ARTICLE: ‘GMA3: What You Need to Know’ Surges, Nearly Ties ‘General Hospital’ in Key Demos

[Errol]

EXCLUSIVE: Averaging 1.474 million viewers during the week of February 10-14, 2025, ABC’s “GMA3: What You Need to Know” was up an impressive +37% week-to-week among Women 25-54 viewers (181,000 vs. 132,000) and up +53% among Women 18-49 viewers (141,000 vs. 92,000), marking the show’s strongest performance among Women 18-49 in particular since the week of July 17-21, 2023.

“GMA3” nearly tied its lead-out, “General Hospital,” in both key sales demographics and would have topped it had the series not seen week-to-week growth of its own, with the daytime drama soap opera gaining +0.03 among Women 18-49 (0.22 rating vs. 0.19 rating) and +0.02 among Women 25-54 (0.32 rating vs. 0.30 rating) compared to the week of February 3-7, 2025.

Compared to its performance during the same week last year, “GMA3” was up among Women 18-49 (0.21 rating vs. 0.16 rating) and Women 25-54 (0.29 rating vs. 0.27 rating). Similarly, “General Hospital” was up year-to-year among Women 18-49 (0.22 vs. 0.20 rating).

“The Young and the Restless” continued to lead the pack among soaps with a 0.28 rating in Women 18-49 and a 0.46 rating in Women 25-54, the former of which saw week-to-week gains of +0.02 in rating. “The Bold and the Beautiful” was up a bit week-to-week, gaining +0.01 among Women 18-49 (0.25 rating vs. 0.24 rating), and steady with its year ago performance.

“TODAY 3rd Hour,” “NBC News Daily” and “The View” saw week-to-week and year-to-year gains among both demos.

Wrap-Up

What follows is a breakdown of how the daytime broadcast shows performed during the week of February 10-14, 2025 among Women 18-49 rating and Women 25-54 rating, including their performance during the comparable week last year.

A closer look at how the daytime soaps performed, specifically their daily performance breakdown in the demos, will be posted shortly.

Note: Only figures available to Soap Opera Network at press time are published below.

Week of February 10-14, 2025 Rankers

Women 18-49 Rating

Rank / Show / Network	This Week	Last Week	2024
1. The Price Is Right 2 (CBS)	0.40	0.44	0.49
2. The Price Is Right 1 (CBS)	0.34	0.37	0.40
3. TODAY 3rd Hour (NBC)	0.29	0.24	0.28
4. The Young and the Restless (CBS)	0.28	0.26	0.32
5. The View (ABC)	0.25	0.20	0.20
— The Bold and the Beautiful (CBS)	0.25	0.24	0.25
— Let’s Make a Deal 2 (CBS)	0.25	0.30	0.34
8. TODAY with Jenna & Friends (NBC)	0.24	0.19	0.22
9. Let’s Make a Deal 1 (CBS)	0.22	0.26	0.32
— General Hospital (ABC)	0.22	0.19	0.20
11. GMA3: What You Need to Know (ABC)	0.21	0.14	0.16
12. NBC News Daily (NBC)	0.15	0.16	0.14
Source: Nielsen (Live+Same Day) – February 10-14, 2025

Women 25-54 Rating

Rank / Show / Network	This Week	Last Week	2024
1. The Price Is Right 2 (CBS)	0.56	0.63	0.69
2. The Price Is Right 1 (CBS)	0.47	0.53	0.58
3. The Young and the Restless (CBS)	0.46	0.49	0.49
4. TODAY 3rd Hour (NBC)	0.45	0.40	0.46
5. The Bold and the Beautiful (CBS)	0.37	0.40	0.38
6. TODAY with Jenna & Friends (NBC)	0.36	0.32	0.35
— The View (ABC)	0.36	0.35	0.35
8. Let’s Make a Deal 2 (CBS)	0.35	0.37	0.47
9. General Hospital (ABC)	0.32	0.30	0.37
10. Let’s Make a Deal 1 (CBS)	0.30	0.33	0.44
11. GMA3: What You Need to Know (ABC)	0.29	0.21	0.27
12. NBC News Daily (NBC)	0.24	0.24	0.23
Source: Nielsen (Live+Same Day) – February 10-14, 2025

The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m., and are courtesy of Nielsen.

Beginning August 31, 2020, national ratings include Out of Home (OOH) viewing. Previously, ratings did not include OOH viewing. Averages are based on regular telecasts.

LEGEND

R = Repeat	S = Special	P = Premiere
NR = Not Rated / Not Ranked	N/A = Not Available	* denotes further information

Summary (Preemptions/Schedule Changes)*

• There were no preemptions, schedule changes, or interruptions reported by Nielsen during the week of February 10-14, 2025.

Note: The post ‘GMA3: What You Need to Know’ Surges, Nearly Ties ‘General Hospital’ in Key Demos appeared first on the Soap Opera Network website.

Read More

[Liberty City]

Either ABC really does not care, or they're purposefully trying to get everyone to abandon General Hospital at this point.

[DRW50]

Considering that the show had a noticeable ratings drop last year after making very minimal changes that amounted to canning FOFs, longer scenes and "a few characters think Sonny is bad...for a month," ABC may think people will move on even more with extra changes.

Looking at the ratings year on year it seems GH actually went up in a key demo, so maybe ABC figures that's alright? I don't know.

I wonder if that exec who wanted to have soulless GMA clones replace GH is still working at ABC.

Edited February 22 by DRW50

[Liberty City]

Nate Varni? 

Please register in order to view this content

[DRW50]

Thanks. So he may get the ghoulish soap free future he wants.

What exactly caused a surge for these shows anyway? They always seem interchangeable to me.

[Soapsuds]

All soaps increased in the women 18-49 demographic, but decreased in the women 25-49 demographic..

Thanks @Errol!!

[Soapsuds]

Oops, actually GH went up in both demos.

 

I wonder if ABC would cancel GH for more GMA.

 

GMA had bigger jumps than GH.

[DRW50]

It would be very short-sighted but I wouldn't be shocked.

[John]

GH does very well on Hulu so I could see a full move to Hulu instead of canceling 

[AMCOLTLLover]

Isn’t that a good thing when the younger crowd watched that Show more?