ARTICLE: Daytime Broadcast Ratings for the Week of January 15-19, 2024

[Errol]

January is off to a great start for daytime broadcast with most shows hitting new season highs among Total Viewers during the week of January 15-19, 2024, led by the CBS game show “The Price is Right” (4.338 million / 4.912 million), which added +236,000 and +258,000 viewers, respectively, for each of its half hours.

Other series hitting season highs this week include “Let’s Make a Deal” (2.489 million / 2.858 million), “The View” (2.581 million), “General Hospital” (2.231 million), “GMA3: What You Need to Know” (1.612 million), “NBC News Daily” (1.439 million) and “The Talk” (1.433 million).

Dan O’Connor, Chris Van Etten
ABC

For “General Hospital,” the daytime drama series was up week-to-week with +39,000 more viewers tuning in, marking the fourth consecutive week with gains among Total Viewers (+316,000 viewers overall). The news comes just a day after it was announced the series had let go of its co-head writers Chris Van Etten and Dan O’Connor, whose material only reappeared on screen starting with the Monday, December 18, 2023 episode. Patrick Mulcahey and Elizabeth Korte have been named the show’s new co-head writers. Van Etten and O’Connor’s material will air into March. For the week, “General Hospital” tied its series low in the rounded Women 18-49 (0.2 rating) demographic, marking its seventh consecutive week at a low.

Despite “GMA3: What You Need to Know” leading the afternoon network news and talk shows among Total Viewers, “NBC News Daily” topped the all-important key women sales demographics, with a 0.19 rating in Women 18-49 and a 0.31 rating in Women 25-54. In fact, the NBC series attracted its second-largest audience ever among Total Viewers and is the only afternoon network broadcast series to see an increase vs. last season in the category. Season to date, “NBC News Daily” is up +195,000 viewers and has narrowed its gap vs. “GMA3” by +63%.

Note: Total Viewers and Households for “TODAY 3rd Hour” and “TODAY with Hoda & Jenna” were unavailable at press time. Rankings in both categories are subject to change pending updates.

What follows is a breakdown of how the daytime broadcast shows performed during the week of January 15-19, 2024 in Women 18-49 Rating, Women 25-54 Rating, Households and Total Viewers, including a look at their comparable performances in 2023, 2022, 2021 and 2020 (pre-pandemic), which provides readers with a clearer picture of how the shows are performing overall during a five-year period and/or the basis for an overall trend. A closer look at the daytime soaps, including their daily performance breakdown in the demos, will be posted shortly.

Week of January 15-19, 2024 Rankers

Women 18-49 Rating (Rounded)

Rank / Show / Network	This Week	Last Week	2023	2022	2021	2020
1. The Price is Right 2 (CBS)	0.5	0.5	0.6	0.6	0.6	0.8
2. The Price is Right 1 (CBS)	0.4	0.4	0.5	0.5	0.5	0.7
— TODAY 3rd Hour (NBC)	0.4	0.4	0.3	0.5	0.5	0.5
4. The Young and the Restless (CBS)	0.3	0.3	0.4	0.4	0.5	0.5
— TODAY with Hoda & Jenna (NBC)	0.3	0.3	0.3	0.4	0.4	0.5
— The Bold and the Beautiful (CBS)	0.3	0.3	0.4	0.4	0.4	0.5
— Let’s Make a Deal 2 (CBS)	0.3	0.3	0.4	0.5	0.3	0.4
— Let’s Make a Deal 1 (CBS)	0.3	0.3	0.4	0.4	0.3	0.4
9. General Hospital (ABC)	0.2	0.2	0.4	0.4	0.4	0.6
— The View (ABC)	0.2	0.2	0.3	0.4	0.4	0.5
— NBC News Daily (NBC)	0.2	0.2	0.2	0.3	0.4	0.4
— The Talk (CBS)	0.2	0.2	0.2	0.3	0.3	0.4
13. GMA3: What You Need to Know (ABC)	0.2	0.1	0.2	0.3	0.3	0.4

Source: Nielsen (Live+Same Day)

