April 24-28, 2006

[Toups]

Ratings for the week April 24-28, 2006

Total Viewers

1. Y&R 5,245,000 (-118,000/+112,000)

2. B&B 4,092,000 (+131,000/+186,000)

3. ATWT 3,453,000 (+234,000/+40,000)

4. AMC 3,447,000 (-30,000/-30,000)

5. GH 3,376,000 (-13,000/-295,000)

6. OLTL 3,201,000 (+40,000/-33,000)

7. DAYS 3,058,000 (+130,000/-457,000)

8. GL 2,908,000 (+48,000/-53,000)

9. PSNS 1,866,000 (-106,000/-720,000)

HH

1. Y&R 4.1/15 (same/+.1)

2. B&B 3.1/11 (same/same)

3. AMC 2.7/10 (-.1/-.1)

3. GH 2.7/9 (-.1/-.3)

5. ATWT 2.6/9 (+.1/-.2)

6. OLTL 2.5/9 (-.1/-.1)

6. DAYS 2.5/9 (+.2/-.3)

8. GL 2.3/7 (+.1/-.1)

9. PSNS 1.5/5 (-.1/-.5)

Women 18-49 Viewers

1. Y&R 1,377,000 (+61,000/+3,000)

2. GH 1,291,000 (+75,000/-150,000)

3. AMC 1,216,000 (+27,000/-154,000)

4. OLTL 1,158,000 (+39,000/-110,000)

5. DAYS 1,155,000 (-22,000/-281,000)

6. B&B 1,000,000 (+60,000/-132,000)

7. ATWT 849,000 (+10,000/-134,000)

8. PSNS 842,000 (-100,000/-231,000)

9. GL 780,000 (-58,000/-92,000)

Women 18-49 Rating

1. Y&R 2.1/15 (+.1/same)

2. GH 2.0/12 (+.1/-.2)

3. AMC 1.9/12 (+.1/-.2)

4. OLTL 1.8/12 (+.1/-.1)

4. DAYS 1.8/12 (same/-.4)

6. B&B 1.5/10 (+.1/-.2)

7. PSNS 1.3/8 1(-.1/-.3)

7. ATWT 1.3/8 (same/-.2)

9. GL 1.2/8 (-.1/-.1)

Girls 12-17 Viewers

1. GH 52,000 (-14,000/+1,000)

2. AMC 50,000 (-21,000/+14,000)

3. PSNS 41,000 (-15,000/-35,000)

4. OLTL 39,000 (-25,000/-6,000)

5. DAYS 32,000 (-33,000/-25,000)

6. Y&R 17,000 (-10,000/-6,000)

7. B&B 14,000 (-12,000/+3,000)

8. ATWT 11,000 (-9,000/-6,000)

9. GL 8,000 (-9,000/-13,000)

Women 18-34 Rating

1. DAYS 1.8/12 (same/-.7)

2. Y&R 1.6/11 (+.1/+.4)

3. PSNS 1.4/10 (-.1/-.7)

3. AMC 1.4/10 (same/-.1)

3. GH 1.4/10 (-.1/-.2)

6. OLTL 1.3/9 (same/same)

7. B&B 1.1/7 (+.1/-.1)

8. ATWT 1.0/7 (-.1/same)

9. GL 0.9/6 (-.1/-.1)

Men 18+ Viewers

1. Y&R 1,222,000 (-26,000/+42,000)

2. B&B 1,005,000 (+69,000/+199,000)

3. ATWT 813,000 (+137,000/+187,000)

4. AMC 657,000 (+6,000/+29,000)

5. GL 650,000 (+69,000/+118,000)

6. DAYS 605,000 (+85,000/-13,000)

7. GH 525,000 (-3,000/-114,000)

8. OLTL 522,000 (-3,000/+19,000)

9. PSNS 327,000 (+1,000/-216,000)

-------------------------------------

Day-To-Day HH Ratings - HH/Total Viewers

AMC

Monday: 2.7/3,493,000

Tuesday: 2.8/3,556,000

Wednesday: 2.8/3,444,000

Thursday: 2.8/3,554,000

Friday: 2.6/3,186,000

ATWT

Monday: 2.7/3,683,000

Tuesday: 2.8/3,534,000

Wednesday: 2.8/3,473,000

Thursday: 2.6/3,483,000

Friday: 2.3/3,089,000

B&B

Monday: 3.2/4,178,000

Tuesday: 3.2/4,116,000

Wednesday: 3.2/4,017,000

Thursday: 3.0/4,037,000

Friday: 3.1/4,111,000

DAYS

Monday: 2.5/2,990,000

Tuesday: 2.5/3,176,000

Wednesday: 2.4/3,020,000

Thursday: 2.5/3,172,000

Friday: 2.4/2,934,000

GH

Monday: 2.7/3,345,000

Tuesday: 2.8/3,586,000

Wednesday: 2.7/3,341,000

Thursday: 2.7/3,467,000

Friday: 2.7/3,140,000

GL

Monday: 2.4/3,158,000

Tuesday: 2.4/3,035,000

Wednesday: 2.3/2,753,000

Thursday: 2.3/2,939,000

