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Soaps in the 2010s: Best/Worst and Predictions for 2020s


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On 12/28/2019 at 1:35 PM, soapfan770 said:

The best things of the 2010's? 

 

Karma finally caught up and struck Christopher Goutman, Les Moonves, JFP, Barbara Bloom, Frons, McDaniel, and some others as their careers were forever ruined by their own decisions and were all fired. 

 

Decent periods for the soaps? I'd say 2011-2015 B&B, 2013 for Days, and late 2012- late 2014 and the first half of 2017 for Y&R

 

Worst? 

 

Days: 2011-2012, 2015-present, with the nadir definitely being Chase raping Ciara

B&B: Everything since the fall of 2016 has been horrible with each year bringing in a new low. 

Y&R: This decade started out by Death by volcano! I'd say Mal's era was third worst after Latham and MAB&Co.

 

That said, we haven't had a soap dip below a 1.0 yet have we? 

+1 to this entire post, honestly.

I will say that my predictions for the coming decade are relatively bleak. I'm anticipating DAYS won't be on TV five years from now. We'll see how the app series pan out. They very likely are using the app to acclimate viewers to watching episodes via the app in preparation to move online. If they do, they'll need to shrink the cast down significantly, and episode lengths as well.

I have a feeling that the wave of annoying conservatism we see on the shows with regard to subject matter will only get worse. Recent exchanges I've had with folks on certain social media groups on Facebook confirm to me that the remaining traditional over-the-air viewership of these shows are stuck in 1962 and refuse to leave, yet complain endlessly about how boring the shows are. 

I'll venture a bet that one show will do something very innovative within the decade that will usher in a new era for soaps, and finally prove their viability online. I have a sneaky suspicion someone at one of the streaming services will attempt to package another reboot of a serial, much like Prospect Park attempted with OLTL and AMC. Or package a new serial altogether, though that seems less likely (though would also be the wisest move, IMO). It may be wishful thinking on my part, but I think there is a potential audience beyond the diehard holdouts like us out there, it just needs to be done well, and paced appropriately (ie. enough time given to character and family building, something that has been consistently sidelined in recent years for poorly-executed stunts that have no long-term impact).

Also, I expect by decade's end, we will likely be seeing two remaining TV soaps, both on CBS. Expect B&B to overtake Y&R in households at some point. Steve Kent will burn the wrong bridge and be gone when B&B overtakes Y&R, and DAYS is cancelled on NBC (this will probably happen around the same time).

Additionally, I will bet money that Dena Higley will be rehired as HW at DAYS within the next year. I would've said two years, but the timejump has tanked the ratings, and since Corday doesn't know how to read a ratings chart properly, he'll think she's the perfect replacement and the show will bore everyone to tears to the end of its TV run, and possibly be the first HW for any online variant.

God, I sound cynical.

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On 1/1/2020 at 11:34 AM, KMan101 said:

DAYS: Like GH, 2013 was a mostly good year for DAYS. It really fell to [!@#$%^&*] in 2014. I mean, badly fell to [!@#$%^&*]. Just collapsed. The show's on fumes but Ron tries. There's too much interference and he needs a Sheri type back with him to balance some things out. The show just feels chopped up and messy.

 

2010 saw the loss of Alice Horton and we had a pretty great month long memorial to her as Hortons and others came back into town. Yet like none of them stayed. None

of them returned. Sigh. This was the time to rebuild.

 

2011-2012 - MarDar. Lots of lost potential. They too suffered from interference. Will always love them for shafting Daniel Jonas, but then we got Egg Baby under them, no? Or was that Higley? Or Tomsell. 2014-2016 really run badly together.

It did. I think losing James Scott, Camilla Banus, Eileen Davidson, and Ali Sweeney all in very short order really caused massive problems for the momentum for TomSell. I feel they had so many plans tied to those five characters, that to lose them one by one, they didn't know what direction to go in from there. Their antipathy toward the men of Salem didn't help. Drake Hogestyn was barely on the entire time, and when he was, he was a crusty husk of his former self. You really could sense a loathing of the character of John during that period.