Women 18-49 Rating (Unrounded)*

Rank / Show / Network	This Week	Last Week	2023	2022	2021	2020
1. The Price is Right 2 (CBS)	0.46	0.47	0.58	0.59	0.55	0.77
2. The Price is Right 1 (CBS)	0.42	0.42	0.54	0.51	0.47	0.70
3. TODAY 3rd Hour (NBC)	0.40	0.37	0.34	0.49	0.51	0.51
4. The Young and the Restless (CBS)	0.34	0.32	0.41	0.42	0.46	0.53
5. TODAY with Hoda & Jenna (NBC)	0.30	0.30	0.28	0.37	0.37	0.52
6. The Bold and the Beautiful (CBS)	0.29	0.28	0.39	0.35	0.40	0.48
— Let’s Make a Deal 2 (CBS)	0.29	0.28	0.43	0.46	0.32	0.43
8. Let’s Make a Deal 1 (CBS)	0.28	0.25	0.36	0.38	0.29	0.37
9. General Hospital (ABC)	0.23	0.24	0.35	0.36	0.35	0.55
10. The View (ABC)	0.22	0.22	0.32	0.37	0.43	0.46
11. NBC News Daily (NBC)	0.19	0.17	0.20	0.29	0.37	0.44
12. The Talk (CBS)	0.17	0.17	0.21	0.25	0.26	0.36
13. GMA3: What You Need to Know (ABC)	0.15	0.14	0.23	0.29	0.31	0.37

Source: Nielsen (Live+Same Day)

Women 25-54 Rating (Rounded)

Rank / Show / Network	This Week	Last Week	2023	2022	2021	2020
1. The Price is Right 2 (CBS)	0.7	0.7	0.8	0.9	0.8	1.1
2. TODAY 3rd Hour (NBC)	0.6	0.6	0.6	0.7	0.7	0.8
— The Price is Right 1 (CBS)	0.6	0.6	0.7	0.8	0.7	1.0
4. The Young and the Restless (CBS)	0.5	0.5	0.7	0.7	0.7	0.9
— TODAY with Hoda & Jenna (NBC)	0.5	0.4	0.5	0.6	0.5	0.7
6. The Bold and the Beautiful (CBS)	0.4	0.4	0.6	0.6	0.7	0.9
— General Hospital (ABC)	0.4	0.4	0.6	0.6	0.6	0.9
— Let’s Make a Deal 2 (CBS)	0.4	0.4	0.6	0.6	0.5	0.6
— Let’s Make a Deal 1 (CBS)	0.4	0.4	0.5	0.5	0.5	0.6
— The View (ABC)	0.4	0.4	0.5	0.5	0.7	0.7
11. NBC News Daily (NBC)	0.3	0.3	0.3	0.4	0.5	0.6
— The Talk (CBS)	0.3	0.2	0.3	0.4	0.4	0.6
13. GMA3: What You Need to Know (ABC)	0.2	0.2	0.3	0.4	0.5	0.6

Source: Nielsen (Live+Same Day)

Women 25-54 Rating (Unrounded)*

Rank / Show / Network	This Week	Last Week	2023	2022	2021	2020
1. The Price is Right 2 (CBS)	0.66	0.65	0.81	0.88	0.80	1.10
2. TODAY 3rd Hour (NBC)	0.62	0.55	0.56	0.72	0.74	0.75
3. The Price is Right 1 (CBS)	0.60	0.58	0.72	0.77	0.68	0.98
4. The Young and the Restless (CBS)	0.53	0.49	0.65	0.67	0.72	0.89
5. TODAY with Hoda & Jenna (NBC)	0.46	0.44	0.46	0.55	0.54	0.71
6. The Bold and the Beautiful (CBS)	0.44	0.42	0.61	0.57	0.67	0.85
7. General Hospital (ABC)	0.42	0.41	0.55	0.57	0.56	0.90
— Let’s Make a Deal 2 (CBS)	0.42	0.41	0.59	0.62	0.50	0.62
9. Let’s Make a Deal 1 (CBS)	0.38	0.35	0.50	0.52	0.45	0.57
10. The View (ABC)	0.36	0.36	0.45	0.50	0.67	0.67
11. NBC News Daily (NBC)	0.31	0.26	0.30	0.42*	0.53*	0.64*
12. The Talk (CBS)	0.26	0.23	0.33	0.37	0.42	0.56
13. GMA3: What You Need to Know (ABC)	0.24	0.22	0.33	0.43	0.47	0.56

Source: Nielsen (Live+Same Day)