Friday: 2.0/2,657,000

OLTL

Monday: 2.6/3,190,000

Tuesday: 2.6/3,287,000

Wednesday: 2.6/3,203,000

Thursday: 2.6/3,387,000

Friday: 2.5/2,940,000

PSNS

Monday: 1.5/1,900,000

Tuesday: 1.5/1,777,000

Wednesday: 1.6/1,980,000

Thursday: 1.5/1,804,000

Friday: 1.5/1,868,000

Y&R

Monday: 4.2/5,561,000

Tuesday: 4.1/5,183,000

Wednesday: 4.3/5,320,000

Thursday: 3.9/5,123,000

Friday: 3.9/5,040,000

----------------------

For the SEASON September 19, 2005 through April 30, 2006

Total Viewers

1. Y&R - 5,520,000

2. B&B - 4,364,000

3. GH - 3,463,000

4. ATWT - 3,381,000

5. DAYS - 3,288,000

6. AMC - 3,222,000

7. OLTL - 3,153,000

8. GL - 2,889,000

9. PSNS - 2,165,000

HH

1. Y&R 4.2

2. B&B 3.3

3. GH 2.8

4. ATWT 2.6

4. OLTL 2.6

4. DAYS 2.6

4. AMC 2.6

8. GL 2.3

9. PSNS 1.7

Women 18-49 Viewers

1. Y&R - 1,353,000

2. GH - 1,274,000

3. DAYS - 1,233,000

4. OLTL - 1,179,000

5. AMC - 1,175,000

6. B&B - 1,067,000

7. PSNS - 906,000

8. ATWT - 878,000

9. GL - 810,000

Women 18-49 Rating

1. Y&R 2.1

2. GH 2.0

3. DAYS 1.9

4. OLTL 1.8

4. AMC 1.8

6. B&B 1.6

7. PSNS 1.4

8. ATWT 1.3

9. GL 1.2

---------------------------------------

NBC Ratings Report

ABC Ratings Report

May 4, 2006

Fringe Ratings Report: ABC Daytime Programming

Week of April 24-28, 2006

ABC’S DRAMA LINEUP RANKS NO. 1 FOR THE 68TH STRAIGHT WEEK,

ITS LONGEST WINNING STREAK SINCE THE ONE ENDING JUNE 2000,

AND REMAINS NO. 1 SEASON TO DATE AMONG WOMEN 18-49

ABC’S FULL LINEUP IS NO. 1 FOR THE WEEK AND SEASON TO DATE

AMONG WOMEN 18-49

ABC HAS THREE OF THE TOP FIVE SHOWS AND WINS ALL FOUR

LIVE TIME PERIODS THIS WEEK AMONG WOMEN 18-49

ABC DISPLAYS GROWTH VERSUS THE PRIOR WEEK IN BOTH THE FULL

AND DRAMA LINEUPS AMONG WOMEN 18-49

“ALL MY CHILDREN” POSTS ITS BEST WOMEN 18-34 NUMBERS IN 16 WEEKS

“ALL MY CHILDREN” AND “GENERAL HOSPITAL” TIE FOR THE NO. 1 PROGRAM

AMONG FEMALE TEENS

“GENERAL HOSPITAL” OUTPERFORMED ITS TIME PERIOD COMPETITOR,

CBS’ “GUIDING LIGHT,” BY 66% AMONG WOMEN 18-49 FOR THE WEEK

AND BY 61% SEASON TO DATE

“ONE LIFE TO LIVE” OUTPERFORMED ITS TIME PERIOD COMPETITOR,

CBS’ “AS THE WORLD TURNS,” BY 36% AMONG WOMEN 18-49

FOR THE WEEK AND BY 35% SEASON TO DATE

ABC WINS THE COMMON 1-3PM LIVE TIME PERIOD (THE ONLY TWO HOURS

NBC PROGRAMS) FOR THE 26TH STRAIGHT WEEK, BEATING NBC BY 21%

AMONG WOMEN 18-49

Week of April 24-28, 2006

ABC’s Daytime drama lineup was No. 1 for the 68th straight week among Women 18-49, ABC’s longest winning streak since the one ending June 2000, with a 1.9 rating, delivering 1.2 million Women 18-49 for the week of April 24, 2006. ABC outperformed CBS and NBC by 22% in the lineup among Women 18-49. The lineup was up 4% versus the prior week among Women 18-49 (most growth), posting its best numbers in three weeks. Among Female Teens, the lineup was up 7% versus last year.

