August 23-27, 2010

[Toups]

If you're going to copy/paste, please link. Thank you.

Numbers are based on Live+Same Day ratings

Ratings for the week August 23-27, 2010

Total Viewers

1. Y&R 5,040,000 (-254,000/+78,000)

2. B&B 3,106,000 (-277,000/-121,000)

3. GH 2,516,000 (-107,000/+115,000)

4. DAYS 2,475,000 (-50,000/-286,000)

5. ATWT 2,360,000 (-124,000/-37,000)

6. AMC 2,326,000 (-57,000/+118,000)

7. OLTL 2,264,000 (+48,000/-15,000)

HH

1. Y&R 3.5/12 (-.1/same)

2. B&B 2.2/7 (-.2/-.1)

3. GH 1.8/6 (-.1/same)

3. DAYS 1.8/6 (same/-.3) <- ties low rating (8th straight week)

5. ATWT 1.7/6 (same/same)

5. AMC 1.7/6 (-.1/same) <- ties low rating (Last time: August 31 - September 4, 2009)

5. OLTL 1.7/6 (same/-.1)

Women 18-49 Viewers

1. Y&R 1,052,000 (-52,000/+24,000)

2. GH 847,000 (-36,000/+40,000)

3. DAYS 758,000 (+12,000/-119,000)

4. OLTL 641,000 (-25,000/-40,000)

5. AMC 590,000 (-23,000/-18,000)

6. B&B 582,000 (-103,000/-59,000)

7. ATWT 499,000 (-54,000/-24,000)

Women 18-49 Rating

1. Y&R 1.6/11 (-.1/same)

2. GH 1.3/8 (same/+.1)

3. DAYS 1.1/8 (same/-.3)

4. OLTL 1.0/6 (same/same)

5. B&B 0.9/6 (-.1/-.1) <- ties low rating (Last time: June 21-25, 2010)

5. AMC 0.9/6 (same/same)

7. ATWT 0.8/5 (same/same)

Girls 12-17 Viewers

1. Y&R 42,000 (-27,000/+8,000)

2. ATWT 41,000 (-15,000/+27,000)

3. GH 35,000 (-3,000/-17,000)

4. B&B 31,000 (-5,000/+14,000)

5. OLTL 28,000 (+2,000/-7,000)

6. AMC 18,000 (-6,000/+5,000)

7. DAYS 11,000 (-4,000/-34,000)

Women 18-34 Rating

1. Y&R 1.0/7 (same/-.1)

2. DAYS 0.9/6 (same/same)

3. GH 0.8/5 (-.1/-.1)

4. OLTL 0.6/4 (same/-.3) <- ties low rating (5th straight week)

5. AMC 0.5/4 (-.1/-.3) <- ties low rating (Last time: August 18-22, 2008)

5. ATWT 0.5/3 (-.1/same)

5. B&B 0.5/3 (-.1/-.1)

Men 18+ Viewers

1. Y&R 1,221,000 (+33,000/+80,000)

2. B&B 691,000 (-16,000/+21,000)

3. DAYS 501,000 (-27,000/-64,000)

4. ATWT 471,000 (+17,000/-1,000)

5. AMC 426,000 (-71,000/-37,000)

6. GH 425,000 (-70,000/+13,000)

7. OLTL 389,000 (-24,000/-15,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 1.8/2,389,000

Tuesday: 1.7/2,219,000

Wednesday: 1.8/2,404,000

Thursday: 1.7/2,312,000

Friday: 1.7/2,305,000

ATWT

Monday: 1.8/2,569,000

Tuesday: 1.7/2,385,000

Wednesday: 1.7/2,282,000

Thursday: 1.6/2,181,000

Friday: 1.6/2,383,000

B&B

Monday: 2.4/3,450,000

Tuesday: 2.2/3,114,000

Wednesday: 2.2/2,953,000

Thursday: 2.1/3,042,000

Friday: 2.1/2,969,000

DAYS

Monday: 1.7/2,413,000

Tuesday: 1.8/2,507,000

Wednesday: 1.8/2,446,000

Thursday: 1.9/2,690,000

Friday: 1.7/2,317,000

GH

Monday: 1.8/2,533,000

Tuesday: 1.8/2,511,000

Wednesday: 1.9/2,586,000

Thursday: 1.8/2,460,000

Friday: 1.8/2,492,000

OLTL

Monday: 1.7/2,352,000

Tuesday: 1.8/2,312,000

Wednesday: 1.6/2,205,000

Thursday: 1.6/2,308,000

Friday: 1.6/2,144,000

Y&R

Monday: 3.7/5,173,000

Tuesday: 3.6/5,175,000

Wednesday: 3.4/4,838,000

Thursday: 3.6/5,030,000

Friday: 3.3/4,983,000

----------------------

For the SEASON September 21, 2009 through August 29, 2010

HH

1. Y&R 3.7

2. B&B 2.4

3. DAYS 2.2

4. GH 2.1

5. AMC 2.0

6. OLTL 1.9

7. ATWT 1.8

Women 18-49 Rating

