December 14-18, 2009

[Toups]

If you're going to copy/paste, please link. Thank you.

Numbers are based on Live+Same Day ratings

Ratings for the week December 14-18, 2009

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 4,696,000 (-413,000/-519,000)

2. B&B 3,237,000 (-122,000/-588,000)

3. DAYS 2,903,000 (-218,000/+95,000)

4. AMC 2,611,000 (-52,000/-79,000)

5. ATWT 2,545,000 (-51,000/-359,000)

6. GH 2,500,000 (-106,000/-300,000)

7. OLTL 2,386,000 (-67,000/-298,000)

HH

1. Y&R 3.5/12 (-.2/-.3)

2. B&B 2.3/8 (-.1/-.4)

3. DAYS 2.1/7 (-.1/same)

4. AMC 2.0/7 (same/-.1)

5. GH 1.9/6 (same/-.3)

6. ATWT 1.8/6 (-.1/-.3)

6. OLTL 1.8/6 (same/-.3)

Women 18-49 Viewers

1. Y&R 1,102,000 (-86,000/-16,000)

2. DAYS 895,000 (+44,000/-9,000)

3. GH 806,000 (-42,000/-132,000)

4. B&B 779,000 (+57,000/-98,000)

5. ATWT 661,000 (+16,000/-85,000)

6. OLTL 631,000 (+4,000/-159,000)

7. AMC 625,000 (-35,000/-161,000)

Women 18-49 Rating

1. Y&R 1.7/11 (-.1/same)

2. DAYS 1.4/9 (+.1/same)

3. GH 1.2/7 (-.1/-.2)

3. B&B 1.2/7 (+.1/-.1)

5. OLTL 1.0/6 (+.1/-.2)

5. ATWT 1.0/6 (same/-.1)

7. AMC 0.9/6 (-.1/-.3) <------ ties low rating (Last time: August 31 - September 4, 2009)

Girls 12-17 Viewers

1. GH 50,000 (+8,000/+30,000)

2. Y&R 36,000 (+14,000/+1,000)

3. DAYS 33,000 (-4,000/-9,000)

3. ATWT 33,000 (+20,000/+8,000)

5. OLTL 30,000 (+9,000/+3,000)

6. B&B 26,000 (-1,000/+4,000)

7. AMC 13,000 (+3,000/-1,000)

Women 18-34 Rating

1. DAYS 1.1/7 (+.1/same)

2. Y&R 1.0/7 (-.1/-.3)

2. GH 1.0/6 (same/-.1)

4. AMC 0.8/5 (same/same)

5. B&B 0.7/5 (+.1/-.2)

5. OLTL 0.7/5 (-.1/-.1)

7. ATWT 0.6/4 (+.1/-.2)

Men 18+ Viewers

1. Y&R 1,144,000 (-118,000/-268,000)

2. B&B 745,000 (+1,000/-195,000)

3. AMC 576,000 (-20,000/-41,000)

4. DAYS 567,000 (-94,000/-35,000)

5. ATWT 528,000 (-31,000/-153,000)

6. GH 494,000 (-17,000/-22,000)

6. OLTL 494,000 (-23,000/-61,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 1.9/2,544,000

Tuesday: 1.9/2,509,000

Wednesday: 2.0/2,669,000

Thursday: 2.1/2,663,000

Friday: 2.0/2,671,000

ATWT

Monday: 1.9/2,659,000

Tuesday: 1.7/2,378,000

Wednesday: 1.8/2,485,000

Thursday: 2.0/2,643,000

Friday: 1.8/2,559,000

B&B

Monday: 2.4/3,335,000

Tuesday: 2.3/3,184,000

Wednesday: 2.4/3,225,000

Thursday: 2.4/3,386,000

Friday: 2.2/3,058,000

DAYS

Monday: 2.2/3,226,000

Tuesday: 2.2/2,794,000

Wednesday: 2.1/2,898,000

Thursday: 2.0/2,723,000

Friday: 2.0/2,877,000

GH

Monday: 1.9/2,535,000

Tuesday: 1.9/2,438,000

Wednesday: 1.8/2,375,000

Thursday: 1.9/2,592,000

Friday: 1.9/2,561,000

OLTL

Monday: 1.9/2,440,000

Tuesday: 1.9/2,420,000

Wednesday: 1.7/2,366,000

Thursday: 1.8/2,357,000

Friday: 1.8/2,348,000

Y&R

Monday: 3.6/4,884,000

Tuesday: 3.4/4,649,000

Wednesday: 3.5/4,780,000

Thursday: 3.5/4,722,000

Friday: 3.3/4,447,000

----------------------

For the SEASON September 21, 2009 through December 20, 2009

HH

1. Y&R 3.7

2. B&B 2.4

3. DAYS 2.3

4. GH 2.1

5. AMC 2.0

6. OLTL 1.9

6. ATWT 1.9

Women 18-49 Rating

1. Y&R 1.8

2. DAYS 1.5

2. GH 1.5

4. AMC 1.1

4. B&B 1.1

4. OLTL 1.1

7. ATWT 0.9

[Ann_SS]

I am surprised that the numbers are down. Wasn't this the week of the snowstorm? Or am I mixing up the weeks?