ABC’s full Daytime schedule was No. 1 among Women 18-49, with a 1.7 rating, delivering an average audience of 1.1 million Women 18-49. ABC outperformed CBS by 17% and NBC by 14% in actuals among Women 18-49. The lineup was up 4% versus the prior week among Women 18-49 (most growth), posting its best numbers in three weeks. Among Female Teens, the lineup was up 22% versus last year. In the 1-3pm live time period (the only two hours NBC programs), ABC was No. 1 for the 26th straight week, with a 1.8 rating and a 12 share – delivering 1.2 million Women 18-49 and outperforming NBC by 21%.

ABC won all four time periods and had three of the top five shows among Women 18-49:

· “The View” had a 1.4 rating, delivering an average audience of 890,000 Women 18-49. “The View” beat the combined half-hours of “The Price is Right” by 2% (1% in the live time period), “As the World Turns” by 5%, “Guiding Light” by 14% and “Passions” by 6%. The talker was up 3% versus the prior week among Women 18-49. Among Female Teens, it was up 169% versus last year (most growth).

· “General Hospital” was the No. 2-ranked program, with a 2.0 rating, delivering 1.3 million Women 18-49. “General Hospital” outdelivered “Days of our Lives” by 12%, and its time period rival, “Guiding Light,” by 66% for the week. “GH” is outdelivering “GL” by 61% season to date among Women 18-49 (also beat “GL” by 65% in the live time period this week). The drama was up 6% versus the prior week among Women 18-49, delivering its best numbers in three weeks. Among Female Teens, “GH” was No. 1 for the week (tie with “AMC”) and was up 2% versus last year.

· “All My Children” was the No. 3-ranked program, with a 1.9 rating, delivering 1.2 million Women 18-49. “AMC” beat time period rivals “Days of our Lives” by 5% and the “Y&R/B&B” combo on CBS by 2% in the live time period among Women 18-49. The drama was up 2% versus the prior week among Women 18-49, posting its best numbers in five weeks. Among Women 18-34, the drama was up by 2,000 Women 18-34 versus the prior week, posting its best numbers in 16 weeks. In Female Teens, the drama ranked No. 1 for the week (tie with “GH”) and was up 39% vs last year.

· “One Life to Live” was the No. 4*-ranked program of the week, with a 1.8 rating (* tied with “Days of our Lives”), delivering 1.2 million Women 18-49. “OLTL” outperformed time period competitors “As the World Turns” by 36% and “Passions” by 38% for the week. For the season, the drama is outperforming “As the World Turns” by 35% and “Passions” by 30% among Women 18-49 (also beat both dramas in the live time period this week by 40% and 37%, respectively). “OLTL” was up 3% versus the prior week among Women 18-49. Among Women 18-34, the drama was up 1% versus the prior week.

Season to date, ABC Daytime’s drama lineup ranks No. 1, with a 1.9 rating, delivering 1.2 million Women 18-49 – outperforming CBS by 19% and NBC by 14% in actuals. In the full lineup, ABC Daytime is No. 1 with a 1.7 rating, delivering 1.1 million Women 18-49, outperforming CBS by 15% and NBC by 6% in actuals.