1. Y&R 1.9

2. GH 1.5

3. DAYS 1.4

4. B&B 1.1

4. OLTL 1.1

6. AMC 1.0

7. ATWT 0.9

[Toups]

So last week was DAYS' biggest week of the year......a big secret came out at a wedding...... there were 9 months or so of build up......for what.......NOTHING! Bravo Dena Higley, Chris Whitesell, Gary Tomlin, Bravo! What is it going to take for Corday to finally give up on his infatuation with Dena Higley.

[jdawg1077]

Why they timed such a big reveal for such a low viewership month like August is beyond me. Maybe they got spooked by the low ratings in July. Although if they ended up maintaining their gains from the past 2 weeks, then it could be looked at as a plus. Otherwise their ratings might have dropped had it been a "normal" week, if that makes any sense. I think they felt like they could pull the trigger because they have so much to follow it up with. The reveal isn't the end of the story, it's the beginning of the next chapter. They should've stretched it to September, but I guess they felt like they couldn't wait.

[dowwwe]

I thought DAYS was great last week. If people weren't tuning in, their loss.

What did it get in households, Toups?

[me4ryky]

Once again, no ABC press release issued?

[OLTL_fan]

With The View in repeats, I dont see how ABC can be #1 for W18-49.

[Kimmiemae]

Days was Awesome last week. If they didn't get a bump last week, Days is probably doomed! I hope OLTL goes up..

[Mr. Vixen]

Is DAYS watchable again? I tuned out in early July...I kind of miss it but at the time it was all Chloe: I CANT TELL HIM Carly: YOU HAVE TO OR I WILL.

I got bored.

Should i watch again?

[Soapsuds]

Any ratings Toups??

Thanks!

[MontyB]

OLTL was the only one to gain a few viewers, which is not saying a lot but, I guess everyone was vacationing and school is back in session for a lot of folks.

[Toups]

Agreed. What horrible timing. Spilling this at the end of August, really?

Total Viewers

4. DAYS 2,475,000 (-50,000/-286,000)

HH

3. DAYS 1.8/6 (same/-.3) <- ties low rating (8th straight week)

Women 18-49 Viewers

3. DAYS 758,000 (+12,000/-119,000)

Women 18-49 Rating

3. DAYS 1.1/8 (same/-.3)

That's it? That is not good enough for the biggest week for the year. That is not good enough for a huge revelation. That is not good enough for 9 months of build up.

[marceline]

Looks like there's plenty of pain to go around this week. Next week's numbers will probably be just as bad with the holiday coming up.

[ChiTownBoi03]

This.

As I've said before, it would have been more engaging if the reveal was more public. Instead, Sami asks everybody to leave and it became ho hum. Great acting, but I was still rather bored. Typical Higley--not surprised at the numbers.

[Soapsuds]

Brenda's return a complete failure!!

Barbara's and Henry's wedding didnt do much for ATWT. I figured that since I dont think they are the right couple to be together. Although they did go up in viewers from Thursday's show.

I have a feeling ATWT is going to finish at #3 in total viewers and HH's their last week. They are already #5 in Total Viewers and HH's.

[MontyB]

Yeah, it is when you look at the big picture.