ATWT Final Weeks Ratings vs GL

[RavenWhitney]

Third number in each category is ATWT rating in comparable week in 2010. Here's for the last three weeks..will be interesting to see the comparison through the end.

Ratings for the week August 3-7, 2009 and ATWT ratings for this week in 2010

Total Viewers

7. ATWT 2,226,000 (-58,000/-401,000)

8. GL 1,995,000 (-8,000/-308,000)

7. ATWT 2,304,000 (+16,000/+78,000)

HH

7. ATWT 1.6/5 (-.1/-.3) <-------- ties low rating (Last time: July 13-17, 2009)

8. GL 1.5/5 (same/-.1

7. ATWT 1.6/5

Women 18-49 Viewers

7. ATWT 532,000 (-36,000/-106,000)

8. GL 436,000 (-51,000/-154,000)

7. ATWT 535,000 (-16,000/+3,000)

Women 18-49 Rating

7. ATWT 0.8/5 (-.1/-.2)

8. GL 0.7/4 (same/-.2)

ATWT 0.8/5 (same/same)

Girls 12-17 Viewers

7. ATWT 17,000 (-4,000/same)

8. GL 13,000 (+1,000/-7,000)

3. ATWT 48,000 (-2,000/+31,000)

Women 18-34 Rating

7. ATWT 0.4/5 (-.1/-.1)

7. GL 0.4/4 (same/same)

7. ATWT 0.5/3 (-.1/+.1)

Men 18+ Viewers

5. ATWT 398,000 (-15,000/-140,000)

7. GL 382,000 (+12,000/-80,000)

7. ATWT 371,000 (-4,000/-27,000)

Ratings for the week August 10-14, 2009

Total Viewers

7. ATWT 2,299,000 (+73,000/-237,000)

8. GL 1,930,000 (-65,000/-304,000)

HH

7. ATWT 1.7/5 (+.1/-.1)

8. GL 1.4/4 (-.1/-.2)

Women 18-49 Viewers

7. ATWT 560,000 (+28,000/-57,000)

8. GL 448,000 (+12,000/-129,000

Women 18-49 Rating

7. ATWT 0.8/5 (same/-.1)

8. GL 0.7/4 (same/-.2)

Girls 12-17 Viewers

7. ATWT 13,000 (-4,000/-40,000)

8. GL 9,000 (-4,000/-37,000)

Women 18-34 Rating

7. ATWT 0.6/4 (+.2/+.1)

8. GL 0.4/3 (same/same)

Men 18+ Viewers

7. ATWT 368,000 (-30,000/-154,000)

8. GL 340,000 (-42,000/-122,000)

Ratings for the week August 17-21, 2009 and ATWT ratings for this week in 2010

Total Viewers

6. ATWT 2,323,000 (+24,000/-131,000)

8. GL 2,052,000 (+122,000/-22,000)

6. ATWT 2,452,000 (+148,000/+153,000)

HH

6. ATWT 1.7/5 (same/-.1)

8. GL 1.5/5 (+.1/same)

6. ATWT 1.7/5 (+.1/same)

Women 18-49 Viewers

7. ATWT 498,000 (-62,000/-121,000)

8. GL 449,000 (+1,000/-113,000)

7. ATWT 564,000 (+29,000/+4,000)

Women 18-49 Rating

7. ATWT 0.8/5 (same/-.1)

8. GL 0.7/4 (same/-.2)

6. ATWT 0.9/6 (+.1/+.1)

Girls 12-17 Viewers

7. ATWT 18,000 (+5,000/-19,000)

8. GL 4,000 (-5,000/-24,000)

3. ATWT 38,000 (-10,000/+25,000

Women 18-34 Rating

7. ATWT 0.4/3 (-.2/-.1)

7. GL 0.4/3 (same/+.1)

7. ATWT 0.5/3 (same/-.1)

Men 18+ Viewers

5. ATWT 438,000 (+70,000/-97,000)

7. GL 422,000 (+82,000/-20,000)

6. ATWT 435,000 (+64,000/+67,000)

Ratings for the week August 17-21, 2009 and ATWT ratings for this week in 2010

Total Viewers

6. ATWT 2,323,000 (+24,000/-131,000)

8. GL 2,052,000 (+122,000/-22,000)

5. ATWT 2,484,000 (+32,000/+161,000)

HH

6. ATWT 1.7/5 (same/-.1)

8. GL 1.5/5 (+.1/same)

6. ATWT 1.7/6 (same/same)

Women 18-49 Viewers

7. ATWT 498,000 (-62,000/-121,000)

8. GL 449,000 (+1,000/-113,000)

7. ATWT 553,000 (-11,000/+55,000)

Women 18-49 Rating

7. ATWT 0.8/5 (same/-.1)

8. GL 0.7/4 (same/-.2)

7. ATWT 0.8/5 (-.1/same)

Girls 12-17 Viewers

7. ATWT 18,000 (+5,000/-19,000)

8. GL 4,000 (-5,000/-24,000)

2. ATWT 56,000 (+18,000/+38,000)

Women 18-34 Rating

7. ATWT 0.4/3 (-.2/-.1)

7. GL 0.4/3 (same/+.1)

4. ATWT 0.6/4 (+.1/+.2)

Men 18+ Viewers

5. ATWT 438,000 (+70,000/-97,000)

7. GL 422,000 (+82,000/-20,000)

6. ATWT 454,000 (+19,000/+16,000)

[Max]

Thank you for posting this. Really, what this data proves is that ATWT in 2010 is considerably stronger than GL was in 2009. And, while I always thought that ATWT's cancellaton wasn't too far off in the future, I still am very surprised that it outlasted GL by only a year.

I'm also surprised that ATWT was cancelled before OLTL, even though OLTL is network owned whereas ATWT is not. That's due to the followng three reasons: First, ATWT has huge name recongnition whereas OLTL has very little. Second, ATWT had a far greater impact on the genre than did OLTL. (Sorry OLTL fans, but it's true.) And third, ATWT was the higher rated of the two soaps during most of the last 42 years (with the primary exception being the 1980's).

[dragonflies]

So did ATWT do better for the final week or did GL?

[P.J.]

GL had 9000 more viewers, and a bigger bump (+500k) for it's final week. They tied for rating at 1.9, and ATWT had a 7 share vs. GL's 6.

So I guess it depends on whether you consider a huge bump equals "better".

[Soapsuds]

And the reason GL got a huge bump is because they were do damn low....lol...they were close to getting a 1.4 in HHs. GL never competed well it's last year.