BTG: April 2025 Discussion Thread

[Taoboi]

Lol. Exactly!

 

What creative way will it pop up on screen next?

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[Gatecrashers]

Vanessa will use her bottle of Tide to launder Joey's money.

[MontyB]

Lol! Don't know, but I although I think they should just use regular sponsor bumpers, what they are doing has people talking. 

[janea4old]

yes!

[Taoboi]

lol. this.

 

But the thing is (especially if watched live) in my location it actually does get sponsor bumpers. Or a commercial at some point. Not so much when I'm watching later once it loads onto my system.

[Liberty City]

They have been; whenever a Procter & Gamble product is featured in the first-seen set of scenes, the commercial segment that follows has been receiving: "This portion in sponsorship brought to you by..."

[MontyB]

I record on my DVR CBS-2 NYC. They do the bumpers once in a while, but they do that "additional sponsorship provided by" everyday.

P&G has a lot of products to sell, but I guess they only use certain ones for this show.

 

I know, but they don't do it every day like the old way. I guess it all comes down to money.

[Liberty City]

Well, if they don't sponsor that portion, then they wouldn't include it. If it's sponsored, then it's included. Clearly, Procter & Gamble are not sponsoring every single episode, etc.

[janea4old]

My grocery store has a coupon for Febreze-scented Tide!
https://tide.com/en-us/shop/type/liquid/tide-plus-febreze-freshness-liquid

I use unscented Tide, but still I think this is fascinating. 

Edited April 28 by janea4old

[MontyB]

Actually, they show P&G commercials every episode. It's just interesting which ones they choose to put out front. 

[Liberty City]

That could do with network/region, because I don't always seen Procter & Gamble commercials in every single episode. And again, it also leads into whether or not the company has sponsored a certain portion of the episode. It's clear; they do not always. And we've seen in other soaps (i.e., Y&R) that sponsorships don't always include the products. We've seen those commercials with the actor voiceovers of "This portion, sponsored in part by..." and we don't see the product. Obviously, with Procter & Gamble being part of the production side, it allows them to place their products in should they want to.

[janea4old]

P&G has a place to sign up for coupons.  (if you want their promotions sent to you)
https://www.pggoodeveryday.com/

[MontyB]

I have every episode on DVR. There is a P&G commercial in every episode. It's just something that I noticed. I realize they do not own the show, so it's a lot different from ATWT or GL where they announced every single day.

On that note...looking forward to the big reveal this week.

 

 

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[Liberty City]

And again, that could be your region. Commercials do vary per region, and I'm stating I've had episodes where Procter & Gamble products are not advertised at all.

[MontyB]

Okay.........