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September 18-22, 2006


Toups

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If you're going to copy/paste, please credit. :)

Numbers are based on Live+Same Day ratings

Ratings for the week September 18-22, 2006

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 5,504,000 (-66,000/+220,000)

2. B&B 4,101,000 (+38,000/-43,000)

3. DAYS 3,196,000 (+20,000/-109,000)

4. ATWT 3,145,000 (-38,000/-18,000)

5. GH 3,072,000 (-73,000/+15,000)

6. AMC 3,070,000 (+80,000/+196,000)

7. OLTL 2,962,000 (-90,000/-40,000)

8. GL 2,681,000 (-87,000/-20,000)

9. PSNS 1,843,000 (+50,000/-184,000)

HH

1. Y&R 4.3/16 (same/+.2)

2. B&B 3.2/11 (+.1/same)

3. DAYS 2.5/9 (same/-.1)

3. ATWT 2.5/9 (same/same)

3. AMC 2.5/9 (+.1/same)

3. GH 2.5/8 (same/-.1)

7. OLTL 2.4/8 (same/-.2)

8. GL 2.1/7 (-.1/same) <---------- ties low rating

9. PSNS 1.4/5 (-.1/-.2) <---------- ties low rating

Women 18-49 Viewers

1. Y&R 1,387,000 (-71,000/+100,000)

2. DAYS 1,204,000 (+35,000/-32,000)

3. GH 1,133,000 (-34,000/+23,000)

4. OLTL 1,099,000 (+4,000/-22,000)

5. AMC 1,095,000 (+51,000/-26,000)

6. B&B 973,000 (+29,000/-80,000)

7. PSNS 873,000 (+79,000/-5,000)

8. ATWT 765,000 (-55,000/+37,000)

9. GL 737,000 (-5,000/+10,000)

Women 18-49 Rating

1. Y&R 2.1/14 (-.1/+.1)

2. DAYS 1.8/12 (same/-.1)

3. AMC 1.7/11 (+.1/same)

3. GH 1.7/11 (-.1/same)

3. OLTL 1.7/11 (same/same)

6. B&B 1.5/10 (+.1/-.1)

7. PSNS 1.3/9 (+.1/same)

8. ATWT 1.2/8 (same/+.1)

9. GL 1.1/7 (same/same)

Girls 12-17 Viewers

1. GH 61,000 (+19,000/+1,000)

2. DAYS 48,000 (+2,000/-28,000)

3. AMC 43,000 (+23,000/+26,000)

4. PSNS 41,000 (-10,000/-5,000)

5. OLTL 40,000 (+16,000/-3,000)

6. Y&R 38,000 (-3,000/+12,000)

7. ATWT 26,000 (+1,000/+12,000)

7. B&B 26,000 (-5,000/+16,000)

9. GL 19,000 (+6,000/+4,000)

Women 18-34 Rating

1. DAYS 1.8/12 (same/-.4)

2. PSNS 1.6/10 (+.2/-.2)

3. Y&R 1.5/10 (-.1/same)

4. GH 1.4/9 (same/+.2)

5. AMC 1.3/9 (+.1/same)

5. OLTL 1.3/8 (same/+.1)

7. ATWT 0.9/6 (same/same)

7. B&B 0.9/6 (+.1/-.3)

7. GL 0.9/6 (same/-.2)

Men 18+ Viewers

1. Y&R 1,276,000 (+23,000/-4,000)

2. B&B 955,000 (+3,000/-35,000)

3. ATWT 721,000 (+27,000/+98,000)

4. DAYS 660,000 (+7,000/+93,000)

5. GL 599,000 (+4,000/+80,000)

6. AMC 569,000 (+11,000/+92,000)

7. OLTL 460,000 (-9,000/+16,000)

8. GH 422,000 (-44,000/-5,000)

9. PSNS 399,000 (+53,000/-3,000)

-------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 2.5/3,207,000

Tuesday: 2.5/3,157,000

Wednesday: 2.4/3,084,000

Thursday: 2.4/2,892,000

Friday: 2.5/3,012,000

ATWT

Monday: 2.5/3,169,000

Tuesday: 2.4/3,119,000

Wednesday: 2.5/3,234,000

Thursday: 2.5/3,000,000

Friday: 2.5/3,201,000

B&B

Monday: 3.3/4,232,000

Tuesday: 3.1/4,007,000

Wednesday: 3.2/4,171,000

