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January 29 - February 2, 2007


Toups

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If you're going to copy/paste, please credit. :)

Numbers are based on Live+Same Day ratings

Ratings for the week January 29 - February 2, 2007

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 5,701,000 (-136,000/+505,000)

2. B&B 3,991,000 (-169,000/-112,000)

3. GH 3,862,000 (+291,000/+343,000)

4. DAYS 3,379,000 (+146,000/+65,000)

5. OLTL 3,347,000 (+221,000/+214,000)

6. AMC 3,331,000 (+148,000/+113,000)

7. ATWT 3,156,000 (-142,000/-154,000)

8. GL 3,093,000 (-5,000/+186,000)

9. PSNS 2,060,000 (+67,000/-149,000)

HH

1. Y&R 4.3/14 (-.1/+.2)

2. B&B 3.0/10 (-.2/-.2)

2. GH 3.0/9 (+.2/+.1)

4. DAYS 2.6/9 (+.1/same)

4. AMC 2.6/8 (+.1/-.1)

4. OLTL 2.6/8 (+.1/same)

7. ATWT 2.4/8 (-.1/-.2)

8. GL 2.3/7 (same/same)

9. PSNS 1.6/5 (same/-.1)

Women 18-49 Viewers

1. GH 1,369,000 (+88,000/+66,000)

2. DAYS 1,188,000 (+66,000/-51,000)

3. Y&R 1,172,000 (-178,000/-162,000)

4. OLTL 1,132,000 (+38,000/-54,000)

5. AMC 1,058,000 (+18,000/-96,000)

6. PSNS 884,000 (+61,000/-62,000)

7. GL 819,000 (-2,000/-37,000)

8. B&B 801,000 (-117,000/-270,000)

9. ATWT 765,000 (-52,000/-140,000)

Women 18-49 Rating

1. GH 2.1/12 (+.2/+.1)

2. DAYS 1.8/11 (+.1/-.1)

2. Y&R 1.8/11 (-.3/-.2)

4. OLTL 1.7/10 (same/-.1)

5. AMC 1.6/10 (same/-.2)

6. PSNS 1.3/8 (same/-.1)

7. ATWT 1.2/7 (same/-.2)

7. B&B 1.2/7 (-.2/-.4) <-------- ties low rating

7. GL 1.2/7 (same/-.1)

Girls 12-17 Viewers

1. Y&R 79,000 (+35,000/+45,000)

2. B&B 69,000 (+25,000/+43,000)

3. ATWT 56,000 (+11,000/+44,000)

4. GH 55,000 (-10,000/+9,000)

5. GL 51,000 (+22,000/+38,000)

6. DAYS 31,000 (-9,000/3,000)

7. PSNS 26,000 (-15,000/-13,000)

8. AMC 25,000 (-11,000/-7,000)

9. OLTL 24,000 (-27,000/-10,000)

Women 18-34 Rating

1. DAYS 1.8/11 (+.3/-.1)

2. GH 1.7/9 (+.2/+.4)

3. PSNS 1.6/9 (+.2/-.1)

4. OLTL 1.2/7 (-.1/same)

5. Y&R 1.1/7 (-.4/-.3)

6. AMC 1.0/6 (-.2/-.2)

7. GL 0.7/4 (same/-.4)

8. ATWT 0.6/4 (-.1/-.4)

8. B&B 0.6/4 (-.2/-.4)

Men 18+ Viewers

1. Y&R 1,529,000 (-26,000/+361,000)

2. B&B 980,000 (-8,000/+100,000)

3. ATWT 739,000 (-8,000/+80,000)

4. GL 738,000 (-43,000/+142,000)

5. DAYS 685,000 (-27,000/+60,000)

6. AMC 668,000 (+42,000/+49,000)

7. GH 621,000 (+42,000/+50,000)

8. OLTL 582,000 (+79,000/+85,00)

9. PSNS 432,000 (same/-4,000)

-------------------------------------

Day-To-Day HH Ratings - HH/Total Viewers

AMC

Monday: 2.7/3,445,000

Tuesday: 2.6/3,234,000

Wednesday: 2.7/3,382,000

Thursday: 2.8/3,503,000

Friday: 2.5/3,092,000

ATWT

Monday: 2.3/3,285,000

Tuesday: 2.2/2,880,000

Wednesday: 2.5/3,415,000

Thursday: 2.5/3,220,000

Friday: 2.3/2,981,000

B&B

Monday: 2.9/4,034,000

Tuesday: 2.9/3,753,000

Wednesday: 3.1/4,105,000

Thursday: 3.2/3,994,000

Friday: 3.0/4,069,000

DAYS

Monday: 2.8/3,810,000

Tuesday: 2.6/3,328,000

Wednesday: 2.6/3,383,000

