Jump to content

Ratings from the 60's


Paul Raven

Recommended Posts

  • Members

2 weeks ending August 6 1967/ 2 weeks previous/coverage

1. As The World Turns  10.9/39 (11.5/41) 99.3

2. Dick Van Dyke 10.7/50 (11.1/50) 98.6

3. Another World 9.9/35 (9.9/35) 97.2

4. Art Linkletter House Party 9.9/36 (9.0/34) 99.3

5. The Guiding Light 9.7/37 ( 10.1/39) 99.1

6. Search For Tomorrow  9.7/38 ( 10.5/41) 99.1

7. Andy of Mayberry reruns 9.6/50 (10.3/52) 96.2

8. The Doctors  9.1/34 (9.0/34) 97.6

9. Newlywed Game 8.7/33 (8.7/33) 97.8

10. Let's Make A Deal 8.6/31 (7.5/27) 86.7

11. Love of Life 8.3/34 (9.0/36) 98.4

12. To Tell the Truth 8.3/30 (8.3/30) 98.7

13. Beverly Hillbillies reruns 8.1/47 (8.4/47) 83.9

14. Edge of Night 8.1/32 (9.5/37) 98.7

15. Eye Guess 8.1/32 (7.7/30) 91.6

16. You Don't Say 8.1/32 (8.6/32) 87.4

17. Days of Our Lives 8.0/30 (7.4/28) 95.6

18. Secret Storm 8.0/31 (9.1/33) 98.6

19. General Hospital 7.9/26 (7.9/26) 98.1

20. Password 7.9/30 (7.8/30) 98.0

Link to comment
Share on other sites

  • 6 months later...
  • Replies 114
  • Created
  • Last Reply

Top Posters In This Topic

  • 3 months later...
  • 1 year later...
  • Members

I agree. William J. Bell had been writing the show for a year by then, and DAYS was really rockin'; mesmerizing to watch. I imagine that the show's lack-luster first year had been disinteresting to soap fans who had tried it, so it took the audience a while to give Salem a second chance.

Link to comment
Share on other sites

  • Members

Sept 22 - 26 1969

Love of Life had just been moved to 11.30 against Hollywood Squares on NBC to make way for Where The Heart Is at noon.

In the first quarter hour

LOL 6.5/35

HS 6.5/35

In the second quarter hour

LOL 7.4/36

HS 7.7/37

That was below Dick Van Dyke's numbers in that timeslot but LOL had more women watching.

At Noon,Where The Heart Is edged out Jeopardy with a 37 share v 36 share for Jeopardy.

In it's first 3 weeks WTHI had a 35 share, a 32 then a 37,so off to a strong start.

 

Link to comment
Share on other sites

  • Members

October 1964

1. ATWT 14.4

2. The Guiding Light 11.9

3, Search For Tomorrow 11.8

4.Password 11.2

5.Love Of Life 11.0

6.Secret Storm 10.2

7. House Party 9.8

8. To Tell The Truth 9.6

9.  Pete and Gladys 9.2

10. Edge of Night 9.1

11. I Love Lucy 8.1

12.The McCoys 8.0

All CBS. They were making huge profits in daytime . ABC and NBC wanted a piece of that and were constantly juggling their line-ups trying to break through.

 

Link to comment
Share on other sites

  • 2 weeks later...
  • Members

NBC damaged their entire daytime lineup by losing Let's Make a Deal to ABC

LMAD had been averaging a 31 share at 1.30 up against ATWT. They replaced LMAD with Hidden Faces.

ATWT 15.1/50

LMAD 31 share

Hidden Faces 2.9/10

August 68 when LMAD lead into the NBC soaps v August 69 with HF as lead in

Days 35 share down to 29 share

Doctors 36 share down to 31

Link to comment
Share on other sites

  • Members

2 weeks  Sept 29-Oct 10. 1969

1. As The World Turns 13.7/50

2. Edge of Night 10.9/42

3. Search for Tomorrow 10.2/45

4. Another World 10.0/37

5. Guiding Light 9.7/36

6. Love Is A Many Splendored Thing 9.3/34

7. Gomer Pyle 8.9/34

8. The Doctors 8.7/33

9. Secret Storm 8.6/32

10. Days of Our Lives 8.4/30

11. Love of Life 7.9/41

12. General Hospital 7.7/29

13. Newlywed Game 7.2/27

14. Dark Shadows 7.2/27

15. Where The Heart Is 6.9/32

 

Link to comment
Share on other sites

  • Members

August 1965

1. As The World Turns 12.7

2. House Party 11.0

3. Secret Storm 10.8

4. Edge of Night 10.4

5. To Tell the Truth 9.8

6. Password 9.8

7. Guiding Light 9.7

8. Andy Griffith 9.4

9. Search For Tomorrow 9.3

10. CBS 3.25 News 9. 2

11. McCoys 8.7

12. Love of Life 8.4

13. Where The Action Is 8.2

14. I Love Lucy 7.8

15. You Don't Say 7.8

16. Match Game 7.4

17. General Hospital 7.2

18. Jeopardy 6.7

19. Let's Make A Deal 6.7

20. I'll Say 6.4

 

Link to comment
Share on other sites

  • Members

I think that was the time Jane and Ira Avery were headwriters.

