SOAPnet, Sony Extend Days of Our Lives Deal

[DaytimeFan]

You wouldn't be able to. ABC/SoapNet only wants viewers that watch their shows the whole way through. DVR is not what they're interested in. With online streaming, they force the advertisement. It's embedded, it's there and there isn't a damn thing you can do about it but watch.

[DavidsMuse]

If that's the case, then I'm back to my pre-2000 bootleg network of friends when I'm preempted! I will save on my cable bill though!

[MarkH]

Really? Really?

I like the online streams because the number of commercials is very, very small.

As for archiving, it seems to me there has to be some kind of "video card capture"...either in existence, or doable. Isn't there?

[jcar03]

CBS shows new shows, including Y&R, on youtube as well. That is how I have been watching Y&R because their player over a CBS is annoying.

[brimike]

True, but Days was (still is?) on iTunes, and those episodes (while not free) are archived.

[Y&RWorldTurner]

Surely the few ads they'd run during streaming on SoapNet's site would provide extra revenue for both SoapNet and the show itself though.

[brimike]

There's an eternal debate about this that Madison Avenue has yet to step forward and answer. The rumor is that when ads are streamed online, the advertisers pay ONE FLAT FEE for their ad to air during a period (sometimes 24 hours, sometimes one week), as many times as it is streamed. And it just costs them one flat payment. So technically, they don't make more money on a show that's watched more online than a show that's watched less. It's the same amount of money.

Of course, nobody seems to be able to step forward and say "These are the rules" because I suspect everyone has different contracts. But yeah - the extra revenue would be one flat fee, as opposed to "This show is streamed online three times more than this other show, so we can charge three times more for ad time" They still haven't figure out that production model, as there is no Nielsen marketing research for streaming video yet.

I'm telling you, these people are so far behind the times in trying to figure out how to make money on the web, it's terrifying.

[Y&RWorldTurner]

http://www.hollywoodreporter.com/hr/conten...8dbd6c30ce6dfdc