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December 28, 2009 - January 1, 2010


Toups

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Fixed it.

1. Y&R 5,580,000 (+657,000/+195,000) <-- Highest since 3/17/2008

2. B&B 3,547,000 (+301,000/-234,000) <-- Highest since 2/16/2009

3. DAYS 3,254,000 (+444,000/-28,000) <-- Highest since 12/29/2008

4. AMC 2,955,000 (+297,000/+179,000) <-- Highest since 8/20/2007

5. ATWT 2,713,000 (+238,000/-125,000) <--Highest since 3/23/2009

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ATWT might be better but they still loose way to many viewers from their lead in. World Turns follows the second highest rated show, B&B, and, many weeks, comes in dead last. Imagine if ATWT had a show like AMC as a lead: 1.5 if they were lucky. I am curious to see how WOrld Turns would do if it followed Y&R; however, each show appeals to a radically different viewer. Maybe ATWT, years ago, should hae made more effort to better fit into the CBS line up. Something like BRO being a real fashion house like Forrester and World Wide doing deals like Newman. Lucinda is Victor minus the mustache

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ATWT's ratings have been better ever since a few days before the cancellation. The small but signifcant, "unsustainable" (as someone called it here) increase has gone on for a month. Viewers are not leaving because of the cancellation at all.

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