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April 13-17, 2009


Toups

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My first thought is that the soaps should get rid of the Friday episodes. Rebroadcasting Monday's episode would be a good idea. Before making such a huge decision, I would like to see the trends of the regional daily ratings. It may be that the ABC soaps are doing well on Fridays in the big media markets and it is huge drops in the CBS soaps in the south causing the decline by the end of the week.If it was across board, I would definitely get rid of Friday's episode.

You know I am huge proponent of experimenting with the telenovela format. I think Night Shift was the first step in the right direction. Now that GL is gone, CBS would be smart to experiment with a seasonal daytime soap serial that airs 3 or 4 times a week. I still think that women in that favored demo are more likely to watch a soap serial than a game or talk show.

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1.(1) Y&R: Monday: 4.1/5,746,000 (+231,000)

2.(2) B&B: Monday: 2.8/3,734,000 (+175,000)

3.(5) GH: Monday: 2.1/3,016,000 (+487,000)

4.(7) OLTL: Monday: 2.1/2,916,000 (+421,000)

5.(3) DAYS: Monday: 2.0/2,884,000 (+295,000)

6.(4) AMC: Monday: 2.1/2,784,000 (+195,000)

7.(6) ATWT: Monday: 2.1/2,721,000 (+203,000)

8.(8) GL: Monday: 1.8/2,483,000 (+282,000)

1.(1) Y&R: Tuesday: 3.9/5,492,000 (-254,000)

2.(2) B&B: Tuesday: 2.7/3,696,000 (-38,000)

3.(5) DAYS: Tuesday: 2.0/2,808,000 (-76,000)

4.(6) AMC: Tuesday: 2.1/2,761,000 (-23,000)

5.(7) ATWT: Tuesday: 1.9/2,658,000 (-63,000)

6.(4) OLTL: Tuesday: 2.0/2,600,000 (-316,000)

7.(3) GH: Tuesday: 1.9/2,517,000 (-499,000)

8.(8) GL: Tuesday: 1.7/2,416,000 (-67,000)

1.(1) Y&R: Wednesday: 3.8/5,211,000 (-281,000)

2.(2) B&B: Wednesday: 2.5/3,427,000 (-269,000)

3.(3) DAYS: Wednesday: 2.2/2,861,000 (+53,000)

4.(7) GH: Wednesday: 2.0/2,551,000 (+34,000)

5.(5) ATWT: Wednesday: 1.8/2,473,000 (-185,000)

6.(6) OLTL: Wednesday: 1.9/2,461,000 (-139,000)

7.(4) AMC: Wednesday: 1.9/2,349,000 (-412,000)

8.(8) GL: Wednesday: 1.5/2,100,000 (-316,000)

1.(1) Y&R: Thursday: 3.6/5,035,000 (-176,000)

2.(2) B&B: Thursday: 2.4/3,233,000 (-194,000)

3.(3) DAYS: Thursday: 2.1/2,816,000 (-45,000)

4.(7) AMC: Thursday: 2.0/2,651,000 (+302,000)

5.(6) OLTL: Thursday: 1.9/2,588,000 (+127,000)

6.(4) GH: Thursday: 1.9/2,557,000 (+6,000)

7.(5) ATWT: Thursday: 1.8/2,500,000 (+27,000)

8.(8) GL: Thursday: 1.5/2,100,000 (SAME)

1.(1) Y&R: Friday: 3.5/4,917,000 (-118,000)

2.(2) B&B: Friday: 2.4/3,277,000 (+44,000)

3.(3) DAYS: Friday: 2.0/2,691,000 (-125,000)

4.(6) GH: Friday: 1.9/2,485,000 (-72,000)

5.(4) AMC: Friday: 1.8/2,314,000 (-243,000)

6.(7) ATWT: Friday: 1.7/2,299,000 (-201,000)

7.(5) OLTL: Friday: 1.8/2,251,000 (-337,000)

8.(8) GL: Friday: 1.6/2,125,000 (+25,000)

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GOOD NEWS!

For the first time in over a month, I will have region or local ratings for the soaps for Tuesday April 21, 2009. Some interesting stuff came out of those ratings. They will include the TOP 30 markets and some other ones. I will post just a sample of them in this thread and the rest of them in the April 20-24, 2009 ratings thread.

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