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Days and Y&R Switch Places Again on SoapNet


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I don't believe fan complaints matter one whit. I wish we could see the ratings somewhere on a weekly basis!

They tried to young-down the audience by creating a three hour program block with One Tree Hill, the OC, and Days. I read somewhere that they DID reduce the median age of viewers a lot, at least for the 2 primetime shows. I never saw the overall numbers, though...so younger does not nec. mean more!

As a Y&R viewer, Y&R was my sole link to Soapnet. I preferred the Soapnet 7 pm airing over the CBS 12:30 pm airing (which I Tivo'd) because of clearer digital picture and more soap-friendly ads, including behind-the-scenes stuff with Y&R stars.

But, since I usually watch Y&R between 7-8 pm, there was no way I'd wait till the 11 pm airing to watch Soapnet. By not watching Y&R, I didn't learn about their other shows, marathons, special events, etc.

I'm surmising that, as on the networks, the audience for Y&R was much larger than Days. Thus, by losing people like me, they were chopping off a whole bunch of folks who might have stuck with Soapnet. I'll bet that trickled into ratings for AMC/OTDL/GH...and I'll bet that DOOL lost much of the One Tree Hill/OC audience (because, after all, Days is still not as new and 'hip' as those primetime shows with the teenyboppers).

Demos notwithstanding, Soapnet needs the strongest primetime lead-in that it can get! I think this switch PROVES that Y&R is the best primetime lead in...my guess is that it stays at 7 pm for a while now.

I will "reward" the network by watching the SoapNet airing again. Since I watch between 7-8 pm (don't always start right at 7) this means I might actually not FF through all the ads too...which is the best kind of viewer :-). If many people are like me...Soapnet stands to make more money from more eyeballs, watching more real-time ads.

Of course, there is a problem with this. I'm a 42-year old male. Not target demographic at all. Soapnet doesn't WANT me. Sigh. I can't help them there....

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I don't think it's a one time thing. I think them changing things to begin with flopped really bad, and now they switched things back.

I still wonder if Days' ratings on Soapnet are really bad. IMO Y&R makes more sense to kick off the lineup for the night on Soapnet

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It was announced it would be changing to 9PM I think. it was in the news report here on SON. However, I didn't know they would be doing it already, as in last night. Sopanet is a mess. They don't even notify fans of changes far enough in advance to adjust their viewing habits. Frons has destroyed this once great channel dedicated to soap fans. It's appalling. :angry:

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