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Numbers are based on Live+Same Day ratings

Ratings for the week September 17-21, 2007

(Compared to Last Week/Compared to Last Year)

Total Viewers

1. Y&R 5,539,000 (+77,000/-31,000)

2. B&B 3,689,000 (+16,000/-374,000)

3. GH 3,383,000 (+17,000/+238,000)

4. OLTL 3,059,000 (+63,000/+7,000)

5. ATWT 2,997,000 (+24,000/-186,000)

6. AMC 2,802,000 (+10,000/-188,000)

7. GL 2,602,000 (+26,000/-166,000)

8. DAYS 2,312,000 (-141,000/-864,000)

HH

1. Y&R 4.1/15 (+.1/-.2)

2. B&B 2.8/10 (same/-.3)

3. GH 2.6/8 (+.1/+.1)

4. OLTL 2.4/8 (+.1/same)

5. ATWT 2.2/8 (same/-.3)

5. AMC 2.2/8 (same/-.2) <------- ties low rating

7. GL 1.9/6 (-.1/-.3)

8. DAYS 1.8/6 (-.1/-.7) <-------- ties low rating

Women 18-49 Viewers

1. GH 1,161,000 (+42,000/-6,000)

2. Y&R 1,133,000 (-40,000/-325,000)

3. OLTL 999,000 (-14,000/-96,000)

4. AMC 915,000 (+14,000/-129,000)

5. B&B 836,000 (+26,000/-108,000)

6. DAYS 827,000 (-42,000/-342,000)

7. ATWT 776,000 (+59,000/-44,000)

8. GL 727,000 (+44,000/-15,000)

Women 18-49 Rating

1. GH 1.8/11 (+.1/same)

2. Y&R 1.7/12 (-.1/-.5) <------- ties low rating

3. OLTL 1.5/10 (same/-.2)

4. AMC 1.4/9 (same/-.2)

5. B&B 1.3/8 (+.1/-.1)

5. DAYS 1.3/8 (same/-.5)

7. ATWT 1.2/8 (+.1/same)

8. GL 1.1/7 (+.1/same)

Girls 12-17 Viewers

1. Y&R 68,000 (+6,000/+27,000)

2. GH 35,000 (-8,000/-7,000)

3. GL 25,000 (+5,000/+12,000)

4. OLTL 23,000 (-3,000/-1,000)

4. AMC 23,000 (+7,000/+3,000)

6. B&B 20,000 (-3,000/-11,000)

7. DAYS 18,000 (same/-28,000)

8. ATWT 17,000 (-5,000/-8,000)

Women 18-34 Rating

1. GH 1.2/8 (same/-.2)

2. Y&R 1.1/8 (+.2/-.5)

2. DAYS 1.1/7 (same/-.7)

4. OLTL 1.0/7 (-.1/-.3)

5. AMC 0.9/6 (-.1/-.3)

6. ATWT 0.8/5 (+.1/-.1)

6. B&B 0.8/5 (+.2/same)

6. GL 0.8/5 (+.2/-.1)

Men 18+ Viewers

1. Y&R 1,423,000 (+18,000/+170,000)

2. B&B 874,000 (-16,000/-78,000)

3. GH 710,000 (+2,000/+244,000)

4. OLTL 674,000 (+62,000/+205,000)

5. ATWT 628,000 (-52,000/-66,000)

6. AMC 586,000 (+10,000/+28,000)

7. GL 550,000 (-14,000/-45,000)

8. DAYS 426,000 (-72,000/-227,000)

-------------------------------------

Day-To-Day HH Ratings - HH/Total Viewers

AMC

Monday: 2.2/2,885,000

Tuesday: 2.2/2,788,000

Wednesday: 2.3/2,918,000

Thursday: 2.1/2,775,000

Friday: 2.2/2,643,000

ATWT

Monday: 2.2/2,905,000

Tuesday: 2.2/3,052,000

Wednesday: 2.3/2,931,000

Thursday: 2.3/3,119,000

Friday: 2.2/2,978,000

B&B

Monday: 2.8/3,748,000

Tuesday: 2.7/3,569,000

Wednesday: 2.8/3,603,000

Thursday: 2.9/3,859,000

Friday: 2.7/3,664,000

DAYS

Monday: 1.8/2,288,000

Tuesday: 1.9/2,317,000

Wednesday: 1.9/2,435,000

Thursday: 1.7/2,270,000

Friday: 1.7/2,249,000

GH

Monday: 2.6/3,565,000

Tuesday: 2.4/3,170,000

Wednesday: 2.7/3,598,000

Thursday: 2.6/3,311,000

Friday: 2.5/3,271,000

GL

Monday: 2.0/2,628,000

Tuesday: 1.9/2,799,000

Wednesday: 1.8/2,420,000

Thursday: 2.0/2,759,000

Friday: 1.8/2,444,000

OLTL

Monday: 2.4/3,122,000

Tuesday: 2.3/2,973,000

Wednesday: 2.4/3,195,000

Thursday: 2.4/3,058,000

Friday: 2.3/2,946,000

Y&R

Monday: 4.1/5,348,000

Tuesday: 4.1/5,407,000

Wednesday: 4.2/5,652,000

Thursday: 4.1/5,615,000

Friday: 4.0/5,676,00

----------------------

For the SEASON September 18, 2006 through September 23, 2007

HH

1. Y&R 4.2

2. B&B 3.0

3. GH 2.7

4. AMC 2.4

4. OLTL 2.4

6. ATWT 2.3

6. DAYS 2.3

8. GL 2.1

9. PSNS 1.5

Women 18-49 Rating

1. Y&R 2.0

2. GH 1.9

3. DAYS 1.6

3. OLTL 1.6

5. AMC 1.5

6. B&B 1.3

7. PSNS 1.2

7. ATWT 1.2

7. GL 1.2

Edited October 1, 200718 yr by Toups

