NON-SOAPS: EARLY MORNING & DAYTIME SHOWS: WEEKLY NIELSEN RATINGS: WEEKS OF 2/4/80-2/8/80 & 5/5/80-5/9/80:

 

As promised earlier this year, I will now start posting a spot-check (4 times a year, February, May, August, November) of the non-soap early morning & daytime shows from 1980-1989. This will give a general sense of how the non-soaps were doing throughout each year, and you can track how their clearances are through the years as well. I am not checking on the preemptions for these, so it will just be the rating/share/affiliates/clearance data.

 

 

 

8 minutes ago, JoeCool said:

@JAS0N47  Thank you for all your work. You are to be commended. So dedicated. Great website. Just bookmarked it. Kudos to you!!! Very grateful.

Joe

Thanks, Joe!

Edited October 14, 20232 yr by JAS0N47

ATWT at #2 again!

GL really struggling. Falls to a 5.0 HH rating and below AW.

Nice addition of the morning show ratings.

I just typed up the 8/1/88 ratings, and Days tied YR for 1st place in rating (7.8), although YR had the higher share (27 to 25). I didn't know after Days was 1st place on its own the week of 7/25/88 that it then tied YR for first place the following week! 

2 hours ago, soapfan770 said:

It’s interesting SoapNet chose to start their AW reruns from that roughly that same summer time period. 

I heard that time period was chosen because SoapNet figured that would be an easy time for fans to jump right in and not be confused by what was happening onscreen, who was related to who, etc. 

3 hours ago, JAS0N47 said:

WEEKLY DAYTIME RATINGS CHARTS BEING POSTED HERE:

I've started posting all of the weekly Nielsen charts that were posted here from 1980-1983 on yearly pages at my website, so all of the 1980-Present ratings charts will be available on this index page. 1978-1979 and 1984-1987 will be posted there in the coming days, with 1988 & 1989 to follow once they are posted here.  Click here for all weekly Nielsen charts available from 1980-Present: http://www.jason47.com/days/nielsensweekly.html 

This is great! I've been saving jpg of all your posts, but this will be so much more convenient! 

4 hours ago, JAS0N47 said:

WEEKLY DAYTIME RATINGS CHARTS BEING POSTED HERE:

I've started posting all of the weekly Nielsen charts that were posted here from 1980-1983 on yearly pages at my website, so all of the 1980-Present ratings charts will be available on this index page. 1978-1979 and 1984-1987 will be posted there in the coming days, with 1988 & 1989 to follow once they are posted here.  Click here for all weekly Nielsen charts available from 1980-Present: http://www.jason47.com/days/nielsensweekly.html 

Thank you so much!  

1 hour ago, BoldRestless said:

This is great! I've been saving jpg of all your posts, but this will be so much more convenient! 

That was always my plan, since I already had posted all of the Soap Weekly charts many years ago. So, now each year will all be in one place on one page!

THE TWO WEEKS IN A ROW "DAYS" WAS RATED # 1...

 

I know this is jumping ahead a bit, but since I just worked on these today, and this is one of the few "Days" celebratory ratings posts I can make, here's a look at the two charts!

 

Here's a look at the two weeks in a row (7/25/88 and 8/1/88) that "Days" reached # 1 in the soap ratings.

 

7 hours ago, kalbir said:

I think summer 1987 was Anne Heche (RIP) debut. Maybe that's why SoapNet started with those episodes.

Yes, Anne began July 6, 1987 & I always thought that was why someone, from P&G or from SOAPnet, chose to begin their shows at that time. No idea if that is borne out by any facts. 

@JAS0N47  I just want to say what a joy it is to watch you as both the data & the reaction to the data causes you to adjust & so are making your product that much better as you go along. 

39 minutes ago, JAS0N47 said:

two weeks in a row (7/25/88 and 8/1/88) that "Days" reached # 1 in the soap ratings.

SOD recaps of these two weeks for Days and Y&R.