Jennifer was, I think, the only character of the lot to stick around long-term after the funeral, no? Maybe she was back before then, to help usher Crystal Chappell back on the show. My timelines are a bit muddled on that era. Absolutely ridiculous they didn't keep John Martin as Bill around, as I haven't heard anything but positive things about his performance, admittedly, I thought he did a good job, and fit in like a glove.

They really bunged up MarDar, and the fact Marlene McPhereson was able to tell much better stories at AMC than DAYS speaks volumes about the interference they ran into. It always felt like stories would start, then disappear for weeks, before being wrapped up within a couple episodes, never to be heard about again. EXCEPT THAT STUPID EGG BABY STORY, which, yes, MarDar wrote. I feel like they were strongarmed into that. There was absolutely a campaign to push Daniel to the forefront in that era. He was someone's pet, and I have NO idea whose, because once he was killed off, we still hear about it! Certainly no actual FAN of the show.

 

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On 12/28/2019 at 9:28 PM, AbcNbc247 said:

For the 2020s, IMO, there just needs to be less interference, from all sides. Production, on all soaps, needs to stop letting social media or one or two arrogant actors or producers dictate what happens on the shows.

 

When it comes to B&B, I wish some one WOULD interfere because the show has been dreadful ever since BB was put in charge after his father's death. He doesn't care anything about what the fans want, he only writes for his own entertainment and that is not how you run a show. (Sadly, I don't think it's possible since the Bells own the show.) JMO.

Edited by KristinG79
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5 hours ago, beebs said:

I have a feeling that the wave of annoying conservatism we see on the shows with regard to subject matter will only get worse. Recent exchanges I've had with folks on certain social media groups on Facebook confirm to me that the remaining traditional over-the-air viewership of these shows are stuck in 1962 and refuse to leave, yet complain endlessly about how boring the shows are. 
 

Did something happen like early on in the decade or something that prompted soaps to start playing it safe? It was like around 2011-2012 that the soaps, especially GH and DAYS just started to fall back instead of moving forward. It's like every time they tried to push the envelope, the story was pulled. The 2000's weren't like that at all.

3 hours ago, KristinG79 said:

 

When it comes to B&B, I wish some one WOULD interfere because the show has been dreadful ever since BB was put in charge after his father's death. He doesn't care anything about what the fans want, he only writes for his own entertainment and that is not how you run a show. (Sadly, I don't think it's possible since the Bells own the show.) JMO.

I see what you mean about Brad, but trust me, you don't someone to interfere lol. It happens once and then it just starts happening over and over until people, fans and actors alike, just get sick of it and walk away.

Edited by AbcNbc247
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1 hour ago, AbcNbc247 said:

I see what you mean about Brad, but trust me, you don't someone to interfere lol. It happens once and then it just starts happening over and over until people, fans and actors alike, just get sick of it and walk away.

 

I can understand that when it comes to the other soaps, but from what I can tell a lot of long-time fans have already walked away from B&B so it probably wouldn't make much difference either way. But at least we'd get something other than the usual tripe Bell keeps shoveling. I think...

Edited by KristinG79
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2 hours ago, AbcNbc247 said:

Did something happen like early on in the decade or something that prompted soaps to start playing it safe? It was like around 2011-2012 that the soaps, especially GH and DAYS just started to fall back instead of moving forward. It's like every time they tried to push the envelope, the story was pulled. The 2000's weren't like that at all.

2011-2012 was when ATWT, AMC, and OLTL were all cancelled. I think in the 2000s, there was still mild investment/innovation and hope that soaps could get younger viewers to tune in.

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6 hours ago, Faulkner said:

2011-2012 was when ATWT, AMC, and OLTL were all cancelled. I think in the 2000s, there was still mild investment/innovation and hope that soaps could get younger viewers to tune in.

I do wish there would be more widespread reporting of online viewership, because with Nielsen only reporting traditional TV ratings, it's like driving with one eye covered. We have no real idea what shows young people are watching, because everyone's moved to streaming services, and none of them are reporting their viewership, which I find bizarre.

I assume the networks have SOME idea how many viewers are watching online, but apparently that isn't factoring into their business decisions, and thus the stories are catering only the remaining TV viewers, who are apparently largely 65+ and pearl-clutch at the very thought of saying the word "gay", and it's driving everyone else away.

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