@Gray Bunny I thought of Chicago as a Y&R/CBS city, considering the Bells were originally based there and Lee Bell had a local talk show. I got the impression that Lee Bell was a precursor of sorts to Oprah. Correct me if I'm wrong but did Lee Bell's talk show end just before Oprah went national?

ABC tended to (and still) dominates the big markets like NYC, LA, and Chicago. CBS's big markets tended to be in the lesser Midwest markets and South.  

Edited July 8, 20241 yr by BetterForgotten

7 hours ago, BetterForgotten said:

CBS's big markets tended to be in the lesser Midwest markets and South.  

When Y&R had the 2010 remote in New Orleans, it was reported that New Orleans was Y&R's #1 media market. I know at one time Y&R's #1 media market was St. Louis and St. Louis aired Y&R at 4 pm head-to-head w/ Oprah.

Edited July 8, 20241 yr by kalbir

FROM THE VAULT: SATURDAY DAYTIME RATINGS: HIGHLIGHTS FROM MAY 1980

Edited July 13, 20241 yr by JAS0N47

If ABC tends to dominate the largest markets and CBS the Midwest and South, what area(s) of the country does NBC dominate?

Just now, Khan said:

what area(s) of the country does NBC dominate?

That I have never been able to figure out. I don't even think I've seen any article that mentions NBC daytime's strongest media markets.

Following up on the Chicago ratings where ABC soaps were dominating.

By 5.30-6pm this is how things were looking over 5 weeks Sept 15-Oct 17 1980

WBBM CBS News  11.7/25  13.1/26  12.0/25  12.1/21 11.4/23

WFLD Sanford & Son  8.7/19  9.4/19  8.8/18  7.7/16 9.1/19

WGN Welcome Back Kotter 8.7/18 8.9/18  10.2/21  9.6/20  11.6/24

WLS ABC News 8.3/18  9.0/18  7.6/16  8.8/18 8.2/17

WMAQ NBC News  7.4/16  8.2/17 7.8/17  8.4/17  8.7/18

And the pattern was repeated at 6 but at 6.30 NBC showed Family Feud which shot them to #1 in the timeslot, with CBS News moving to #2 So it looks like Chicago was a CBS news town.

FROM THE VAULT: NON-SOAP DAYTIME RATINGS: HIGHLIGHTS FROM AUGUST 1987 & NOVEMBER 1987:

 

 
FROM THE VAULT: NON-SOAP DAYTIME RATINGS: HIGHLIGHTS FROM FEBRUARY 1988 & MAY 1988:

 

FROM THE VAULT: SATURDAY DAYTIME RATINGS: HIGHLIGHTS FROM AUGUST 1980:

 

Edited July 13, 20241 yr by JAS0N47

I would like to see more local market ratings.  Good see how shows perform locally. 

11 hours ago, Paul Raven said:

Following up on the Chicago ratings where ABC soaps were dominating.

By 5.30-6pm this is how things were looking over 5 weeks Sept 15-Oct 17 1980

WBBM CBS News  11.7/25  13.1/26  12.0/25  12.1/21 11.4/23

WFLD Sanford & Son  8.7/19  9.4/19  8.8/18  7.7/16 9.1/19

WGN Welcome Back Kotter 8.7/18 8.9/18  10.2/21  9.6/20  11.6/24

WLS ABC News 8.3/18  9.0/18  7.6/16  8.8/18 8.2/17

WMAQ NBC News  7.4/16  8.2/17 7.8/17  8.4/17  8.7/18

And the pattern was repeated at 6 but at 6.30 NBC showed Family Feud which shot them to #1 in the timeslot, with CBS News moving to #2 So it looks like Chicago was a CBS news town.

Thanks for sharing! 

On a similar note, with Chicago being ABC dominant, I'd be curious to see how badly Guiding Light did up against the mighty Oprah at 9am once GL switched to the morning in 1997. Also, when DAYS was at its mid-90's height, it aired at 11am opposite Loving/The City/PC and Y&R/Local News. 

10 hours ago, JAS0N47 said:

FROM THE VAULT: NON-SOAP DAYTIME RATINGS: HIGHLIGHTS FROM AUGUST 1987 & NOVEMBER 1987:

 
FROM THE VAULT: NON-SOAP DAYTIME RATINGS: HIGHLIGHTS FROM FEBRUARY 1988 & MAY 1988:

 

CBS 10 am/10:30 am clearances dropping. Blackout came and went. $25000 Pyramid had a comeback. Family Feud replaces $25000 Pyramid in July.

Scrabble clearances dropped w/ the move to 12:30 pm in September. I'm expecting Scrabble ratings to drop further as their time at 12:30 pm overlaps w/ Y&R rise to #1.

ABC not a factor.

8 hours ago, Gray Bunny said:

On a similar note, with Chicago being ABC dominant, I'd be curious to see how badly Guiding Light did up against the mighty Oprah at 9am once GL switched to the morning in 1997.  

What was WBBM thinking when they made that move? If it was primetime, forget tank job, that's sabotage.

FROM THE VAULT: SATURDAY DAYTIME RATINGS: HIGHLIGHTS FROM NOVEMBER 1980:

Edited July 13, 20241 yr by JAS0N47

LA  3 weeks Oct 29 - Nov 17 1980 

12-1pm 

KABC All My Children 7.7/36   7.3/34   7.9/39 

KCOP Movie 2.1/10  1.2/5  1.3/6

KHJ Don Lane  0.7/3  0.3/2  0.7/4

KNBC Days Of Our Lives 4.3/19  4.2/19  4.2/21

KNXT Young and Restless 2.2/10   2.4/11  2.4/12

KTLA Bonanza 2.2/10  2.4/11  1.9/9

KTTV Movie 1.7/7  1.2/10 1.4/6

WOW @Y&R! The hour format was not liked in LA.

 

FROM THE VAULT: SATURDAY DAYTIME RATINGS: HIGHLIGHTS FROM FEBRUARY 1981:

Edited July 13, 20241 yr by JAS0N47