ARTICLE: Daytime Broadcast Ratings for the Week of October 30-November 3, 2023

[Errol]

During the week of October 30-November 3, 2023, most daytime broadcast shows saw an uptick in virtually every category with few exceptions. The CBS lineup saw season highs across the board among Total Viewers, including a season high for “The Talk” (1.351 million).

For the week, “The Price is Right” (3.812 million / 4.385 million) remained the most watched and highest-rated show, gaining an average of +137,000 viewers for both half hours compared to last week. “The View” (2.447 million) and “TODAY 3rd Hour” (2.074 million) were also up week-to-week, each gaining +140,000 viewers. “TODAY with Hoda & Jenna” (1.536 million) was close behind with an uptick of +139,000 over the week ago period.

Hitting a season high in Total Viewers, Women 18-49 and Women 25-54, “The Bold and the Beautiful” (2.868 million) gained the most viewers week-to-week among the three daytime broadcast dramas, up +77,000 viewers. In fact, the half-hour series also saw gains during the comparable week in 2021 and 2020 (+29,000 viewers and + 186,000 viewers, respectively). 

“The Young and the Restless” (3.185 million) was up +55,000 viewers and also hit a new season high among Total Viewers. The show beat its season previous high set during the fourth week of the season (week of October 16-20, 2023) by just +1,000 viewers (3.185 million vs. 3.184 million). Daytime’s most-watched drama series was up +59,000 viewers over its performance during the same week in 2020.

“General Hospital” (2.059) was the only daytime broadcast series to see week-to-week decreases, losing -17,000 viewers. While the show remains down compared to the same weeks over the last three years, the overall declines are minimal compared to other daytime broadcast shows. The show was flat year-to-year among Households (1.4 rating).

What follows is a breakdown of how the daytime broadcast shows performed during the week of October 30-November 3, 2023 in Women 18-49 Rating, Women 25-54 Rating, Households and Total Viewers, including a look at their comparable performance in 2022, 2021 and 2020, respectively. A closer look at the daytime soaps, including their daily performance breakdown in the demos, can be read here.

Week of October 30-November 3, 2023 Rankers

Women 18-49 Rating (Rounded)

Rank / Show / Network	This Week	Last Week	2022	2021	2020
1. The Price is Right 2 (CBS)	0.5	0.4	0.5	0.5	0.6
2.The Price is Right (CBS)	0.4	0.3	0.4	0.4	0.5
— The Young and the Restless (CBS)	0.4	0.3	0.4	0.4	0.4
— TODAY 3rd Hour (NBC)	0.4	0.4	0.3	0.4	0.7
5. The Bold and the Beautiful (CBS)	0.3	0.3	0.4	0.4	0.4
— TODAY with Hoda & Jenna (NBC)	0.3	0.3	0.3	0.3	0.4
— Let’s Make a Deal 2 (CBS)	0.3	0.3	0.3	0.3	0.4
— Let’s Make a Deal 1 (CBS)	0.3	0.2	0.3	0.3	0.4
— The View (ABC)	0.2	0.2	0.3	0.3	0.5
10. General Hospital (ABC)	0.2	0.3	0.3	0.3	0.4
— The Talk (CBS)	0.2	0.2	0.2	0.2	0.3
— NBC News Daily (NBC)	0.2	0.2	0.2	0.2*	0.3*
13. GMA3: What You Need to Know (ABC)	0.1	0.2	0.2	0.2	0.4

Source: Nielsen (Live+SD)

