Univision Telenovela scores big with audience

Eva Luna on Univisión with record of 5.6 million Total Viewers

Tue February 15, 2011

Eva Luna's broadcast last Thursday February 9 was followed by a record audience of 5.6 million Total Viewers on Univisión at 7pm.

Also the broadcast was seen by 2.8 million Adults 18-49, 1.6 million Adults 18-34 and 1.9 million 12-34. The novela also generated record numbers since premiering on November 1st 2010 among Men 18-49 (1.2 million), Women 18-49 1.6 million) and Women 18-34 (891,000).

Eva Luna´s broadcast beat the following original airings on English-language television among all Adults 18-34: ABC's Private Practice, Wipeout, CBS' The Mentalist, CSI, $#*! My Dad Says, NBC's Community, Outsourced, Perfect Couples, and CW's entire prime line-up Vampire Diaries and Nikita.

Among Adults 18-49, Eva Luna out-performed NBC's Community, Outsourced, Perfect Couples, and CW's entire prime line-up Vampire Diaries and Nikita.

The novela´s average last week (with 4 days reported) has been impressive versus its premiere week (11/01/2010) among key

demographics: Total Viewers 2+ (+41%; 4.8 million vs. 3.4 million), Adults 18-49 (+31%; 2.4 million vs. 1.8 million), Adults 18-34 (+33%; 1.4 million vs. 1.0 million) and Persons 12-34 (+37%; 1.6 million vs. 1.2 million).

Eva Luna ranked among the top ten programs watched by Adults 18-34 on Thursday February 9 and top 15 among Adults 18-49.