Following are the Daytime drama and full Daytime ratings averages for the week:

DAYTIME DRAMAS: TOTAL VIEWERS WOMEN 18-49

No. 1 CBS 3,900,000 No. 1 ABC 1.9

No. 2 ABC 3,340,000 No. 2 NBC 1.5

No. 3 NBC 2,460,000 CBS 1.5

FULL DAYTIME: TOTAL VIEWERS WOMEN 18-49

No. 1 CBS 4,160,000 No. 1 ABC 1.7

No. 2 ABC 3,270,000 No. 2 NBC 1.5

No. 3 NBC 2,460,000 CBS 1.5

CBS Ratings Report

[Angela]

FROM OLTL MB

ONE LIFE TO LIVE

MONDAY 2.6

TUESDAY 2.6

WEDNESDAY 2.6

THURSDAY 2.6

FRIDAY 2.5

ALL MY CHILDREN

MONDAY 2.7

TUESDAY 2.8

WEDNESDAY 2.8

THURSDAY 2.8

FRIDAY 2.6

GENERAL HOSPITAL

MONDAY 2.7

TUESDAY 2.8

WEDNESDAY 2.7

THURSDAY 2.7

FRIDAY 2.7

DOOL

Monday 2.5

Tuesday 2.5

Wednesday 2.4

Thursday 2.5

Friday 2.4

Passions

Monday 1.5

Tuesday 1.5

Wednesday 1.6

Thursday 1.5

Friday 1.5

ATWT

Monday 2.7

Tuesday 2.8

Wednesday 2.8

Thursday 2.6

Friday 2.3

B&B

Monday 3.2

Tuesday 3.2

Wednesday 3.2

Thursday 3.0

Friday 3.1

Guiding Light

Monday 2.4

Tuesday 2.4

Wednesday 2.3

Thursday 2.3

Friday 2.0

Y&R

Monday 4.2

Tuesday 4.1

Wednesday 4.3

Thursday 3.9

Friday 3.9

HH

1.(1) Y&R 4.1 (SAME)

2.(2) B&B 3.1 (SAME)

3.(3) GH 2.7 (-.1)

3.(3) AMC 2.7 (-.1)

5.(6) ATWT 2.6 (+.1)

6.(5) OLTL 2.5 (-.1)

6.(7) DOOL 2.5 (+.2)

8.(8) GL 2.3 (+.1)

9.(9) PASS 1.5 (-.1) oops

WOMEN 18-49

1.(1) Y&R 2.1 (+.1)

2.(2) GH 2.0 (+.1)

3.(3) AMC 1.9 (+.1)

4.(3) DOOL 1.8 (SAME)

4.(5) OLTL 1.8 (+.1)

6.(6) B&B 1.5 (+.1)

7.(6) PASS 1.3 (-.1)

7.(8) ATWT 1.3 (SAME)

9.(8) GL 1.2 (-.1)

WOMEN 18-34

1.(1) DOOL 1.8 (SAME)

2.(2) Y&R 1.6 (+.1)

3.(2) PASS 1.4 (-.1)

3.(2) GH 1.4 (-.1)

3.(5) AMC 1.4 (SAME)

6.(6) OLTL 1.3 (SAME)

7.(7) B&B 1.1 (+.1)

8.(7) ATWT 1.0 (SAME)

9.(7) GL 0.9 (-.1)

WOMEN 25-54

1.(1) Y&R 2.4 (SAME)

2.(2) GH 2.2 (SAME)

3.(3) AMC 2.1 (SAME)

4.(4) OLTL 2.0 (SAME)

5.(5) DOOL 1.8 (-.1)

5.(6) B&B 1.8 (SAME)

7.(7) ATWT 1.5 (SAME)

8.(8) GL 1.4 (SAME)

9.(9) PASS 1.2 (-.1)

WOMEN 50+

1.(1) Y&R 5.3 (-.2)

2.(2) B&B 4.2 (+.1)

3.(3) ATWT 3.6 (+.3)

4.(4) GH 2.9 (-.2)

5.(6) OLTL 2.8 (SAME)

5.(7) GL 2.8 (+.2)

7.(5) AMC 2.7 (-.2)

8.(8) DOOL 2.4 (SAME)

9.(9) PASS 1.1 (SAME)