Thursday: 3.0/3,738,000

Friday: 3.4/4,358,000

DAYS

Monday: 2.5/3,288,000

Tuesday: 2.4/3,084,000

Wednesday: 2.5/3,244,000

Thursday: 2.5/3,063,000

Friday: 2.5/3,303,000

GH

Monday: 2.7/3,447,000

Tuesday: 2.4/2,972,000

Wednesday: 2.4/3,015,000

Thursday: 2.3/2,844,000

Friday: 2.5/3,084,000

GL

Monday: 2.1/2,752,000

Tuesday: 2.1/2,761,000

Wednesday: 2.0/2,609,000

Thursday: 2.2/2,557,000

Friday: 2.1/2,725,000

OLTL

Monday: 2.5/3,142,000

Tuesday: 2.4/2,843,000

Wednesday: 2.3/2,851,000

Thursday: 2.3/2,844,000

Friday: 2.5/3,130,000

PSNS

Monday: 1.3/1,710,000

Tuesday: 1.5/1,918,000

Wednesday: 1.5/2,016,000

Thursday: 1.4/1,564,000

Friday: 1.5/2,005,000

Y&R

Monday: 4.4/5,709,000

Tuesday: 4.1/5,271,000

Wednesday: 4.3/5,570,000

Thursday: 4.1/5,131,000

Friday: 4.4/5,837,000

----------------------

For the SEASON September 18, 2006 through September 24, 2006

HH

1. Y&R 4.3

2. B&B 3.2

3. DAYS 2.5

3. ATWT 2.5

3. AMC 2.5

3. GH 2.5

7. OLTL 2.4

8. GL 2.1

9. PSNS 1.4

Women 18-49 Rating

1. Y&R 2.1

2. DAYS 1.8

3. GH 1.7

3. OLTL 1.7

3. AMC 1.7

6. B&B 1.5

7. PSNS 1.3

8. ATWT 1.2

9. GL 1.1

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Final Standings

1.(1) Y&R 4.3 (SAME)

2.(2) B&B 3.2 (+.1)

3.(3) DOOL 2.5 (SAME)

3.(3) ATWT 2.5 (SAME)

3.(6) AMC 2.5 (+.1)

3.(3) GH 2.5 (SAME)

7.(6) OLTL 2.4 (SAME)

8.(8) GL 2.1 (-.1)

9.(9) PSNS 1.4 (-.1)

AMC

Monday 2.5

Tuesday 2.5

Wednesday 2.4

Thursday 2.4

Friday 2.5

GH

Monday 2.7

Tuesday 2.4

Wednesday 2.4

Thursday 2.3

Friday 2.5

OLTL

Monday 2.5

Tuesday 2.4

Wednesday 2.3

Thursday 2.3

Friday 2.5

DOOL

Monday 2.5

Tuesday 2.4

Wednesday 2.5

Thursday 2.5

Friday 2.5

PSNS

Monday 1.3

Tuesday 1.5

Wednesday 1.5

Thursday 1.4

Friday 1.5

ATWT

Monday 2.5

Tuesday 2.4

Wednesday 2.5

Thursday 2.5

Friday 2.5

B&B

Monday 3.3

Tuesday 3.1

Wednesday 3.2

Thursday 3.0

Friday 3.4

GL

Monday 2.1

Tuesday 2.1

Wednesday 2.0

Thursday 2.2

Friday 2.1

Y&R

Monday 4.4

Tuesday 4.1

Wednesday 4.3

Thursday 4.1

Friday 4.4

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Daytime Insights for the week of September 18, 2006

The week of 9/18 marks the first week of the 06/07 season and 4q06.

NBC and ABC shared the lead for the week in women 18-49 rating (1.6), with ABC ahead in impression (1,077,000 for ABC vs. 1,038,000 for NBC). CBS was 3rd in women 18-49 (1.4). NBC won the week in women 18-34 (1.7), followed by ABC (1.3) and CBS (1.0). ABC was 1st in women 25-54 (2.0), ahead of CBS (1.7) and NBC (1.6).

Compared to the first week of last season, NBC was down -0.3 in women 18-34, flat in women 18-49, and up +0.1 in women 25-54. DAYS OF OUR LIVES fell to its lowest women 25-54 rating in 11 weeks (when it also posted a 1.9 in the demo).