Classic DAYS Soap Opera Digest Synopses - DAYS OF OUR LIVES Soap Opera Digest Synopsis... (tumblr.com)

Classic DAYS Soap Opera Digest Synopses - DAYS OF OUR LIVES Soap Opera Digest Synopsis... (tumblr.com)

https://www.tumblr.com/classicsodyr/170798172802/the-young-the-restless-soap-opera-digest?source=share

https://www.tumblr.com/classicsodyr/170907236253/the-young-the-restless-soap-opera-digest?source=share

Edited October 14, 20232 yr by kalbir

NON-SOAPS: EARLY MORNING & DAYTIME SHOWS: WEEKLY NIELSEN RATINGS: WEEKS OF 8/4/80-8/8/80 & 11/3/80-11/7/80:

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 8/31/87-9/4/87 & 9/7/87-9/11/87: (FINAL WEEK OF OLD SYSTEM...POSTING TO JUST SHOW THE COMPARISON...THE RATINGS TO BE USED FOR THIS WEEK ARE THE NEW PEOPLE METER RATINGS AS LISTED BELOW):

 

 

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 8/31/87-9/4/87 & 9/7/87-9/11/87: DEBUT OF THE PEOPLE METER SYSTEM...THESE ARE THE NUMBERS USED FOR THESE TWO WEEKS:

 

 

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 9/14/87-9/18/87 & 9/21/87-9/25/87:

 

Edited October 15, 20232 yr by JAS0N47

11 minutes ago, JAS0N47 said:

9/7/87-9/11/87:

One year of Oprah plus debut of Geraldo and among the lowest tier soaps, Santa Barbara clearance now 99% (up from 97% at Oprah 6 month mark), Loving clearance now 89% (down from 91% at Oprah 6 month mark), and Ryan's Hope clearance still 81%.

11 minutes ago, JAS0N47 said:

9/14/87-9/18/87

We saw Y&R September 18, 1987 during the classics. Nikki's coffin dream.

Pre-emptions are still messing things up. During the fall we'll see the impact of Nielsen people meters.

NON-SOAPS: EARLY MORNING & DAYTIME SHOWS: WEEKLY NIELSEN RATINGS: WEEKS OF 2/2/81-2/6/81 & 5/4/81-5/8/81:

 

Well, already I'm seeing an impact in that it is greatly impacting CBS' numbers negatively. B&B and GL are especially put in danger from this, with AW beating GL, and everyone but RH besting B&B multiple weeks. Obviously this shifts over time, but it has a very positive impact on ABC soaps.

Since we've now hit the beginning of the 1987-88 season, here's how 1986-87 panned out (vs. 1985-86)

1. GH	7.9 (-1.2)
2. Y&R	7.8 (-0.6)
3. OLTL	7.2 (-0.5)
4. AMC	7.0 (-0.9)
5. DAYS	6.8 (-0.6)
6. ATWT	6.7 (-0.1)
7. GL	6.0 (-0.6)
8. B&B	5.4 (--)
9. CAP	5.2 (0.0)
10. AW	5.0 (-0.3)
11. SB	4.3 (0.0)
12. LOV	3.9 (-0.2)
13. RH	2.7 (-0.4)
14. SFT	2.5 (-0.3)

GH and AMC really saw a steep decline this year, which, of course, impacted OLTL, but they were a much stronger show at this point and managed to hold their ground relatively well. Realistically, the name of the game this year was simply to lose as few viewers as possible, which was a challenge, especially during the summer pre-emptions thanks to Iran-Contra. ATWT held onto their previous year's numbers right up until the People Meters came in, and that made them lose ground vs. 85-86, but otherwise, they're among the strongest of the lot.

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 9/28/87-10/2/87 & 10/5/87-10/9/87:

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 10/12/87-10/16/87 & 10/19/87-10/23/87:

Edited December 28, 20231 yr by JAS0N47