The ratings only give us one side of the story. For example I was surprised to see Where The Action Is scoring so high for ABC and when I investigated it made sense as ABC were showing it mid afternoon during Summer. Once school went back it was moved to late afternoon in the hopes of holding the teen audience but viewing patterns change once vacation is over and it never rated that high again.

Similar to the 70's when Happy Days repeats were scoring high for ABC daytime but it really was a Summer only phenomena.

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Unfortunately, your content contains terms that we do not allow. Please edit your content to remove the highlighted words below.
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

  • Recently Browsing   0 members

    • No registered users viewing this page.



  • Recent Posts

    • I appreciate that you are using AI with the knowledge of it's limitations. Some posters take everything it produces as fact.
    • And of course Mama Ru herself appeared on All My Children.
    • The Saturday 8pm slot usually had the lowest rating of the NBC 4 sitcom lineup for some reason. NBC let Saturday night fizzle, They used 9.30 pm to launch 227 and Amen, both of which moved to earlier in the evening but they  kept Empty Nest following GG for several seasons.  Empty Nest should have moved to 8pm with their strongest new sitcom at 9.30, anticipating that GG would eventually falter. Instead they left them there and stretching the sitcom pool too thinly on other nights. When Grand talk over at 9.30 Thurs maybe Night Court and Wings could have been used on Saturday.
    • @Maxim Great to see your mini-reviews again. There are a number of clips on Youtube of Janice's slow mental breakdown, especially as we go into January 1980. Christine Jones is just superb. She played the hell out of that role. Something which isn't referenced as much later on is how Mitch pushed Janice's doubts and mental instability for his own ends...until suddenly he didn't want to anymore (I guess he caught on with the audience and the show became wary). I don't want to post a bunch of clips, but this one has a very good confrontation between Rachel and Janice.

      Please register in order to view this content

      This has a good scene around 7 minutes in where you can see Janice struggling internally with her need to identify herself so much by the men around her, all of which helps lead to her crackup.  
    • It really made Oscar the Doorman seem like an imbecile.   I think the show's unusual format & subject manner is what makes EON often seem less "dated" and "old-fashioned" than other shows from that time period.  It never attempted to be especially "trendy" or "modern" -- and its film noir style is pretty timeless.  
    • Dallas, Dynasty, Knots and Falcon Crest all had good runs but by 85 they had seen better days. I think they were a victim of the format. After several seasons seeing the same characters front and center viewers were bored. What was once fascinating grew predictable. JR, Alexis etc had to be front and center and after a while their schemes and shtick grew repetitive. JR remarrying Sue Ellen, Alexis constantly trying to get he better of Blake etc Unlike daytime, there wasn't the flexibility to bring in other stories and characters and maybe let the likes JR go backburner. That same mentality also invaded daytime with characters like  Sonny and Victor still peddling the same stuff after decades. I guess the same could be said for MSW eg every week Jessica encounters a crime and solves it,but I think viewers come to that format with a different mindset.
    • Daphnee and Trisha did a live stream on Instagram and confirmed they find out if the show gets picked up in May. This pretty much confirms they're on the primetime schedule like the Bell soaps. Fingers crossed we get a multi-year renewal announcement soon!  https://www.instagram.com/reel/DJSsYb7PDv8/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==        
    • I don't think Lois the character was there.  The Lois we knew from the 90s has pretty much died with this  Gio story crap.
    • Have to agree re MM. The goody two shoes character and writing doesn't help but maybe a more dynamic actor would help Brandon lift his game also. I found the song sequence a little OTT. First of all it should have been shorter and maybe the song fades out and just some music to accompany the montage. I think it would have worked better if Anita had have been alone after everyone left and started tinkling leading into the song, with Vernon coming in observing and then joining her for  a close moment. Everyone standing around felt a little too much. And that closing effect with the two blackscreens meeting was unnecessary. Just a fade out would have been enough.
    • HUGE THANK YOU FOR 1998-1999 EPISODES!!!

      Please register in order to view this content

      Please register in order to view this content

         
×
×
  • Create New...

Important Information

By using this site, you agree to our Terms of Use and Privacy Policy