Just for shits and giggles.
1. Y&R (a lush, cinematic, thoroughly realized soap, which had the rare benefit of the vision of one writer, Bill Bell, for over 30 years, including the work of his protégé Kay Alden)
2. AMC (like Y&R, helped modernize soaps with daring, progressive content, with the singular perspective of Agnes Nixon, delivered soap’s most famous modern character in Erica Kane)
3. ATWT (Irna’s baby and the first blockbuster soap originating on TV, kept a lot of her DNA even as the show declined, introduced the legendary Hughes family and Lisa the vixen; underwent a major renaissance under Doug Marland)
4. GH (reinvented by Gloria Monty, took the genre to pop cultural heights never seen before or since; balanced James Bond adventures with family/romance/workplace drama; Labine/Guza both elevated and grounded the show in the ‘90s. Still I’d rank Bell/Nixon/Irna’s creations ahead of it)
5. GL (the original, dating back to radio; probably the soap alongside AMC with the most warmth and heart and sense of community; too erratic quality-wise to rank much higher, but the Curlee era was perfect soap)
6. OLTL (beyond underrated for successfully reinventing itself many times over and for its inclusiveness; still entertaining but lost a lot of its social vision during the Rauch years, only to recover it splendidly during Gottlieb/Malone)
7. DAYS (where Bill Bell first truly soared with his larger-than-life yet grounded perspective in the ‘60s and ‘70s; reinvented as an engaging romance/adventure show in the ‘80s; re-emerged as a gonzo fantasy show under JER’s polarizing vision, which deteriorated into madness later on.)
8. B&B (underrated and overshadowed by Y&R but balanced intimacy and the grandiose gesture, e.g. the fashion shows and over-the-top set pieces, very well. Bringing Sheila on was a stroke of genius, and Brooke Logan and Stephanie Forrester are two of soaps’ most indelible creations.)
9/10. PC/Passions: Meh and bleh.