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April 14-18, 2008


Toups

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Numbers are based on Live+Same Day ratings

Ratings for the week April 14-18, 2008

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 5,139,000 (+52,000/-324,000)

2. B&B 3,638,000 (-30,000/-222,000)

3. ATWT 2,938,000 (+123,000/-72,000)

4. GH 2,820,000 (-198,000/-449,000)

5. DAYS 2,722,000 (+70,000/+280,000)

6. GL 2,428,000 (-17,000/-198,000)

7. AMC 2,408,000 (-147,000/-710,000) <------ new low

8. OLTL 2,342,000 (-144,000/-681,000) <----- new low

HH

1. Y&R 3.8/14 (same/-.3) <------- ties low rating

2. B&B 2.7/10 (same/-.2)

3. ATWT 2.2/8 (+.1/-.1)

3. GH 2.2/7 (-.1/-.3)

5. DAYS 2.0/7 (same/+.1)

6. AMC 1.9/7 (-.1/-.5) <--------- ties low rating

6. OLTL 1.9/7 (-.1/-.5) <-------- ties low rating

8. GL 1.8/6 (same/-.2)

Women 18-49 Viewers

1. Y&R 1,122,000 (-51,000/-114,000)

2. GH 1,002,000 (-111,000/-118,000)

3. DAYS 950,000 (+34,000/+160,000)

4. B&B 844,000 (-50,000/-21,000)

5. OLTL 841,000 (-21,000/-147,000)

6. ATWT 827,000 (+12,000/+63,000)

7. AMC 793,000 (-60,000/-152,000)

8. GL 715,000 (-61,000/+13,000)

Women 18-49 Rating

1. Y&R 1.7/12 (-.1/-.2) <------- ties low rating

2. GH 1.5/10 (-.2/-.2)

3. DAYS 1.4/9 (same/+.2)

4. ATWT 1.3/8 (+.1/+.1)

4. OLTL 1.3/8 (same/-.2)

4. B&B 1.3/8 (-.1/same)

7. AMC 1.2/8 (-.1/-.2)

8. GL 1.1/7 (-.1/same)

Girls 12-17 Viewers

1. DAYS 46,000 (+9,000/+15,000)

2. GH 41,000 (+9,000/-3,000)

3. GL 35,000 (+5,000/+13,000)

4. ATWT 29,000 (+6,000/+1,000)

5. AMC 24,000 (+10,000/+6,000)

6. OLTL 22,000 (+5,000/-4,000)

7. Y&R 21,000 (-2,000/-24,000)

8. B&B 17,000 (-10,000/-5,000)

Women 18-34 Rating

1. GH 1.1/7 (same/-.2)

2. DAYS 1.0/7 (same/-.1)

2. Y&R 1.0/7 (+.1/-.1)

4. OLTL 0.9/6 (+.1/-.2)

5. B&B 0.8/5 (+.1/+.1)

6. ATWT 0.7/5 (+.1/+.1)

6. AMC 0.7/4 (same/-.3)

8. GL 0.5/3 (same/-.2)

Men 18+ Viewers

1. Y&R 1,252,000 (-48,000/-93,000)

2. B&B 834,000 (-27,000/-32,000)

3. ATWT 636,000 (+9,000/-7,000)

4. DAYS 593,000 (+39,000/+114,000)

5. GL 514,000 (+9,000/-42,000)

6. GH 488,000 (-58,000/-72,000)

7. AMC 479,000 (-32,000/-159,000)

8. OLTL 432,000 (-11,000/-117,000)

----------------------------------------

Day-To-Day Ratings - HH/Total Viewers

AMC

Monday: 2.0/2,614,000

Tuesday: 2.1/2,487,000

Wednesday: 2.0/2,440,000

Thursday: 1.9/2,441,000

Friday: 1.7/2,058,000

ATWT

Monday: 2.3/3,180,000

Tuesday: 2.2/3,094,000

Wednesday: 2.2/2,833,000

Thursday: 2.1/2,748,000

Friday: 2.1/2,834,000

B&B

Monday: 2.8/4,008,000

Tuesday: 2.8/3,862,000

Wednesday: 2.8/3,577,000

Thursday: 2.5/3,278,000

Friday: 2.6/3,467,000

DAYS

Monday: 2.0/2,756,000

Tuesday: 2.0/2,805,000

Wednesday: 1.9/2,679,000

Thursday: 2.0/2,644,000

Friday: 2.1/2,729,000

GH

Monday: 2.2/2,959,000

Tuesday: 2.2/2,889,000

Wednesday: 2.2/2,770,000

Thursday: 2.1/2,874,000

Friday: 2.1/2,607,000

GL

Monday: 1.8/2,556,000

Tuesday: 1.8/2,448,000

Wednesday: 1.8/2,305,000

Thursday: 1.7/2,325,000

Friday: 1.7/2,505,000

OLTL

Monday: 2.0/2,494,000

Tuesday: 2.0/2,472,000

Wednesday: 1.9/2,340,000

Thursday: 1.8/2,294,000

Friday: 1.8/2,135,000

Y&R

Monday: 4.0/5,666,000

Tuesday: 3.9/5,207,000

Wednesday: 3.7/4,901,000

Thursday: 3.7/4,951,000

Friday: 3.6/4,971,000

----------------------

