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“The View” Scores Its Most Watched Telecast in 9 Months with Guest Senator John McCain

‘The View’ Outperforms CBS’ ‘The Talk’ Across the Board

Week to Week, ‘The View’ Improves Over the Previous Week in All Key Target Demos

Season to Date, ‘The View’ Leads ‘The Talk’ in All Key Target Demos, Substantially Increases Its Advantages from the Same Point Last Season in Total Viewers and Posts Its Largest Season Leads Over the CBS Program in 5 Years

 

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ABC’s “The View” averaged 2.929 million Total Viewers, 521,000 Women 25-54 and 340,000 Women 18-49 during the week of October 23, 2017, based on Live + Same Day Data from Nielsen Media Research. “The View” led CBS’ “The Talk” (2.599 million, 403,000 and 268,000, respectively) during the week in Total Viewers (+330,000), Women 25-54 (+118,000) and Women 18-49(+72,000).

 

“The View” improved on the previous week (2.819 million, 487,000 and 319,000, respectively, for w/o 10/16/17) in Total Viewers (+4%), Women 25-54 (+7%) and Women 18-49 (+7%), seeing its most watched week in 7 months – since w/o 3/13/17.

On Monday (10/23/17) with guest John McCain, “The View” scored its most watched telecast (3.368 million) in 9 months – since 1/24/17.  

 

Season to date, “The View” leads CBS’ “The Talk” across the board, substantially increasing its advantages from the same point last season in Total Viewers (343,000 vs. 145,000), Women 25-54 (126,000 vs. 25,000) and Women 18-49 (82,000 vs. 39,000). In fact, “The View” is posting itslargest season leads over the CBS program in 5 years – since the 2012-13 season.

In addition, “The View” is improving compared to the same point last season in Total Viewers (+11,000 – 2.863 million vs. 2.852 million), posting its strongest numbers in 3 years – since the 2014-15 season. 

 

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Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD, 2016-17 Week #5 (w/o 10/23/17), Previous Week (w/o 10/16/17) and Year-Ago Week #5 (w/o 10/17/16). Season to Date through 5 Weeks: Most Current: 2017-2018 Season (9/25 – 10/29/17) and 2016-2017 Season (9/19 – 10/23/16). Averages based on regular telecasts. 

*COPYRIGHT ©2017 American Broadcasting Companies, Inc. All photography is copyrighted material and is for editorial use only. Images are not to be archived, altered, duplicated, resold, retransmitted or used for any other purposes without written permission of ABC News. Images are distributed to the press in order to publicize current programming. Any other usage must be licensed. Photos posted for Web use must be at the low resolution of 72dpi, no larger than 2x3 in size.

 
 
 
 
Wow seems like the View With John McCain had big numbers. It did over 3.3 million viewers for the hour and the View has 2.9 million viewers. Meghan McCain has brought in viewers so ABC loves her.
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exactly, if I knew he was on I would have watched. but according to Johnny Boy....ratings always trump quality. how many films have been gigantic moneymakers and sucked artistically? not according to John. they made money so they HAVE to be good. 

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Except their ratings have been up it didn’t start with Meghan. They had a panel that gelled and then used the false excuse of focus groups to get rid of someone who is smart, and energetic. And the deflection doesn’t work on this show as it does on Fox because you don’t have a panel of cocktail waitresses and male unics nodding and agreeing with u endlessly.

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