I wouldn't be so angry if I felt that TPTB at DAYS were making any realistic effort to try and save the show. Let's be honest, what they want is to afford a cheaper show geared at a younger audience, it's just a matter of "training" us to not care about the vets any more. It doesn't work, accept it! These people do not care to see it even go out in style. Either that or they are outrageously stupid, more so than I am comfortable believing. The stories are so lazily executed, I have to believe that it's more a matter of them thinking they can get away with it because the audience doesn't expect much anyway*. And that just makes me angry at the way the entire last fifteen years have gone, with an erosion of characterization and depth and emotional intelligence in the storylines.

Sigh, another thoroughly depressing Thursday. I need to go chuck something.

* And that's why I'm so critical about quality, if nobody demands better we'll never be given any better. But then I suppose I'm naive thinking anyone listens anyway.

HORRIBLE! DAYS is in horrible standings! 1.8! I think those ratings proves that the show sucks!

AMC still at a 2.2. B&E need to do something quick!

I think the soaps have improved since the early part of the decade when it comes to listening to what the fans want.... In desperation daytime has finally become a little less conservative. And yet, this past year has been one of the worst years ratings-wise in history.

Why? Is it possible that the networks were right and we were all wrong? Not trying to state anything here, just planting a seed for discussion... I personally don't like Hogan's writing, but DAYS was worse under Tom Langan and didn't see anything near this kind of erosion. Why now and not earlier? What has changed?

And AMC may still be in the ratings basement, but B&E are doing a good job IMO of slowly rebuilding the show. McTavish had years to screw up the show and you can't go back in a day, as DAYS has demonstrated numerous times. Quick fixes don't work.

Edited September 27, 200718 yr by juppiter

Why? Is it possible that the networks were right and we were all wrong? Not trying to state anything here, just planting a seed for discussion... I personally don't like Hogan's writing, but DAYS was worse under Tom Langan and didn't see anything near this kind of erosion. Why now and not earlier? What has changed?

I could kiss you for saying this. I completely agree. We all want to point fingers at the shows individually. How this character is being played too much, or these other characters are on the backburner. But you're so right... Days has been in MUCH worse shape before, and the audience watched. Maybe there just is no audience anymore. And the audience it has relies on DVR's and SoapNet. All shows keep experiencing .1 bumps up and down, but five years from now, will all shows be in the 1.5 area, with Y&R at #1 with a 2.9?

Edited September 27, 200718 yr by brimike

I was hoping ATWT would go up .1. But I am glad they held steady. Monday and Tuesday's show were ok. Wednesday, Thursday and Friday were the better shows of that week. And Luke and Noah were on Wednesday and Thursday's show. The higher rated ones. I am also glad ATWT didnt get those 2.0 or lower. Next week I am going out on a limb and saying they will go up to at least a 2.3.

Ouch for Days...two 1.7's???

And it looks like ATWT will remain at #5 in Total Viewers.

Edited September 27, 200718 yr by Soapsuds

Seems like Days is doing ok considering they are now competing with not two but THREE soaps in some markets including Passions on DirecTV. Not every Days fans who had to make a choice was going to stick with it. Some will watch OLTL, ATWT or Passions. Maybe some home viewers don't want to record a soap so they had to make a choice in that timeslot.