Daytime Insights

ABC led the week in women 18-49 rating (1.7), followed by NBC/CBS (1.5). Note NBC was ahead of CBS in women 18-49 impressions (998,000 for NBC vs. 974,000 for CBS). NBC was 1st in women 18-34 (1.6), topping ABC (1.3) and CBS (1.1). ABC was #1 in women 25-54 rating (2.0), ahead of CBS (1.7) and NBC (1.5). Compared to the prior 31 weeks of the season, NBC was down -0.2 in women 18-34 and down -0.1 in women 18-49/25-54. CBS was down -0.1 in women 18-34/25-54 and flat in women 18-49 versus the past 31 weeks. ABC was up +0.1 in women 18-34, flat in women 18-49, and down -0.1 in women 25-54 versus its 31-week averages. In women 18-49, DAYS OF OUR LIVES (1.8) ranked #4, down from #3 last week. PASSIONS (1.3) ranked #9 in women 18-49, down from #6 last week. Among women 18-34, DAYS (1.8) was #1, ranking first in the demo for the 552nd week out of 559 weeks that it aired. PASSIONS (1.4) ranked 3rd in women 18-34 rating, behind 2nd place YOUNG AND THE RESTLESS. For women 25-54, DAYS (1.8) ranked #5 (tied with BOLD & THE BEAUTIFUL and PRICE IS RIGHT II). PASSIONS (1.2) ranked #12 in women 25-54 rating. DAYS and PASSIONS rank #1 and #2 in women 18-34 for the ***.

For the season to date, in women 18-34, NBC (1.8) is down -0.4 with ABC (1.2) down -0.2 and CBS (1.2) flat versus the comparable period last year. In women 18-49, NBC (1.6) is down -0.3, while CBS (1.5) is down -0.1 and ABC (1.7) is down -0.2. For women 25-54, NBC (1.6) and ABC (2.1) are down -0.3, with CBS (1.8) down -0.1. For 2q06 to date, in women 18-34, NBC (1.7) is down -0.2, CBS (1.1) is flat, and ABC (1.2) is down -0.1 versus the comparable period last year. In women 18-49, NBC (1.6) and CBS (1.5) are flat, with ABC (1.7) down -0.2. For women 25-54, NBC (1.6) is flat, CBS (1.7) is down -0.2, and ABC (2.0) is down -0.3.

[alwaysAMC]

Dang - overall not that great a week for soaps - except ATWT - nice to see them go up (minus that nasty 2.3 on Friday)! I'm loving that show

Days did improve, but their dailies aren't too great - nothing above a 2.5

Ouch to GH - when was the last time they hit a 2.7? Nice to see AMC stay tied for #3.

Good that most went up in 18-49 though - that's the main demo the execs care about anyway right?

[darraholic]

I'm glad ATWT & DAYS went up.

[King]

OMG! -.5 for PSNS? WOW!

Good to see DAYS bounce back...a little.

[PhoenixRising05]

I knew Days would rebound. They just need to stand pat in the next few weeks until mid May when things start kicking and they will be fine.

Terrible week for most of the soaps though. Y&R got two 3.9's-I wonder if its the Soapnet effect?

As bad as Days is at 2.5 they are only .3 away from the 3rd slot-most of the soaps are so close even though the ABC soaps will likely explode in the coming weeks, especially OLTL and GH, with their stunst casting and sweeps stunts.

They weren't gonna get any higher KR. I knew it would be 2.5 this week and it will probably stay around that way for the next two weeks because as good as the show is nothing is happening that will draw great numbers. Jack's return, the Alex/Marlena stuff, and the end of the month will start pulling in the numbers. June will probably bring the huge numbers though.

[Angela]

King R, thanks for subtly pointing out that error!

[King]

Oh. I had no idea it was an error! Sorry if I sounded like a brat. I really had no idea. I don't follow PSNS ratings anymore.

[dtchicago]

How did OLTL get a HH rating of 2.5 but had a 2.6 everyday but 1 in the dailies?

[PJA]

The dailies could have been 2.56 (rounded up to 2.6) on Mon through Thursday and a a 2.46 on Friday. When the do the weekly total they would use the 2.56 and not the 2.6.

[Chanel]

Yea, not a good week.

Thanks

[Angela]

LOL, King R I thought you were playfully ribbing me about that, definitely a typo, they were just down .1!

[SarahJoyBrownFF]

Good question.....

Excellent answer.......

I'm just hoping they move down to the 2.2 mark in HH's soon.

[Ms. Walsh]

great to see ATWT nudge up. It's only .1 lower than GH. I hope that upcoming storylines will make it rise more.

[SteveFrame]

Great to see Days and ATWT both up.

I really hope someone is wrong about OLTL moving up in the next few weeks. But they are right. OLTL will be rewarded for higher ratings with the tornado, but seeing as the storyline focus is still going to be the main 7 and no one else (based on the spoilers), they should not be rewarded for it.