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LATEST RATINGS: March 3-7, 2025


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GH is down 286,000 viewers from last year and is significantly down in all other categories.

 

How is Frank Valentini still the executive producer of this soap with all these significant losses in numbers from last year?

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The fact that so many people still watch Bold in it's current condition compared to last year... Boggles my mind to undescribable extend.

Bradley Bell will never change. People still buy the rotten tomatoes he is selling. So he will continue selling them.

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BTG fell a bit in total viewers because of the inflated premiere, but held steady in the important demographics so that's good. Hopefully it can stay stable and maybe even grow from here. 

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Two sides of the same coin.

@TEdgeofNightBTG is doing fine 2 weeks in. In W18-49/W25-54 it had holds of 96%/100%. It had better retention of its lead-in in week 2 as well. Not sure how much more you can expect for a new soap launch in 2 weeks.

@dragonflies Your avatar is literally of a B&B scene that aired this week.

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Didn’t the demographics of premiere week show a much larger percentage of Black viewers compared to Y&R and B&B? I think the show has some audience that the other shows do not, and we are only in week two. If they can build on the people that watch that are not watching the CBS lineup, they will be doing fine. I have wondered about the logic of an hour, but that’s what TPTB wanted.

What kills me about GH is that Mulcahey and several bts changes were done because the numbers had dropped. Look at those numbers- way worse. And yet Frank survived. He lost some power, Howarth, Easton, and JPS were finally pushed out (although Valentin has popped up). But he got to get rid of Kelly and bring on his preferred writing team. So the network is still working with what he wants. I think he would be out if they had a credible replacement. And before BTG arrived the mode of thinking was attrition with soaps, not development.

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The numbers also fell during Mulcahey, so they may have had second thoughts (maybe if he hadn't been sabotaged things would have been different). I just hope ABC won't decide no changes will help and pull the plug, because they really haven't tried half as much as they could have.

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I think the obvious BTS logjam and inertia during Mulcahey's run (for whatever reason - it felt very stop/start and like a power struggle over what to do/cut, so instead half the show just ran in place and played musical jobs) that precipitated the ratings drop spooked the network into doing everything Frank's way, including rehiring his pets. It's so shortsighted.

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