

Daytime Rank: Total Viewers Women 18-49 (Rtg/000s)

No. 1 CBS 3.69 million No. 1 NBC 1.4/908,000

No. 2 ABC 3.10 million No. 1 ABC 1.4/895,000

No. 3 NBC 2.99 million No. 3 CBS 1.3/868,000

Top 5 Daytime Programs in Women 18-49 (rank based on rating)

Program Net Rtg/000s

The Young & the Restless CBS 1.9/1.25 million

General Hospital ABC 1.5/1.02 million

The View ABC 1.5/993,000

Days of Our Lives NBC 1.4/908,000

The Bold and the Beautiful CBS 1.3/892,000

Price is Right 1/2 CBS 1.3/825,000

Looks like a bad week for AMC/OLTL.

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This was posted at SZ early this morning, from the ABC Demo's it seems like it was accurate.

GH still at a 2.1 and 4th place in HH. Y&R fell a bit to a 3.7, and DOOL got a 2.2

GH stayed the same in 18-49 at a 1.5. Y&R at a 1.9. DOOL at a 1.4

In HH ATWT and OLTL are at a 1.9, AMC got a 2.0.

ETA:

Total Viewers

Y&R 5,220,000* (-200,000 or more)

DAYS 2,990,000 (+8,000 or more)

HH

1.(1) Y&R 3.7/11 (-.2)

2.(2) B&B

3.(3) DAYS 2.2 (+.1)

4.(3) GH 2.1 (SAME)

5.(5) AMC 2.0 (SAME)

6.(5) OLTL 1.9 (-.1)

6.(5) ATWT 1.9 (-.1)

8.(8) GL

Women 18-49 Viewers

1. Y&R 1,250,000* (-82,000)

2. GH 1,020,000* (+30,000)

3. DAYS 908,000 (-16,000)

4. B&B 892,000 (+4,000)

Women 18-49 Rating

1. Y&R 1.9 (-.1)

2. GH 1.5 (SAME)

3. DAYS 1.4 (SAME)

4. B&B 1.3 (SAME)

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Looks like Y&R fell .2 to a 3.7 in overall HH's this week and it's of course down .1 in 18-49 from last week. CBS relased a press reelase for the first time in like ever, but only for Y&R.

http://www.cbspressexpress.com/div.php/cbs...elease?id=20810

CBS Ratings Extra... "THE YOUNG AND THE RESTLESS" REMAINS DAYTIME'S NO. 1 DRAMA FOR THE 1, 047TH STRAIGHT WEEK

"The Young and the Restless" is Also First in Among Women 18-49 for 70 Consecutive Weeks and Women 25-54 for 79 Straight Weeks

CBS's THE YOUNG AND THE RESTLESS extended its winning streak as daytime's No. 1 drama to 1, 047 consecutive weeks, according to Nielsen live plus same day ratings for the week ending Jan. 23.

THE YOUNG AND THE RESTLESS (3.7/11, 5.22m) also ranked as the No. 1 daytime drama in women 18-49 (1.9/11) for the 70th straight week, first in women 25-54 (2.4/13) for the 79th consecutive week and first in women 18-34 (1.3/07) for the 8th straight week

A week earlier, THE YOUNG AND THE RESTLESS delivered its best women 18-34 rating (1.5/09) since March 2007.

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