ARTICLE: Daytime Broadcast Ratings for the Week of January 24-28, 2022

[Errol]

The week of January 24-28, 2022 found most daytime shows falling down to earth in Total Viewers and both the Women 18-49 and Women 25-54 demographics compared to the season highs achieved one week earlier, according to newly released data from Nielsen. Only “The Bold and the Beautiful” and “General Hospital” managed to gain viewers week to week.

Remaining at the top in both Women 18-49 and Women 25-54 rating, “The Price is Right” had the steepest fall week to week in the latter demo (-0.14 and 0.1 for part two and part one, respectively), while the second half-hour of “Let’s Make a Deal” dropped the most week to week in Women 18-49 rating (-0.09). Even still, the first half-hour of “The Price is Right” led the charts with a 0.52 rating in Women 18-49 and a 0.74 rating in Women 25-54. It was followed by the first half-hour which averaged a 0.44 rating in Women 18-49 and a 0.64 rating in Women 25-54 (tie with “The Young and the Restless”). “TODAY 3rd Hour” placed third in Women 18-49 with a 0.40 rating while ranking fourth in Women 25-54 with a 0.61 rating.

After hitting season highs one week earlier, “Days of our Lives” fell a bit while still managing to hold off “GMA3: What You Need to Know” and “The Talk” in Total Viewers (1.773 million), Women 18-49 (0.25 rating) and Women 25-54 (0.38 rating).

The second half-hour of “Let’s Make a Deal” continues to hold onto the number four spot among Total Viewers, this week with 3.122 million viewers. “The Bold and the Beautiful” closed out the top five with 2.961 million viewers.

What follows is a breakdown of how the daytime broadcast shows performed during the week of January 24-28, 2022 in Women 18-49 rating, Women 25-54 rating, Households and Total Viewers, including a look at their performance in 2021 and 2020, respectively (when available). A closer look at the daytime soaps, including their daily performance in the demos, will be posted soon.

Note: Total Viewers and Households for “TODAY 3rd Hour” was not available at press time which currently skews the rankings in each respective category. Additionally, Households for “TODAY with Hoda & Jenna” were not available at press time, also skewing the rankings in the category. Comparison ratings for last year and 2020 were unavailable at press time.

Week Of January 17-21, 2022 Rankers

Women 18-49 Rating

Rank / Show / Network	This Week	Last Week	Last Year	2020 W18-49
1. The Price is Right 2 (CBS)	0.52	0.59	N/A	N/A
2. The Price is Right 1 (CBS)	0.44	0.51	N/A	N/A
3. TODAY 3rd Hour (NBC)	0.40	0.49	N/A	N/A
4. The Young and the Restless (CBS)	0.38	0.42	N/A	N/A
5. Let’s Make a Deal 2 (CBS)	0.37	0.46	N/A	N/A
6. Let’s Make a Deal 1 (CBS)	0.34	0.38	N/A	N/A
7. The Bold and the Beautiful (CBS)	0.33	0.35	N/A	N/A
8. The View (ABC)	0.31	0.37	N/A	N/A
8. TODAY with Hoda & Jenna (NBC)	0.31	0.37	N/A	N/A
10. General Hospital (ABC)	0.30	0.36	N/A	N/A
11. Days of our Lives (NBC)	0.25	0.29	N/A	N/A
12. GMA3: What You Need to Know (ABC)	0.24	0.29	N/A	N/A
13. The Talk (CBS)	0.23	0.25	N/A	N/A

Women 25-54 Rating

Rank / Show / Network	This Week	Last Week	Last Year	2020 W25-54
1. The Price is Right 2 (CBS)	0.74	0.88	N/A	N/A
2. The Price is Right 1 (CBS)	0.64	0.77	N/A	N/A
2. The Young and the Restless (CBS)	0.64	0.67	N/A	N/A
4. TODAY 3rd Hour (NBC)	0.61	0.72	N/A	N/A
5. The Bold and the Beautiful (CBS)	0.55	0.57	N/A	N/A
6. Let’s Make a Deal 2 (CBS)	0.53	0.62	N/A	N/A
7. General Hospital (ABC)	0.51	0.57	N/A	N/A
8. Let’s Make a Deal 1 (CBS)	0.47	0.52	N/A	N/A
9. TODAY with Hoda & Jenna (NBC)	0.46	0.55	N/A	N/A
10. The View (ABC)	0.44	0.50	N/A	N/A
11. Days of our Lives (NBC)	0.38	0.42	N/A	N/A
12. GMA3: What You Need to Know (ABC)	0.36	0.43	N/A	N/A
13. The Talk (CBS)	0.32	0.37	N/A	N/A

Households

Rank / Show / Network	This Week	Last Week	Last Year	2020 Households
1. The Price is Right 2 (CBS)	3.2	3.4	N/A	N/A
2. The Price is Right 1 (CBS)	2.8	3.0	N/A	N/A
3. The Young and the Restless (CBS)	2.4	2.5	N/A	N/A
4. Let’s Make a Deal 2 (CBS)	2.0	2.1	N/A	N/A
4. The Bold and the Beautiful (CBS)	2.0	2.0	N/A	N/A
6. Let’s Make a Deal 1 (CBS)	1.8	1.8	N/A	N/A
7. The View (ABC)	1.7	1.7	N/A	N/A
8. General Hospital (ABC)	1.5	1.5	N/A	N/A
9. Days of our Lives (NBC)	1.2	1.3	N/A	N/A
9. GMA3: What You Need to Know (ABC)	1.2	1.2	N/A	N/A
11. The Talk (CBS)	1.1	1.1	N/A	N/A
. TODAY 3rd Hour (NBC)	N/A	N/A	N/A	N/A
. TODAY with Hoda & Jenna (NBC)	N/A	N/A	N/A	N/A

Total Viewers

Rank / Show / Network	This Week	Last Week	Last Year	2020 Viewers
1. The Price is Right 2 (CBS)	4,964,000	5,289,000	N/A	N/A
2. The Price is Right 1 (CBS)	4,335,000	4,701,000	N/A	N/A
3. The Young and the Restless (CBS)	3,524,000	3,672,000	N/A	N/A
4. Let’s Make a Deal 2 (CBS)	3,122,000	3,279,000	N/A	N/A
5. The Bold and the Beautiful (CBS)	2,961,000	2,955,000	N/A	N/A
6. Let’s Make a Deal 1 (CBS)	2,759,000	2,810,000	N/A	N/A
7. The View (ABC)	2,338,000	2,472,000	N/A	N/A
8. General Hospital (ABC)	2,195,000	2,184,000	N/A	N/A
9. TODAY with Hoda & Jenna (NBC)	1,794,000	1,954,000	N/A	N/A
10. Days of our Lives (NBC)	1,773,000	1,909,000	N/A	N/A
11. GMA3: What You Need to Know (ABC)	1,676,000	1,798,000	N/A	N/A
12. The Talk (CBS)	1,580,000	1,623,000	N/A	N/A
. TODAY 3rd Hour (NBC)	N/A	N/A	N/A	N/A

*Notable Preemptions/Schedule Changes

• “TODAY with Hoda & Jenna” was retitled to “TDY Hoda & Jenna-HJ” on Thursday, January 27. Ratings for the episode did not factor into the show’s weekly average and will not count in the show’s season average. The episode averaged a 0.35 rating in Women 18-49 and a 0.50 in Women 25-54.

Note: The post Daytime Broadcast Ratings for the Week of January 24-28, 2022 appeared first on the Soap Opera Network website.

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[Soapsuds]

That didn't last long. Days dropped from last weeks increases.