Ouch for Days...two 1.7's???

Sounds like the great all mighty Hogan just ain't getting it done. He's a one trick pony just like JP is, they are both hacks and they both need to go.

ATWT

Monday 2.2

Tuesday 2.2

Wednesday 2.3

Thursday 2.3

Friday 2.2

I also noticed that this week's numbers are exactly the same as last week's numbers. Could the ATWT audience be paying attention when Luke and Noah appear? So they can watch. I am referring more to this week than last week.

ATWT remains steady. The luke and Noah story and the "Carly is dying" are very good s/l overall and are attracting new viewers.

Edited September 27, 200718 yr by mamasita

I'm beginning to fear that too many fans have left and are just never coming back. I'm afraid that too many people just don't trust "Days" anymore.

The actors are there, and the characters are there. Ed Scott is there. But the show is "stuck," and we're running out of time. All the sand has almost run out of the hourglass.

Is it too late to "save DAYS" this time???

Is it too late to "save DAYS" this time???

I think it was too late the minute that idiot whatever his name is said that DAYS was gone in 2009, that is when the ratings starting tanking bigtime, sure alot of it is that Hogan is not that good, but that comment was pretty much when it started taking the bigger hits ratings wise. Who is going to watch a show no matter how good, if they know it is going off the air in a few years. And yes I know alot of fans are still diehard DAYS fans which is fine, but alot of people might have heard that comment and not looked back. Even if Ed Scott is on the team now, that is not going to matter to those people that heard the NBC person say the show is gone in a few years, why should they bother coming back for a few short years of shows?

I think it was too late the minute that idiot whatever his name is said that DAYS was gone in 2009, that is when the ratings starting tanking bigtime, sure alot of it is that Hogan is not that good, but that comment was pretty much when it started taking the bigger hits ratings wise. Who is going to watch a show no matter how good, if they know it is going off the air in a few years. And yes I know alot of fans are still diehard DAYS fans which is fine, but alot of people might have heard that comment and not looked back. Even if Ed Scott is on the team now, that is not going to matter to those people that heard the NBC person say the show is gone in a few years, why should they bother coming back for a few short years of shows?

Great post - ITA!!

I can't believe DAYS is last for the second week in a row.... It was only 10 years ago that DAYS was ALWAYS third in the ratings, and that was when there were 11 soaps

...and DAYS wasn't the only soap on NBC then.

It's also good to see OLTL up again. That show has yet to disappoint me. My wish is to see it beat GH in households and/or total viewers.

As for GL, the show is getting exactly what it deserves, and I am now thinking that it won't hurt that much to see it last. In order for me to watch one episode of GL I have to throw out all my years of viewing the show and digest the storylines DK is writing for most of the cast. The destruction of many of my favorite characters is my number one pet peeve with the show right now. The propping of the oh so good Coopers is my second pet peeve. DK and EW should have been given the pink slip ages ago.

WOW surprised at all the comments for Days. I think it is getting some what better, But even I think Days is a done deal. No saops these days gain .2 or even.3 and maintains it. I don't understand why Hogan hasn't been fired yet. But Like everyone says, the fact that GL can beat Days and it's shown at different times all over and hell not even at all in some markets, is a VERY sad day for Days. What producer would let his own show tank so far so fast not not do nothing about it

I think the soaps have improved since the early part of the decade when it comes to listening to what the fans want.... In desperation daytime has finally become a little less conservative. And yet, this past year has been one of the worst years ratings-wise in history.

Why? Is it possible that the networks were right and we were all wrong? Not trying to state anything here, just planting a seed for discussion... I personally don't like Hogan's writing, but DAYS was worse under Tom Langan and didn't see anything near this kind of erosion. Why now and not earlier? What has changed?

And AMC may still be in the ratings basement, but B&E are doing a good job IMO of slowly rebuilding the show. McTavish had years to screw up the show and you can't go back in a day, as DAYS has demonstrated numerous times. Quick fixes don't work.

I think at that time, the vets were featured more heavily than they are now. The teens that were on at that time were all over the place, but lord were they easier to swaller than the younger set we have now, IMO. Langan's time was awfully boring and stale for my taste, but looking back on it in comparison, it is eons more recognizable than the show i'm looking at now. I actually felt more of an incentive to watch back then. Marlena, John, the *penthouse*, Hope, Bo...it just needed to be written much better than it was, but the foundation was definitely there. With that said, I hate seeing DAYS freefall this way. Kudos to ATWT for holding steady, though. Now, that show is seriously on FIYAH right now