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July 20-24, 2009


Toups

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Numbers are based on Live+Same Day ratings

Ratings for the week July 20-24, 2009

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 4,936,000 (+333,000/-135,000)

2. B&B 3,262,000 (+192,000/-340,000)

3. GH 2,706,000 (+304,000/-128,000)

4. DAYS 2,599,000 (+14,000/+78,000)

5. OLTL 2,560,000 (+113,000/-199,000)

6. AMC 2,483,000 (+88,000/-184,000)

7. ATWT 2,377,000 (+168,000/-335,000)

8. GL 2,079,000 (+121,000/-266,000)

HH

1. Y&R 3.6/12 (+.2/-.1)

2. B&B 2.4/8 (+.1/-.3)

3. GH 2.0/6 (+.2/-.2)

4. AMC 1.9/6 (+.1/-.1)

5. OLTL 1.8/6 (same/-.2) <------- ties low rating (Last time: July 13-17, 2009)

5. DAYS 1.8/6 (same/same) <------- ties low rating (Last time: July 13-17, 2009)

7. ATWT 1.7/6 (+.1/-.3)

8. GL 1.5/5 (+.1/-.2)

Women 18-49 Viewers

1. Y&R 1,096,000 (+70,000/-59,000)

2. GH 889,000 (+90,000/-34,000)

3. OLTL 763,000 (+36,000/-58,000)

4. B&B 762,000 (+95,000/-53,000)

5. DAYS 697,000 (-49,000/+18,000)

6. AMC 694,000 (+7,000/-110,000)

7. ATWT 596,000 (+46,000/-91,000)

8. GL 536,000 (+60,000/-126,000)

Women 18-49 Rating

1. Y&R 1.7/11 (+.2/-.1)

2. GH 1.3/8 (+.1/-.1)

3. OLTL 1.2/7 (+.1/same)

4. DAYS 1.1/7 (same/+.1)

4. B&B 1.1/7 (+.1/-.1)

6. AMC 1.0/7 (same/-.2)

7. ATWT 0.9/6 (+.1/-.1)

8. GL 0.8/5 (+.1/-.2)

Girls 12-17 Viewers

1. GH 87,000 (+34,000/+47,000)

2. DAYS 75,000 (+13,000/+17,000)

2. OLTL 75,000 (+13,000/+8,000)

4. Y&R 41,000 (-3,000/-10,000)

5. AMC 36,000 (+6,000/-16,000)

6. ATWT 34,000 (+10,000/-4,000)

7. B&B 30,000 (same/-3,000)

8. GL 23,000 (-13,000/-6,000)

Women 18-34 Rating

1. Y&R 1.1/7 (+.1/same)

1. GH 1.1/7 (+.1/+.1)

3. DAYS 1.0/6 (same/+.2)

4. OLTL 0.9/6 (same/same)

5. AMC 0.8/5 (same/same)

6. B&B 0.7/4 (same/same)

7. GL 0.5/3 (+.1/-.1)

7. ATWT 0.5/3 (-.1/-.1)

Men 18+ Viewers

1. Y&R 1,102,000 (+80,000/-85,000)

2. B&B 687,000 (+54,000/-89,000)

3. AMC 500,000 (+38,000/+17,000)

4. DAYS 494,000 (+37,000/-50,000)

5. GH 454,000 (+49,000/-70,000)

6. ATWT 451,000 (+82,000/-81,000)

7. OLTL 449,000 (+22,000/-60,000)

8. GL 389,000 (+38,000/-60,000)

--------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 2.0/2,590,000

Tuesday: 1.9/2,589,000

Wednesday: 1.8/2,393,000

Thursday: 1.8/2,442,000

Friday: 1.8/2,401,000

ATWT

Monday: 1.8/2,643,000

Tuesday: 1.7/2,374,000

Wednesday: 1.7/2,253,000

Thursday: 1.8/2,344,000

Friday: 1.7/2,269,000

B&B

Monday: 2.5/3,454,000

Tuesday: 2.4/3,362,000

Wednesday: 2.4/3,119,000

Thursday: 2.3/3,092,000

Friday: 2.4/3,283,000

DAYS

Monday: 1.9/2,739,000

Tuesday: 1.8/2,552,000

Wednesday: 1.9/2,700,000

Thursday: 1.9/2,601,000

Friday: 1.7/2,400,000

GH

Monday: 2.0/2,736,000

Tuesday: 2.2/3,086,000

Wednesday: 1.9/2,646,000

Thursday: 2.0/2,668,000

Friday: 1.7/2,395,000

GL

Monday: 1.6/2,331,000

Tuesday: 1.5/2,191,000

Wednesday: 1.5/2,013,000

Thursday: 1.4/1,918,000

Friday: 1.4/1,944,000

OLTL

Monday: 1.9/2,640,000

Tuesday: 2.0/2,855,000

Wednesday: 1.8/2,471,000

Thursday: 1.8/2,468,000

Friday: 1.7/2,365,000

Y&R

Monday: 3.7/5,113,000

Tuesday: 3.7/5,062,000

Wednesday: 3.7/4,968,000

Thursday: 3.4/4,776,000

Friday: 3.5/4,758,000

----------------------

For the SEASON September 22, 2008 through July 26, 2009

HH

1. Y&R 3.7

2. B&B 2.6

3. DAYS 2.2

4. GH 2.1

5. AMC 2.0

5. OLTL 2.0

7. ATWT 1.9

8. GL 1.6

Women 18-49 Rating

1. Y&R 1.8

2. DAYS 1.5

2. GH 1.5

4. B&B 1.2

4. AMC 1.2

4. OLTL 1.2

7. ATWT 1.0

8. GL 0.8

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My predictions for week of July 20-24, 2009:

RANK/SHOW/HH/SHARE/+-LAST WEEK/+-LAST YEAR

1-Y&R 3.5/11 (+.1/-.2)

2-B&B 2.5/7 (+.2/-.2)

3-DAYS 1.9/6 (+.1/+.1)

4-OLTL 1.8/6 (SAME/-.2)

4-AMC 1.8/6 (SAME/-.2)

4-GH 1.8/6 (SAME/-.4)

7-ATWT 1.7/5 (+.1/-.2)

8-GL 1.6/5 (+.2/-.1)

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It'll be interesting to see. On one hand I hope all creatively-bad soaps get bad ratings so someone might do something about it, but then it just makes things worse because it drives the soaps deeper in despair and ultimately cancellation.

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Great numbers for GH and Y&R this week.

That's what I was hearing last week. Seems the dailies were good for the show. Credit is going to the Car Crash. People need to know that when a show promotes something and the ratings go up or down, that arc that got the promo is credited.

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