CBS was down -0.1 in women 18-34 and flat in women 18-49/25-54 versus the comparable week last year. CBS hit its lowest women 18-34 rating since the week of 6/12/06 (also a 1.0), its lowest women 18-49 rating since the week of 6/26/06 (also a 1.4), and its lowest women 25-54 rating since the week of 7/31/06 (also a 1.7). YOUNG AND THE RESTLESS delivered its lowest women 18-34/18-49 ratings since the week of 6/12/06.

ABC was up +0.1 in women 18-34 and flat in women 18-49/25-54 versus the first week of the 05/06 season. GENERAL HOSPITAL delivered an eight week low in women 25-54 (when it also posted a 2.0 in the demo).

In women 18-49, DAYS OF OUR LIVES (1.8) ranked #2, with PASSIONS (1.3) ranked #9, down from #8 last week. Among women 18-34, DAYS (1.8) was #1, ranking first in the demo for the 572nd week out of 580 weeks that it aired. PASSIONS (1.6) ranked 2nd in women 18-34 rating, up from #3 last week. For women 25-54, DAYS (1.9) ranked #5 (tied with BOLD AND THE BEAUTIFUL and THE VIEW), down from #3 last week. PASSIONS (1.2) ranked #12 in women 25-54, down from #11 last week.

The most time-shifted Daytime program of the week was DAYS OF OUR LIVES, which received a 0.13 lift from Live to Live+Same Day in women 18-49 rating. Close behind were YOUNG AND THE RESTLESS (+0.12) and GENERAL HOSPITAL (+0.11). The remaining Daytime programs received a Live to Live+Same Day lift of between +0.01 to +0.04.

TNT (0.49 rtg/320,000 impressions W18-49), which airs off-network dramas (E.R., JUDGING AMY, LAW & ORDER), was the #1 cable network for the week in daytime among women 18-49. Lifetime (0.45 rtg/295,000 impressions W18-49), which airs afternoon movies, WILL & GRACE, REBA, and STILL STANDING in daytime, was 2nd. Nickelodeon, the #3 ranked cable network for the week (0.38 rtg/247,000 impressions W18-49), airs children's programming (LAZYTOWN, JIMMY NEUTRON, SPONGEBOB, etc.). All three of the top cable networks for the week are up versus the comparable week year ago: TNT (+36%), Lifetime (+6%), and Nickelodeon (+18%).

Effective with data for 12/26/05, daytime insights will be based on Live+Same Day Ratings. Averages for intervals which span this date are based on a combination of pre-DVR data, Live + 7, and Live+Same Day.

DVR sample as of 9/24/06: 707 homes (8.8% of sample)

CGS for OLTL (since folks like to copy and past the numbers)

Monday September 18

Spencer tries to slip away from John and Hugh; Clint asks Bo to let Dorian out of jail; Dorian is grateful to Clint; Adriana turns her back on Dorian; Adriana

finds Rex unconscious on the floor of his loft; Todd overhears Vincent's plan for the fight.

Tuesday September 19

John and Bo face off with Spencer at the docks; Spencer throws the gun into the water; Evangeline, Layla and Roxy encourage Cristian before his fight; Vincent has second thoughts; Cristian is disoriented; Adriana vows she will never forgive Dorian.

Wednesday September 20

John is able to retrieve Spencer's gun from the water; Spencer is stunned to be arrested for murder; Cristian holds his own against Abbott for a while; Cristian learns he is being accused of throwing the fight; Antonio and Jessica celebrate.

Thursday September 21

John looks to the future as he makes peace with his past; John, David, Hugh and Blair each visit Spencer in jail; Kelly and Blair are doubtful of Dorian's claims of innocence; Adriana wants Dorian to pay for what she did; Kelly and Kevin meet.

Friday September 22

John faces his demons and dreams of a future with Natalie; reality crushes John's happiness; Cristian insists he did not throw the fight; Evangeline asks Todd for help; Blair and Todd confront Spencer; Spencer is shaken by the encounter.

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Wow - so there are 4 shows at #3. That hasn't happened in awhile - but what is sad is the rating of 2.5 for the #3 spot!

GH still didn't do well in dailies - that 2.7 helped them out...else else it'd be sitting at #6.

I'm surprised AMC did that well - since the week before was better than this week...oh well.

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