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October 3-7, 2011

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  • Member

What's killing NBC right now is not the 10pm shows (although it's a huge part)... take a look at the LEAD-INS. I'm not saying Playboy Club would have worked if a scripted show had been in front of it, but when Sing-Off delivers five million viewers then Playboy won't do much better. Harry's Law pulled about what, 9 or 10 million viewers in that Monday 10 slot last spring?

Likewise, when is NBC going to realize Biggest Loser is not a compatible lead in for Parenthood?

The network has to rebuild a little at a time, yes. Some of these scheduling decisions are leaving me scratching my head.

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  • Member

What's sadder is Days of our Lives is not doing too much less than what NBC as a whole is doing in demos, viewers, HH's, etc in primetime sans Football. If the network were stronger, maybe we'd see more of a surge in DAYS' numbers. I know I don't watch a thing on NBC except DAYS (although not viewed live).

Ditto and ditto. If we had the Friends/ER audience seeing promos for DAYS during Thursday night, former viewers might take notice. I won't be surprised if DAYS doesn't improve in the coming weeks. The "relaunch" week was intriguing, but now it's blah, just with familiar faces.

  • Member

Ditto and ditto. If we had the Friends/ER audience seeing promos for DAYS during Thursday night, former viewers might take notice. I won't be surprised if DAYS doesn't improve in the coming weeks. The "relaunch" week was intriguing, but now it's blah, just with familiar faces.

They have run promos on networks like E. I even noticed the promos run on Lifetime and OWN. So they did seem to spend some money. But in all fairness Days does run their promos during primetime where none of the ABC soaps do anymore. Not sure about CBS.

  • Member

From Marc Berman:

The Chew Declines in Week 2

Based on the Live Plus Same Day ratings results, ABC daytime The Chew dipped from its already lackluster opening week ratings. The Chew averaged 1.78 million viewers for the week of Oct. 3, which was down by 322,000 viewers (or 15 percent) from the 2.10 million it delivered for the week of Sept. 26. Demo losses were 20 percent in women 25-54 (1.0 to 0.8 rating), 14 percent in women 18-49 (0.7 to 0.6) and 20 percent among women 18-34 (0.5 to 0.4).

The Chew, no doubt, is a huge disappointment for ABC.

Compared to year-ago time period occupant All My Children, The Chew declined by 650,000 total viewers, or 27 percent (2.43 to 1.78 million). In target females, The Chew suffered losses of 38 percent in women 25-54 (1.3 to 0.9), 33 percent in women 18-49 (0.9 to 0.6) and 20 percent among women 18-34 (0.5 to 0.4).

Demo ratings for The Chew were equal to similar appeal The Talk on CBS. But The Talk averaged 1.83 million viewers for the week of Oct. 3, which was slightly above The Chew.

It's sad that AMC and ATWT were replaced with two worthless shows with lower ratings than its predecessors.

  • Member

Time to clean house at Y&R!

Y&R/GH Hit New Lows in Multiple Categories

The numbers for all the soaps are dreadful. The only soap that did well was B&B. OLTL has lost any momentum they had going for it. Days is back to the 1.7's with all the big returns..... what a big flop of a failure. GH.....LOL.....2.2 viewers and a 1.7 HH.....LMAO....too bad Guza isnt still there...he left and now someone else is left to clean up his mess.

Y&R....stop watching long time ago and dont miss it. They deserve all the 3.1s dallies.....It is so close to hitting the 2's and going under 4 million in viewers...lol

I say cancel them all and release DVD sets of the soaps.

Edited by Soapsuds

  • Member

I am not blaming GH's drops on The Chew. GH is just dreadful and unwatchable these days as bad as Y&R.

And you can't blame The Chew on Days while maintaining not really gaining viewers. I actually thought they might pick up some AMC viewers. No such luck And the show is improved but those big returns really did nothing.

  • Member

They have run promos on networks like E. I even noticed the promos run on Lifetime and OWN. So they did seem to spend some money. But in all fairness Days does run their promos during primetime where none of the ABC soaps do anymore. Not sure about CBS.

Really? Wow. I stand corrected :)

Meanwhile, it appears DAYS' winning numbers is merely a result of 2 other shows falling. They themselves dropped too, just not as much. Sad, but not surprising.

  • Member

I am not blaming GH's drops on The Chew. GH is just dreadful and unwatchable these days as bad as Y&R.

And you can't blame The Chew on Days while maintaining not really gaining viewers. I actually thought they might pick up some AMC viewers. No such luck And the show is improved but those big returns really did nothing.

The Chew might be affecting OLTL ratings but seriously the stories have gotten so bad. The Todd/Todd 2 steam is gone......back are ridiculous storylines by RC.

  • Member

The Chew might be affecting OLTL ratings but seriously the stories have gotten so bad. The Todd/Todd 2 steam is gone......back are ridiculous storylines by RC.

I honestly thought there was a discussion some time back about how shows are no longer lead in dependent. Personally I think its less The Chew than AMC being gone. I thnk a lot of people watched the entire block. JMO of course

I think Days is improved no question but I think the days of getting back hundreds of thousands of lapsed viewers is over. Of course maybe they should air Days during NBC primetime. It seems to do almost as well as some of NBC's other shows.

  • Webmaster

BTW, for those asking All My Children will indeed remain in the season-to-date rankings according to Nielsen until September 2012 as the show aired for a single week during the current television season, which will end in September 2012.

  • Member

Honestly, OLTL going back to the Gigi/Rex/Stacy storyline didn't help much either.

That is one major reason why.

The Chew and The Talk tied for last place in households out of 12 programs with 1.4's each .3 HH points below those 1.7's I told ya'll about. Just sayin' wink.png

LOL...Thanks Errol for the great news!

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