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Ratings from the 80's


Paul Raven

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WEEKLY DAYTIME RATINGS CHARTS FOR 1985 NOW POSTED...

 
Also, explanatory notes have been added to the 1980's pages to explain the columns and the meaning of the "fast national" weeks, whose numbers are not counted towards the yearly averages of soaps (something Nielsen ended in 1987).
 
1986-1989 will be posted soon.  Click here for all weekly Nielsen charts available from 1980-Present: https://www.jason47.com/days/nielsensweekly.html
 
Edited by JAS0N47
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So far fall 1987 has lots of movement in the top half. Pre-emptions and Nielsen people meters making a mess of things. 

I was expecting to see pre-emptions on October 19, 1987 for coverage of the stock market crash.

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There might have been numerous partial preemptions that day, but for the week of 10/19, we only know that all the soaps aired 5 episodes that week that were all counted as part of the yearly averages. If they were "breakouts", they would not have been listed in the regular telecast column in the 10/26 issue.

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UPDATE # 1: SON was nice enough to pass along my message to the email they have for VR, so hopefully it is still an active email address. If not, then we are at a dead end in regards to VR's data.

UPDATE # 2: I forgot how quickly emails come back if the email address no longer exists. I got the "no longer exists" email back already, so VR's email no longer exists. 

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Edited by JAS0N47
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FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 10/26/87-10/30/87 & 11/2/87-11/6/87:

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FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 11/9/87-11/13/87 & 11/16/87-11/20/87:

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ATWT:

James is "murdered".

Ruxton Hills goes up in flames due to an explosion.

Holden finds Lily having sex with Dusty.

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@Soapsuds That As the World Turns episode you described was an early 2000s holiday classic.

Y&R, ABC big three, Days are jockeying for position in the top 5.

Supercouple Days successfully transitioned from the Bo/Hope years to the Steve/Kayla years.

Marland As the World Turns was doing well and regularily finishing in the top 5 but I wonder if the time slot change, pre-emptions, and Nielsen people meters derailed their momentum.

Guiding Light appears to have gained lost ground with Pamela Long back as HW.

Santa Barbara has been finishing ahead of Another World recently but I don't think that will last. From the annual ratings Santa Barbara never finished ahead of Another World.

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FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 11/23/87-11/27/87 & 11/30/87-12/4/87:

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FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 12/7/87-12/11/87 & 12/14/87-12/18/87:

Note: Ratings data comes from both a 2019 Soap Opera Network post by VanessaReardon, who seems to have had access to Nielsen data from the 1985-1988 time frame, and a more recent find of a Daytime TV Magazine, which confirms those ratings & provides the shares. As the note states, preemption data has been confirmed by comparing the # of telecasts in the 12/7 Nielsen book to the # of telecasts in the 12/21 book. This confirms that there were no full preemptions for any soap this week, but it is unknown if there were any partial preemptions this week.

FROM THE VAULT: WEEKLY DAYTIME NIELSEN RATINGS: WEEKS OF 12/21/87-12/25/87 & 12/28/87-1/1/88:

Edited by JAS0N47
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The week between Christmas and New Years Day 87/88 (which usually sees a nice boost for all soaps), sees GL get its first 7 rating since the week of Feb. 10-14, 1986 - almost two years earlier. 

Also, this is the first time this decade that an ABC soap has not scored the top spot for that week. GH topped that week in 1980 - 1982 and 1985 - 1987 and AMC in 1983 and 1984. 

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