Thursday: 2.7/3,448,000

Friday: 2.4/2,927,000

GH

Monday: 2.8/3,655,000

Tuesday: 2.9/3,698,000

Wednesday: 2.9/3,856,000

Thursday: 3.1/4,098,000

Friday: 3.1/4,005,000

GL

Monday: 2.2/2,982,000

Tuesday: 2.2/2,877,000

Wednesday: 2.4/3,245,000

Thursday: 2.6/3,396,000

Friday: 2.2/2,966,000

OLTL

Monday: 2.6/3,341,000

Tuesday: 2.6/3,193,000

Wednesday: 2.6/3,339,000

Thursday: 2.7/3,521,000

Friday: 2.5/3,338,000

PSNS

Monday: 1.8/2,306,000

Tuesday: 1.6/1,883,000

Wednesday: 1.7/2,259,000

Thursday: 1.6/2,075,000

Friday: 1.5/1,779,000

Y&R

Monday: 4.3/5,707,000

Tuesday: 4.3/5,625,000

Wednesday: 4.3/5,879,000

Thursday: 4.4/5,659,000

Friday: 4.2/5,634,000

----------------------

For the SEASON September 18, 2006 through February 4, 2007

Total Viewers

1. Y&R 5,698,000

2. B&B 4,142,000

3. GH 3,354,000

4. DAYS 3,281,000

5. ATWT 3,244,000

6. OLTL 3,078,000

7. AMC 3,076,000

8. GL 2,941,000

9. PSNS 1,987,000

HH

1. Y&R 4.3

2. B&B 3.2

3. GH 2.7

4. DAYS 2.6

5. ATWT 2.5

5. OLTL 2.5

7. AMC 2.5

8. GL 2.3

9. PSNS 1.6

Women 18-49 Viewers

1. Y&R 1,323,000

2. GH 1,250,000

3. DAYS 1,179,000

4. OLTL 1,034,000

5. AMC 999,000

6. B&B 914,000

7. PSNS 862,000

8. ATWT 791,000

9. GL 773,000

Women 18-49 Rating

1. Y&R 2.0

1. GH 2.0

3. DAYS 1.9

4. OLTL 1.7

5. AMC 1.6

6. B&B 1.4

7. PSNS 1.3

8. ATWT 1.2

8. GL 1.2

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I'm having trouble accessing the final standings, so the ones I'm posting now might be off.

Final Standings

1.(1) Y&R 4.3 (-.1)

2.(2) B&B 3.0 (-.2)

2.(3) GH 3.0 (+.2)

4.(4) DOOL 2.6 (+.1)

4.(4) AMC 2.6 (+.1)

4.(4) OLTL 2.6 (+.1)

7.(4) ATWT 2.4 (-.1)

8.(8) GL 2.3 (SAME)

9.(9) PSNS 1.6 (SAME)

ABC

AMC

Monday 2.7

Tuesday 2.6

Wednesday 2.7

Thursday 2.8 - First day of sweeps

Friday 2.5

GH

Monday 2.8

Tuesday 2.9

Wednesday 2.9

Thursday 3.1 - First day of sweeps

Friday 3.1

OLTL

Monday 2.6

Tuesday 2.6

Wednesday 2.6

Thursday 2.7 - First day of sweeps

Friday 2.5

CBS

ATWT

Monday 2.3

Tuesday 2.2

Wednesday 2.5

Thursday 2.5 - First day of sweeps

Friday 2.3

B&B

Monday 2.9

Tuesday 2.9

Wendesday 3.1

Thursday 3.2 - First day of sweeps

Friday 3.0

GL

Monday 2.2

Tuesday 2.2

Wednesday 2.4

Thursday 2.6 - First day of sweeps

Friday 2.2

Y&R

Monday 4.3

Tuesday 4.3

Wednesday 4.3

Thursday 4.4 - First day of sweeps

Friday 4.2

NBC

DOOL

Monday 2.8

Tuesday 2.6

Wednesday 2.6

Thursday 2.7 - First day of sweeps

Friday 2.4

Passions

Monday 1.8

Tuesday 1.6

Wednesday 1.7

Thursday 1.6 - First day of sweeps

Friday 1.5

Daytime Insights

ABC ranked 1st for the week in women 18-49 rating (1.8), followed by NBC (1.6) and CBS (1.3). NBC

won the week in women 18-34 (1.7), followed by ABC (1.3) and CBS (0.8). ABC was 1st in women 25-54

(2.3), followed by CBS (1.7) and NBC (1.6).

Compared to the prior nineteen weeks of the season, NBC was flat in women 18-49 and women 25-54,

while women 18-34 was up +0.1.