Households

Rank / Show / Network	This Week	Last Week	2023	2022	2021	2020
1. The Price is Right 2 (CBS)	3.1	2.9	N/A*	3.4	3.2	4.1
2. The Price is Right 1 (CBS)	2.8	2.6	N/A*	3.0	2.9	3.6
3. The Young and the Restless (CBS)	2.3	2.3	N/A*	2.5	2.3	2.7
4. The Bold and the Beautiful (CBS)	1.9	1.9	N/A*	2.0	2.1	2.5
5. Let’s Make a Deal 2 (CBS)	1.8	1.7	N/A*	2.1	2.1	2.4
6. The View (ABC)	1.7	1.7	1.6	1.7	2.3	2.1
7. Let’s Make a Deal 1 (CBS)	1.6	1.5	N/A*	1.8	1.8	2.1
8. General Hospital (ABC)	1.5	1.4	N/A*	1.5	1.4	1.8
9. GMA3: What You Need to Know (ABC)	1.0	1.0	N/A*	1.2	1.3	1.4
— NBC News Daily (NBC)	1.0	0.9	0.9	1.3*	1.2*	1.4*
11. The Talk (CBS)	0.9	1.0	1.0	1.1	1.1	1.6
N/A*. TODAY 3rd Hour (NBC)	N/A*	1.5	1.6	N/A	1.8	1.8
N/A.* TODAY with Hoda & Jenna (NBC)	N/A*	1.1	1.2	N/A	1.2	1.5

Source: Nielsen (Live+Same Day)

Total Viewers (In Millions)

Rank / Show / Network	This Week	Last Week	2023	2022	2021	2020
1. The Price is Right 2 (CBS)	4,912	4,654	N/A*	5,289	4,833	5,863
2. The Price is Right 1 (CBS)	4,338	4,102	N/A*	4,701	4,321	5,180
3. The Young and the Restless (CBS)	3,388	3,350	N/A*	3,672	3,287	3,771
4. The Bold and the Beautiful (CBS)	2,891	2,824	N/A*	2,955	2,878	3,478
5. Let’s Make a Deal 2 (CBS)	2,858	2,769	N/A*	3,279	3,114	3,304
6. The View (ABC)	2,581	2,509	2,424	2,472	3,113	2,722
7. Let’s Make a Deal 1 (CBS)	2,489	2,341	N/A*	2,810	2,654	2,977
8. General Hospital (ABC)	2,231	2,192	N/A*	2,184	2,015	2,474
9. GMA3: What You Need to Know (ABC)	1,612	1,485	N/A*	1,798	1,822	1,916
10. NBC News Daily (NBC)	1,439	1,320	1,253	1,909*	1,795*	2,014*
11. The Talk (CBS)	1,433	1,408	1,534	1,623	1,510	2,182
N/A*. TODAY 3rd Hour (NBC)	N/A*	2,269	2,318	N/A	2,520	2,427
N/A*. TODAY with Hoda & Jenna (NBC)	N/A	1,615	1,762	N/A	1,705	2,018

Source: Nielsen (Live+Same Day)

The numbers above are calculated using Live+Same Day viewing and DVR playback, defined as 3:00 a.m.-3:00 a.m. and are courtesy of Nielsen. Household ratings are the percentage of TV homes in the U.S. tuned into television, each of which represents 1,250,000 homes as of the 2023-2024 television season.

LEGEND

R = Repeat	S = Special	P = Premiere
NR = Not Rated	N/A = Not Available	* denotes further information

Note*: Officially, the demo ratings are sorted by the rounded figures released by Nielsen. “NBC News Daily” 2022, 2021 and 2020 figures are compared to the performance of “Days of our Lives,” which moved to Peacock exclusively beginning September 12, 2022. “GMA3: What You Need to Know” 2020 (pre-pandemic) figures are compared to “GMA3: Strahan, Sara & Keke.”

Total Viewers and Households for “TODAY 3rd Hour” and “TODAY with Hoda & Jenna” were unavailable at press time.

Year-to-year comparisons (2024 vs. 2023) for most daytime broadcast shows among Households and Total Viewers will be unavailable for the foreseeable future due to figures being unavailable to Soap Opera Network during that period.

**Notable Preemptions/Schedule Changes

• “The Bold and the Beautiful” was broken out on Monday, January 15. The show’s weekly average is based on four days (Tuesday through Friday).

Note: The post Daytime Broadcast Ratings for the Week of January 15-19, 2024 appeared first on the Soap Opera Network website.

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[Soapsuds]

Interesting that GH goes up before the writing change. It had been stuck at 1.3.

The Talk is a complete joke and disaster.

TPIR up nicely in HHs. and total viewers.

Edited January 24, 2024 by Soapsuds