Women 18-49 Rating (Unrounded)*

Rank / Show / Network	This Week	Last Week	2022	2021	2020
1. The Price is Right 2 (CBS)	0.45	0.38	0.47	0.49	0.58
2. The Price is Right (CBS)	0.40	0.34	0.42	0.43	0.53
3. The Young and the Restless (CBS)	0.36	0.30	0.38	0.39	0.43
4. TODAY 3rd Hour (NBC)	0.35	0.35	0.33	0.36	0.65
5. The Bold and the Beautiful (CBS)	0.34	0.28	0.39	0.36	0.36
6. TODAY with Hoda & Jenna (NBC)	0.31	0.27	0.27	0.30	0.42
7. Let’s Make a Deal 2 (CBS)	0.30	0.25	0.31	0.31	0.39
8. Let’s Make a Deal 1 (CBS)	0.26	0.24	0.28	0.28	0.35
9. The View (ABC)	0.23	0.23	0.30	0.30	0.46
10. General Hospital (ABC)	0.21	0.25	0.34	0.29	0.38
11. The Talk (CBS)	0.20	0.16	0.19	0.21	0.26
12. NBC News Daily (NBC)	0.18	0.18	0.16	0.23*	0.31*
13. GMA3: What You Need to Know (ABC)	0.14	0.17	0.24	0.24	0.38

Source: Nielsen (Live+SD)

Women 25-54 Rating (Rounded)

Rank / Show / Network	This Week	Last Week	2022	2021	2020
1. The Price is Right 2 (CBS)	0.6	0.6	0.7	0.8	0.9
— The Price is Right (CBS)	0.6	0.5	0.6	0.7	0.8
3. The Young and the Restless (CBS)	0.5	0.5	0.6	0.7	0.7
— TODAY 3rd Hour (NBC)	0.5	0.5	0.5	0.6	0.9
— The Bold and the Beautiful (CBS)	0.5	0.5	0.6	0.6	0.6
6. Let’s Make a Deal 1 (CBS)	0.4	0.4	0.4	0.5	0.5
— TODAY with Hoda & Jenna (NBC)	0.4	0.4	0.4	0.5	0.6
— General Hospital (ABC)	0.4	0.4	0.6	0.5	0.6
— Let’s Make a Deal 2 (CBS)	0.4	0.4	0.5	0.5	0.6
— The View (ABC)	0.4	0.4	0.5	0.4	0.8
11. The Talk (CBS)	0.3	0.2	0.3	0.3	0.4
— NBC News Daily (NBC)	0.3	0.3	0.3	0.3*	0.5*
— GMA3: What You Need to Know (ABC)	0.3	0.3	0.3	0.4	0.6

Source: Nielsen (Live+SD)

Women 25-54 Rating (Unrounded)*

Rank / Show / Network	This Week	Last Week	2022	2021	2020
1. The Price is Right 2 (CBS)	0.62	0.57	0.71	0.76	0.87
2. The Price is Right (CBS)	0.56	0.53	0.64	0.66	0.81
3. The Young and the Restless (CBS)	0.52	0.47	0.64	0.68	0.72
4. TODAY 3rd Hour (NBC)	0.49	0.54	0.54	0.56	0.91
5. The Bold and the Beautiful (CBS)	0.47	0.45	0.64	0.60	0.64
6. Let’s Make a Deal 2 (CBS)	0.43	0.39	0.47	0.50	0.61
7. TODAY with Hoda & Jenna (NBC)	0.41	0.41	0.43	0.46	0.58
8. Let’s Make a Deal 1 (CBS)	0.38	0.35	0.43	0.45	0.54
— General Hospital (ABC)	0.38	0.41	0.57	0.52	0.60
10. The View (ABC)	0.37	0.37	0.47	0.43	0.75
11. The Talk (CBS)	0.29	0.24	0.31	0.33	0.42
12. NBC News Daily (NBC)	0.27	0.27	0.25	0.34*	0.46*
13. GMA3: What You Need to Know (ABC)	0.26	0.28	0.34	0.35	0.58

Source: Nielsen (Live+SD)