CBS was off -0.1 in women 18-49 and women 18-34, while women 25-54 was flat vs. the season-to-date

averages. BOLD & THE BEAUTIFUL posted its lowest deliveries in women 18-34 (0.6) and women 18-49

(1.2) since the week of 12/4/06 (also a 0.6 W18-34 / 1.2 W18-49). YOUNG & THE RESTLESS drew its

lowest women 18-34 rating (1.1) since the week of 1/31/05 (also a 1.1).

ABC was up +0.1 in women 18-49 and women 18-34 vs. the prior nineteen weeks, while women 25-54 was

up +0.3. The 2.3 women 25-54 rating was the network's best daytime performance in the demo in

almost a year, since the week of 2/6/06 (also a 2.3). GENERAL HOSPITAL earned season highs in women

18-34 (1.7 - best weekly rating since 8/14/06) and women 25-54 (2.5 - best weekly rating since

2/20/06, also a 2.5), and drew its strongest women 18-49 rating (2.1) since the week of 10/23/06

(also a 2.1). ONE LIFE TO LIVE's 2.2 women 25-54 rating was the show's best since the week of

5/29/06.

In women 18-49, DAYS OF OUR LIVES (1.8) ranked #2 this week (tied with YOUNG AND THE RESTLESS),

while PASSIONS (1.3) ranked #7 (tied with PRICE II). Among women 18-34, DAYS (1.8) ranked 1st in

the demo for the 591st week out of 599 weeks that it aired. PASSIONS (1.6) ranked 3rd in women

18-34 rating. For women 25-54, DAYS (1.9) ranked #6 and PASSIONS (1.2) ranked #12. For the season

to date, Most Current time-shifted data, DAYS and PASSIONS are the #1 and #2 ranked Daytime programs

in women 18-34 (GENERAL HOSPITAL is tied with PASSIONS for #2).

The most time-shifted Daytime program of the week was DAYS, which received a 0.14 lift from Live to

Live + Same Day in women 18-49 rating, accounting for 8% of the program's Live + Same Day rating.

Y&R (+0.13) and GH (+0.11) also received significant time-shifting. The remaining Daytime serials

received a Live to Live + Same Day lift of between +0.01 to +0.05. THE VIEW was up +0.10 from Live

to Live + Same Day in women 18-49, while PRICE I and PRICE II increased +0.01 and +0.02,

respectively.

For the season to date, Most Current data, in women 18-49, NBC (1.6) and ABC (1.7) were both flat

versus the comparable period last year, while CBS (1.4) was off -0.1. In women 18-34, NBC (1.7) was

down -0.1, CBS (0.9) was down -0.3, and ABC (1.2) was flat. For women 25-54, NBC (1.7) was up +0.1,

ABC (2.1) was flat, and CBS (1.7) was off -0.1. Among the NBC programs, DAYS OF OUR LIVES was flat

in women 18-49 rating while PASSIONS was down -0.1.

DVR sample as of 2/4/07: 1056 homes (13.2% of sample)

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GH, yet again, is doing everything right just in time for sweeps. 3.1/3.1 is a very good start, and it looks like they could overtake B&B by the end of the month given this past week.

DAYS is doing OK. Not great. The 2.7/2.4 is quite a drop, and I hope they can make improvements.

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Way to go GH. I so love it.

ATWT was better last week but 2.4 is about where they should be right now.

Glad GL had that 2.6 - their ratings should still be a lot higher.

Looks like the college ratings didn't have too much affect on the ratings at all. I guess they could have helped GH some but I think GH would have still went up.

That 2.4 for Days hurts but that was the day I feel asleep on the show. So I would say that 2.4 for Friday was okay.

I think Days and ATWT are both trying to compete for snoozefest 2007 - both shows are as boring as hell right now. The only thing ATWT has going for is featuring the Hughes more. I just don't care about the characters Days is pushing right now. I hate seeing Sami revert backwards; even though she and Lucas are boring together - at least Sami was progressing - this is a total reverse for her. And sorry but even though SN is one of the best actors in daytime - this story is a big snoozefest - come on Hogan do somethign with it. And I absolutely hate the on the run story. To me Days should have been right down there with ATWT, but who knows maybe the college counts did help them because sorry that 2.8 and some of those other ratings are more than Days deserved for the stuff they put out last week.

And ATWT come on please and get it together too. You are doing better about not shoving the same characters down my throat but step it up.

Glad Y&R held steady. Still love the show. They had a great first day of sweeps and this week has been good so maybe they will get a rise.

Again I just want to say GO GH!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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GH has come close to beating B&B before, but could never hold on. Come next month, they'll be back in the 2.6-2.9 range. It's good to see Y&R hold steady and Days should be rising as well, I don't see why not. I'm surprised at ATWT, I don't think last week was as bad as some of the previous weeks.

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