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On 1/1/2024 at 2:29 AM, Paul Raven said:

Dallas 3.4 10 51.7 92

Dynasty 3.4 10 48.7 47 

Knots Landing 3.3 10 12.5 20 

Interesting how similar these numbers are, yet if I read this right, Knots had 12.5% coverage yet had pretty much the same numbers as Dynasty and Dallas which both had around 50%? Makes you wonder if Knots could've done better than both of them with more coverage, but maybe these just overperformed in some and bombed in others.

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1 hour ago, te. said:

Interesting how similar these numbers are, yet if I read this right, Knots had 12.5% coverage yet had pretty much the same numbers as Dynasty and Dallas which both had around 50%? Makes you wonder if Knots could've done better than both of them with more coverage, but maybe these just overperformed in some and bombed in others.

I guess a lot depended on timeslots. Some stations might show Knots at 4pm and others  late night. It's not as straightforward as network.

I remember seeing in Variety Lorimar placing ads to tout KL for example, and cherry picking markets where the show was doing well, whereas actual ratings reports painted a different picture.

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On 12/31/2023 at 6:38 PM, Paul Raven said:

 Show/Number of markets/rating/share/ coverage as %

November 86

Do you have Dallas, Dynasty, Knots Landing syndicated ratings for this time? It would be interesting to see how they fared in comparison to early Oprah.

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MAY 1980 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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e7187bcae6c6d336a49fd50fb08ed10aaec7ae1f
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NOVEMBER 1980 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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9534303fbbc015913f1f17aba4ef0ecd4ab99c66
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1efb348c7f3f903b9ebe98cff6737a3c5e0766d5
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Very interesting to see how the total viewers differs from the actual Nielsen ratings. Makes me wonder how the charts year-to-year would look if they just showed total viewers; would there be the same drastic drop-off over the decades pre-00s?

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10 hours ago, te. said:

Very interesting to see how the total viewers differs from the actual Nielsen ratings. Makes me wonder how the charts year-to-year would look if they just showed total viewers; would there be the same drastic drop-off over the decades pre-00s?

I thought the same thing; would be awesome to see those types of comparison charts.

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MAY 1981 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:

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dec5aa46f15e93598d055bd30d655587a39d02d4
5ac57eceef5b28e30bcda2f02991f0cc0ae91c84

NOVEMBER 1981 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:

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adef9a4cfc717f96ae156d3c04258eaab8b777d1
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6e11d4d9f3d10fa9599f97442b1d6c2c9431ff16
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MAY 1982 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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NOVEMBER 1982 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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MAY 1983 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:

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d1897ff29078f893b43ff79e9abac5a2877be6ac
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28befd8b5b4e0a262d5bb5751d00f239c6a03cf9
4a77e12e71a2ee7decff42c576837a082d0a9682

NOVEMBER 1983 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:

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30a349f33144bf7a548a10651386958d41649e8a
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MAY 1984 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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NOVEMBER 1984 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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8b0d7defa6366789e6426c9b35007848353c9163
26fe3ccbe4e8c0594df7e3a3ced26f634fffb2fb
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ABC lost ground 11-12 once Love Boat reruns were out of the schedule. It seemed the perfect show for that slot, familiar light and easy and it filled up the whole hour. Benson/Loving didn't have the same appeal.

I wonder if Fantasy Island was ever considered for daytime showing? I guess as it was more dramatic it was felt it wasn't suitable for mornings.

That gave NBC some leverage with Wheel of Fortune/Dream House which I think got some of their best ratings in years in that slot.

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Some further context

July 4-8 83

CBS 7.0 6.3 1 yr ago

ABC 6.5 down from 7.7 1 yr ago

NBC 5.0 up from 3.9 1 yr ago

TPIR  9.4/36 NBC  Dream House 20 share - first  time NBC beat ABC at 11.30 in almost 7 yrs, showing how Loving had damaged the schedule. Family Feud at midday had also declined due to a weaker lead-in.

A pity NBC daytime couldn't have built on that renewed success.

 

 

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MAY 1985 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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6862070260eca7aa485ab82018aae03488e3fd69
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NOVEMBER 1985 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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MAY 1986 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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NOVEMBER 1986 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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ca8ec4ea680b7133c31c939f0fb855cce3824dd2
4cf5b81093f26a8e0ea4328a74c3a102a477386e
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No wonder they cancelled Search For Tomorrow and moved up Scrabble - that show was low-key killing it in its slot!

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4 hours ago, te. said:

No wonder they cancelled Search For Tomorrow and moved up Scrabble - that show was low-key killing it in its slot!

New game show Wordplay replaced Search for Tomorrow at 12:30 pm and its run was December 29, 1986 to September 4, 1987.

NBC moved Scrabble to 12:30 pm on September 7, 1987, where it remained until March 24, 1989. 

Scrabble probably was a better lead in for Days than Search for Tomorrow, Wordplay, and Generations were, but I think it's safe to say that Y&R was clobbering it.

Edited by kalbir

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MAY 1987 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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ca35cb0d30c2f3fb6d9b8823a8456423c102f443
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NOVEMBER 1987 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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aae945d16bbe17b9828fa3084035a2694377c058
c63d0cdda4ba99649fbc75ab8a3e1aec03d6143c
 
MAY 1988 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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NOVEMBER 1988 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
ad338e126bf21cf32592e40c36bc73d996827861
7aed5c8e24c581f736cf8bc6d96dec3b25873020
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37b9980e15e3940404c2b829ef218081c010fd4f
ee7d697cf15fb9411e5ea313bc2fb48ef46df1fe
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MAY 1989 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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ee5e5ad9155eff369bc316f372182c03c92e918e
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22c3bef5b1230c3510cf321bc6a76869be72240d
a5e3128053d16f2ea4215e066494b4e311961576
 
NOVEMBER 1989 SWEEPS WEEK CHARTS: MONDAY-FRIDAY & SATURDAY EARLY MORNING & DAYTIME:
 
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63a449a6e0ea3fbc0dc811cebfdd807c8026ffe6
bec3cb77f128d2d6a1d7192e1ff499ba2e68708a
 
Continued in the 1990's thread.

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