Y&R's 18 to 49 women demo is holding strong. Seems like Days has taken over the 2nd place in that demo from GH. GH's 18 to 49 women demo isn't going up despite the Franco and the Lucky/Liz/Nik promos.

AMC's move to the new studios is well timed given those bad demos.

[Soapsuds]

ATWT's demos are up yet they went down in HHs and Viewers...ugh...ATWT is still #5 in Total Viewers ahead of GH and OLTL. When was the last time ATWT was ahead of OLTL and AMC in the 18-49 demos?? Glad to see AMC in the gutter in the 18-49 demos. It couldnt happen to a suckier show!!

[Guest dc cubs]

Interesting numbers. Days and B&B were both down from last week in overall HHs but up in the demos which is what really matters.

[Saving ATWT]

World Turns has pulled up to #5, beating the almighty Franco-infused GH in total viewers. The demos have even shifted upwards, beating AMC and OLTL. I'm starting to wonder if CBS knew that things were about to get better and just pulled the plug while they still had a chance. I still find it strange that they cancelled ATWT nine months early. Just realized, World Turns now has more 18-49 year old viewers than it does old cat ladies.

[JaneAusten]

I am happy for Days even though total viewers are down, great to see them move up in the demos. Good for them. And their total viewers are still up from last year.

Y&R deserves the drop as do AMC and GH. I just keep wondering if ATWT was promoted better by CBS if it would have mattered.

[Soapsuds]

Once CBS cancelled GL...you knew ATWT was a goner no matter what. I read where CBS was excited about a 5% increase in GL timeslot with LMAD. I am sure that also helped them axe ATWT as fast as they could.

But I am glad ATWT is beating AMC, OLTL and GH in different demos and viewers. It proves viewers didnt leave after hearing the cancellation news. If ATWT can start rolling a bit they can even pass awful AMC in total viewers. I don't get the appeal in AMC. To think that show is higher than OLTL is criminal.

[Ann_SS]

If nothing else, the GH experience suggests that promotions only help with stunt events. They don't bring in the viewers who stay. Good soap storytelling that Days is doing can bring back some of the lapse viewers.

[Soapsuds]

It might have but CBS didnt care enough to promote the show.

Exactly...Franco who??? A complete BUST!!

[JaneAusten]

It warms my heart to see viewers not get sucked into that Franco nonsense on GH. Smart. That along with the disgusting Liz/Lucky/Nik crap and the Dante nonsense are the big stories. Time to cut some big salaries over at GH. How about a Susan Lucci like salary cut for Burton or Bernard.

Franco = bust. I wonder if he'd picked Y&R or Days would they have done the same thing GH did or worse.

[Mr. Vixen]

I am so disappointed in GH going down again. I really dont get it. I know a lot of people dont like Guza, and neither do I, but I think that theshow is still good.

I take all the ratings with a grain of salt, because all soaps go up and down. I mean, look at AMC. It was at like 6 for at year, and now it is having a ratings surge. And last year GH was at like 3. Same with DAYs. I think soaps will always go up and down, but it really does make me worried considering all the cancel-happy network workers out there.

I still don't think GH is in any danger though. It still does well in the 18-49 demo. I mean it is number two in that for the entire season viewers, and three in the ratings. So I dont think GH is a soap to worry about. OLTL...Idk. I mean while AMC and GH continue to fluctuate up and down, OLTL is consistently at the bottom. It does sometimes rise to number 6, but the fact of the matter is, pretty soon there will be only six.

I think CBS did this unpurpose. They announced that they are cancelling the show, and then the ratings spike. If the show keeps these ratings for the next few months, CBS is going to see that all they had to do was scare fans who were lazy about watching the show. Now that all those fans who didnt watch the show for a while, or only watched it every week or two, have tuned back in and got involved in the current stories, the ratings are going to improve. I think CBS planned it, but in the long run if they did, and they end up renewing the show, it is only going to piss viewers off in the end, and put them right back at the bottom.