For the SEASON September 24, 2007 through April 20, 2008

HH

1. Y&R 4.1

2. B&B 2.9

3. GH 2.4

4. ATWT 2.3

5. OLTL 2.1

5. AMC 2.1

5. DAYS 2.1

8. GL 1.9

Women 18-49 Rating

1. Y&R 1.9

2. GH 1.7

3. DAYS 1.5

4. OLTL 1.4

4. B&B 1.4

6. ATWT 1.3

6. AMC 1.3

8. GL 1.2

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Since most the ratings from the non-serial syndication (talk shows, court shows, and etc.) and wrestling tv shows were down across the board last week, I predict the soap numbers will either stay the same or go down so much so to record lows.

Things don’t look good for any of the soaps (or the rest of daytime for that matter) leading into May sweeps.

The question remains is how bad is soaps ratings are going to be during May sweeps and the upcoming summer months?

As I keep saying, all that I hope for is the soap writers, the EPs, and the daytime industry itself get off their asses and make soaps for the 2008 era and not for the 70s-90s era for today viewers or they’ll be out of a job sooner than later.

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Agreed. I was watching Days episodes from 1985 on YouTube and thinking, "Wow, this was really modern." Some of the scenes looked more like an action movie, and the music was dynamic '80s rock. Now it's all quaint and old-fashioned in comparison...

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Time for the weekly foot tapping and nervous idle pre-ratings chatter.

That's my favorite part since the ratings tend to be on the depressing side.

I'm hoping for an AMC bump (crosses fingers *please*please*please*) because the show has actually gotten pretty good if you subtract the stupid 6 plot point. Let each couple have their own story (like say Ryan rebuilding his marriage because I'm enjoying Ryan and Annie together or Zendall dealing with the fall out from the 5MS, or "Five Minute Stand" - thanks Kate from Eye on Soaps) and it's all good.

Still loving Jessie and Angie and I sorta like Uncle Rob...or love to hate Uncle Rob. AMC got two good lover to haters with Rob and Ritchie. What's with all the bad guys starting with R????? :D

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And while there are people hoping for an AMC increase, I'm like the little person who kind of hopes that GL jumps just a tad notch because the recent ratings for GL have been extremely horrible. True, the show sucks and wish that there would be some kind of regime change to happen for this show, but these ratings for GL are so sad to look at. And with former Guiding Light actress Nicollette Goulet who just recently died due to her battle with breast cancer and looking at some old Guiding Light video clips on YouTube when she played Meredith Reade, I was just saddened to see the passion the show had as a whole back then. And it's gone now... it's just... so sad. *sniffs* :(

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[ I was just saddened to see the passion the show had as a whole back then. And it's gone now... it's just... so sad. *sniffs*]

It's hard to muster up passion when there's no money supporting you...no money for writers, sets, actors...yet they keep soldiering on (same with ATWT). I have to give them all credit for trying so hard under such dire circumstances.

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