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According to PP own research younger viewers are more likely to watch online then older viewers something that has been stated frequently so while you may know of some older relative or friend who is internet savvy the majority isn't and prefer to watch their shows live.

My mom and dad both retired and both tech savvy seem to live a more active life with friends and family instead of spending their time watching tv. I agree with those stating that soaps is more habitual then any thing else break the cycle and you watch less and less. I think primetime, cable works well because it is done in short cycles and/or in your time. Viewers are able to commit more to one hour weekly shows over a couple of weeks because it doesn't interfer with their lives.

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Of course there are older soap fans on the internet I don't think anyone is denying that point but the reality is that the soaps have an older viewership and online video watching skews as a majority to younger viewers. PP is going to take a hit with the conversion and they already know that which is why they stated that they only need 10% of the live audience to make a profit online.

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My 80-something grandparents are tech-savvy longtime AMC fans, and yet I still cannot see them watching online (well, my grandma already said she won't be) for the simple fact that I can't imagine them breaking their 30+ year tradition of sitting in the living room in their recliners eating lunch while they watch vs. making new appointment viewing time at their separate computers, leaning back, arms folded in uncomfortable computer chairs. That rumored Bravo delayed airing thing would definitely be the way for viewers like them.

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