So I hope that GH and OLTL goes up, and I hope ATWT does good too. I actually dont want any soap to go down, because I dont even see them as competitors. I mean if one soap falls to the bottom, it gets cancelled, that just means there will be another soap at the bottom and that one will get cancelled and so on and so on until there just arent any soap operas left. I am honestly just hopiing that they all stabalize in 2010, and we can go another 5 years at the minimum before another one goes.

[Ann_SS]

The failure of the Franco stint to generate ratings despite all the costly promotion is telling. Soap fans may pick and choose the stunt events that they like and it is the story and not only the characters involved.

Steve Burton said that everyone at GH took pay cuts so that has already happened. GH should cut back more by giving its highest paid actors less airtime. The show would benefit.

[Cyberologist]

WoW GH is really at the bottom of the heap, I really thought Franco would make a difference for the "major characters" guess not.

[Angela]

1.(1) Y&R: Monday: 3.6/4,884,000 (-33,000)

2.(2) B&B: Monday: 2.4/3,335,000 (-163,000)

3.(3) DAYS: Monday: 2.2/3,226,000 (+217,000)

4.(4) ATWT: Monday: 1.9/2,659,000 (-47,000)

5.(5) AMC: Monday: 1.9/2,544,000 (+64,000)

6.(6) GH: Monday: 1.9/2,535,000 (+72,000)

7.(7) OLTL: Monday: 1.9/2,440,000 (+109,000)

1.(1) Y&R: Tuesday: 3.4/4,649,000 (-235,000)

2.(2) B&B: Tuesday: 2.3/3,184,000 (-151,000)

3.(3) DAYS: Tuesday: 2.2/2,794,000 (-432,000)

4.(5) AMC: Tuesday: 1.9/2,509,000 (-35,000)

5.(6) GH: Tuesday: 1.9/2,438,000 (-97,000)

6.(7) OLTL: Tuesday: 1.9/2,420,000 (-20,000)

7.(4) ATWT: Tuesday: 1.7/2,378,000 (-281,000)

1.(1) Y&R: Wednesday: 3.5/4,780,000 (+131,000)

2.(2) B&B: Wednesday: 2.4/3,225,000 (+41,000)

3.(3) DAYS: Wednesday: 2.1/2,898,000 (+104,000)

4.(4) AMC: Wednesday: 2.0/2,669,000 (+160,000)

5.(7) ATWT: Wednesday: 1.8/2,485,000 (+107,000)

6.(5) GH: Wednesday: 1.8/2,375,000 (-63,000)

7.(6) OLTL: Wednesday: 1.7/2,366,000 (-54,000)

1.(1) Y&R: Thursday: 3.5/4,722,000 (-58,000)

2.(2) B&B: Thursday: 2.4/3,386,000 (+161,000)

3.(3) DAYS: Thursday: 2.0/2,723,000 (-175,000)

4.(4) AMC: Thursday: 2.1/2,663,000 (-6,000)

5.(5) ATWT: Thursday: 2.0/2,643,000 (+158,000)

6.(6) GH: Thursday: 1.9/2,592,000 (+217,000)

7.(7) OLTL: Thursday: 1.8/2,357,000 (-9,000)

1.(1) Y&R: Friday: 3.3/4,447,000 (-275,000)

2.(2) B&B: Friday: 2.2/3,058,000 (-328,000)

3.(3) DAYS: Friday: 2.0/2,877,000 (+154,000)

4.(4) AMC: Friday: 2.0/2,671,000 (+8,000)

5.(6) GH: Friday: 1.9/2,561,000 (-31,000)

6.(5) ATWT: Friday: 1.8/2,559,000 (-84,000)

7.(7) OLTL: Friday: 1.8/2,348,000 (-9,000)

[DRW50]

I've never understood why the show thought James Franco was so iconic that he would have any fans tuning in to see him. Even if he does have a lot of fans, it's for work which is night and day from GH. How many of them would want to sit through endless violence and ugliness and glorification of such?

I've heard more and more complaints about this story than I have compliments. Many of the fans who had been looking forward to seeing Jason and Sam back together, and who had enjoyed the first few months of their reunion, are now complaining about sitting through months of "Who is Franco? Why would he dress up like a homeless man?" Spixie fans hate this storyline too.

And then we have JJ's return, which is welcomed by having a very popular romance he was involved in being reduced to Liz dreaming about screwing his brother on a craps table, and even better, with her brutal rape being referred to as sex and being used to try to justify her relationship with Nikolas.

The show has driven viewers away for years. Viewers have been patient, they've tried to return with each new stunt or snazzy promo campaign, but it always ends up being the same old stuff. Viewers have been trained to not tune back in.