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Beyond the Gates: Premiere Date, Time Slot Set by CBS


Errol

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Per the Variety article, P&G talks about how they’re going to integrate their brands into BTG:

Kimberly Doebereiner, head of P&G Studios and an EP on BTG: 

“We all want this to succeed as an outstanding piece of drama and content. That’s our first priority. And if that goal is met, the company can weave its products into examples of everyday use on the show. We have families with kids. They have to do laundry. There’s one time when one of the women is throwing a party and Febreze is going to help set the stage with the scent.”

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talk about back to the future…

in september 1948, a few months before irna phillips began working on television’s first soap opera, “these are my children,” she shared her thoughts about televising soaps with  p&g executive, william ramsey: 

“the intriguing angle, of course, is the commercial angle where the product could be seen and used, but not announced…offhand i can see two girls washing out sheer hose in a hell of a dramatic scene.” 

Edited by wonderwoman1951
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This is my soap calendar for February.

Love of Life end 2-1-1980

The Secret Storm begin 2-1-1954

A Woman with a Past begin 2-1-1954

The Secret Storm end 2-8-1974

Executive Suite CBS end 2-11-1977

From Here to Eternity NBC begin 2-14-1979

Bare Essence NBC begin 2-15-1983

A Woman to Remember begin 2-21-1949

The O.C. end 2-22-2007

Savannah end 2-24-97

These Are My Children end 2-25-1949

Kings Crossing ABC end 2-27-82

Cliffhangers NBC begin 2-27-1979

From Here to Eternity NBC end 2-28-1979

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I am in Canada and was planning on streaming BTG Iive on CHCH.com.  However, the website is not loading.  It was loading fine an hour ago.  I hope it is because the demand for BTG has overwhelmed the site and it gets fixed in the next 45 minutes!

Edited by Efulton
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I have to admit, and not being African American myself, I did get flashbacks of Florida Evans when Anita used “jive turkey” in the first episode. Is that term still used by some black folks of a certain age for those more culturally attuned? 
 

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