Households

Rank / Show / Network	This Week	Last Week	2022	2021	2020
1. The Price is Right 2 (CBS)	2.8	2.6	2.8	2.9	3.0
2. The Price is Right 1 (CBS)	2.4	2.4	2.5	2.6	2.8
3. The Young and the Restless (CBS)	2.1	2.1	2.2	2.4	2.2
4. The Bold and the Beautiful (CBS)	1.9	1.9	2.0	2.0	1.9
5. Let’s Make a Deal 2 (CBS)	1.7	1.7	1.7	1.8	2.1
— The View (ABC)	1.7	1.6	1.6	1.6	2.3
7. Let’s Make a Deal 1 (CBS)	1.5	1.4	1.4	1.6	1.8
8. General Hospital (ABC)	1.4	1.4	1.4	1.5	1.5
— TODAY 3rd Hour (NBC)	1.4	1.3	1.5	1.5	2.0
10. TODAY with Hoda & Jenna (NBC)	1.0	1.0	1.1	1.1	1.2
— GMA3: What You Need to Know (ABC)	1.0	0.9	1.0	1.0	1.3
12. The Talk (CBS)	0.9	0.9	0.9	1.0	1.1
13. NBC News Daily (NBC)	0.8	0.8	0.7	1.1*	1.3*

Source: Nielsen (Live+SD)

Total Viewers (In Millions)

Rank / Show / Network	This Week	Last Week	2022	2021	2020
1. The Price is Right 2 (CBS)	4,385	4,207	4,355	4,495	4,568
2. The Price is Right 1 (CBS)	3,812	3,716	3,860	3,945	4,137
3. The Young and the Restless (CBS)	3,185	3,130	3,343	3,414	3,126
4. The Bold and the Beautiful (CBS)	2,868	2,791	2,953	2,839	2,682
5. Let’s Make a Deal 2 (CBS)	2,672	2,618	2,651	2,734	3,085
6. The View (ABC)	2,447	2,307	2,268	2,304	3,093
7. Let’s Make a Deal 1 (CBS)	2,272	2,197	2,259	2,435	2,651
8. TODAY 3rd Hour (NBC)	2,074	1,934	2,167	2,102	2,741
9. General Hospital (ABC)	2,059	2,076	2,073	2,136	2,125
10. TODAY with Hoda & Jenna (NBC)	1,536	1,397	1,582	1,519	1,639
11. GMA3: What You Need to Know (ABC)	1,468	1,459	1,528	1,507	1,903
12. The Talk (CBS)	1,357	1,281	1,445	1,404	1,524
13. NBC News Daily (NBC)	1,197	1,176	1,024	1,586*	1,739*

Source: Nielsen (Live+SD)

Women 18-49 Rating by Network (Unrounded Average)*

Network	This Week	Last Week	2022	2021	2020
ABC	0.19	0.22	0.29	0.28	0.41
CBS	0.33	0.28	0.35	0.35	0.41
NBC	0.28	0.27	0.25	0.30*	0.46*

Source: Nielsen (Live+SD)

Women 25-54 Rating by Network (Unrounded Average)*

Network	This Week	Last Week	2022	2021	2020
ABC	0.34	0.35	0.46	0.43	0.64
CBS	0.47	0.43	0.55	0.57	0.66
NBC	0.39	0.41	0.41	0.45*	0.65*

Source: Nielsen (Live+SD)

Total Viewers by Network (In Millions)

Network	This Week	Last Week	2022	2021	2020
ABC	1,991	1,947	1,956	1,982	2,374
CBS	2,936	2,849	2,981	3,038	3,110
NBC	1,602	1,502	1,591	1,736*	2,040*

Source: Nielsen (Live+SD)

Note*: Officially, the demo ratings are sorted by the rounded figures released by Nielsen. “NBC News Daily” 2021 and 2020 figures are compared to the performance of “Days of our Lives,” which moved to Peacock exclusively beginning September 12, 2022. NBC’s network averages in 2021 and 2020 include the performance of “Days of our Lives.”

The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m. and are courtesy of Nielsen. Household ratings are the percentage of TV homes in the U.S. tuned into television, each of which representing 1,250,000 homes as of the 2023-2024 television season.

**Notable Preemptions/Schedule Changes

• “The Talk” was broken out on Friday, November 3 due to CBS News coverage of President Biden’s remarks on the mass shooting in Lewiston, Maine. The episode aired for just 46 minutes.

Note: The post Daytime Broadcast Ratings for the Week of October 30-November 3, 2023 appeared first on the Soap Opera Network website.

Read More

[Jeff]

TODAY 3rd Hour, albeit less in HH, has great demos overshadowing B&B.

Edited November 16, 2023 by Jeff